A BID or Business Improvement District is an area within which businesses come together and agree collectively in projects and services, which they think will improve their trading environment. Importantly, these would be new and additional projects, not replacing services already provided by Fife Council. Kirkcaldy 4 All is an Independent Company Limited by Guarantee and is funded by the collection of a Levy from Non Domestic Rate Payers and supplemented by matched funding from Fife Council.
The following four succinct objectives wereformed:uArea Promotion – Attracting Customers.t Clean and Attractive – Taking a pride inKirkcaldy. Safe and Welcoming – Feeling safer inKirkcaldy.i Facilitation – Helping out local business.
The following aims of the BID were established in2010:To create a well promoted and vibrant town centreTo increase the number and quality of eventsTo create a family friendly atmosphereTo attract more visitors and increase spendTo raise Kirkcaldy’s profile by improving people’sperception of the townTo help create a safe and welcoming town centreTo create a cleaner and more attractive towncentreTo help businesses make cost savingsTo address green issues such as recycling.
The BID has delivered the following to promoteKirkcaldy and increase footfall:Kirkcaldy Comedy FestivalContinental Markets/Street TheatreHalfords Tour Series Bike Race in Partnershipwith Fife CouncilCivic Light Switch on/ Christmas Lights switchonAdvertising on Local/Regional RadioWebsite/FacebookMarketing Strategy
The following projects have been undertakento address cleanliness in the Town Centre:Increased floral arrangements – BeautifulScotland.Gutter CleanCivic lightingPest controlChristmas street lights
Wifi Kirkcaldy Town Centre Shop Safe Radio Scheme – reduction in cost Purse Bells Wifi App for Childsafe/Vulnerable Person
Projects that have been established to helplocal businesses & to reduce costs:Lobbied for car-park to stay open duringChristmas period.Parking chargesAdam Smith roundaboutRates – Scottish Chamber of CommerceRadical Rubbish – free upliftSmall Business Support GrantBusiness Forum
Promenade regeneration Facilitating the different use of buildings Fife Chamber of Commerce – representative Adam Smith – attracting investment (Tourism & Leisure) Liaising with Morrisons Negotiating with Fife Council – eg limiting out of Town retail. Cars in pedestrian area of High St.