User Experience Design Lessons from Pornography
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User Experience Design Lessons from Pornography

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Slides based on my ad-hoc talk at Barcamp Mumbai 12

Slides based on my ad-hoc talk at Barcamp Mumbai 12

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User Experience Design Lessons from Pornography User Experience Design Lessons from Pornography Presentation Transcript

  • User Experience Design lessons from Pornography by @kingsidharth for Barcamp Mumbai 12 (Sep 2013)
  • Peter & his li le man Let’s talk about They need some action & relief.
  • Pressure Urgency Specific Purpose And handicapped Factors in play: poor thing can use only one hand.
  • Please Sign-up for updates! Pay with a tweet!!!! Subscribe to our newsle er! Invite your friends? Please? He opens his favorite site and meets:
  • Poor Peter
  • Peter = Your User Let him do what he wants to do.
  • Get out of the fucking way. Lesson: Let users do, what they want to do. Porn: Get off Commerce: Make a purchase Social Network: Talk Blog: Read
  • But Peter doesn’t like what he sees. Peter logs on to a better site Peter decides to watch a video.
  • Peter looks for alternatives in his vicinity. Ah! Related Videos!
  • Happy Peter
  • Have fallback actions. Lesson: If they don’t sign-up, have a backup plan Offer more information. Offer more things to read. Offer more things to watch. KEEP PETER AS LONG AS YOU CAN.
  • The black background, hot porn, so many options... Peter really likes this site. Things are pacing up. the like & tweet button are odd, though.
  • Use Visuals to Create the Mood Lesson: Aid actions & emotions with visual mood Better typography for reading. Better controls for video. Better speed for apps. But DO NOT distract.
  • He clicks to open, and clicks to close Peter has no problem finding his way He knows his way through every porn site!
  • A Case of Good Usability & User Expectation Let’s see the invisible
  • Photos, lists and previews. Links are always links. Play bu on is always in the same place. Porn sites have similar UI patterns: This might sound obvious. But many sites kill basic usability and break expected behavior in the name of design.
  • Peter doesn’t like that
  • Leverage Usability & User Expectation Lesson: In this one place, follow the crowd. Unless you know why and how you’re breaking it.
  • Peter is done. While we were at this...
  • And so are we! Thank you. This idea is still under construction. For ideas, suggestions, threats, and discussions: @kingsidharth or king@kingsidharth.com