Definition+ CommunicationSpring 2012 BSc ExhibitionDecember 12, 2011
RolesAnita Su             Account Planning + ResearchJonathan Rodriguez   Information Architecture + DesignJohn Kozak     ...
Now What?Revise IdentityDistribute + Receive Surveys  Interview Students     Select Stories + Work to ExhibitDesign Exhibi...
Top Line View   “Master critical thinking, problem solving,      “Work effectively with other creative   and strategic pla...
DREAMERS WELCOME   SPRING EXHIBITION
DREAM
VISUALIZE
BECOME
PROGRESS
INDIVIDUALITY
REALITYASPIRATIONS
RETROSPECTIVEVISUALIZATION
Fresh.Banner 1
Safe.Banner 2
What if?We are the Anchor.The theme is defined by the self.Through defining us, we organicallydefine the whole.We are DNA.
The Big BangHow to execute theSpring Bachelor of Science Exhibition
What We Do                 Process                 BSc Program, Careers                                   The             ...
You will need:  Hanging Transparencies       QR Codes  Personal “Artifact” System   Vinyl Graphics  Chalk Surfaces, Chalk ...
ProposedIA DesignInterconnected InformationPrint GraphicsPlay SpacesPersonal Artifacts
BILLIARDS                                   LEAD GRAPHICS                  PAST   HANGING                         BANNERS ...
Be it inspiring social revolution or visualizing an ad   We believe in making things happen—In affect-                    ...
CollectingStories
QRGuidelines
DISINTEREST                  Graphic Lead,                  Few Headlines, ImagesCASUAL OBSERVER                  Secondar...
QR GUIDELINES       Compatible       Not Required for Experience       Supplied Instructions for Uninitiated
EventPlanningPhilosophy
Jasonthe future isInvesting in             Castinohis priority.
Alex DuncanMaking ideasmeaningful is his passion.
Annie imaginationTransforming             Swansonis her forte.
MCAD BSc 2012 Exhibition Plan
MCAD BSc 2012 Exhibition Plan
MCAD BSc 2012 Exhibition Plan
MCAD BSc 2012 Exhibition Plan
MCAD BSc 2012 Exhibition Plan
MCAD BSc 2012 Exhibition Plan
MCAD BSc 2012 Exhibition Plan
MCAD BSc 2012 Exhibition Plan
MCAD BSc 2012 Exhibition Plan
MCAD BSc 2012 Exhibition Plan
MCAD BSc 2012 Exhibition Plan
MCAD BSc 2012 Exhibition Plan
MCAD BSc 2012 Exhibition Plan
MCAD BSc 2012 Exhibition Plan
MCAD BSc 2012 Exhibition Plan
MCAD BSc 2012 Exhibition Plan
MCAD BSc 2012 Exhibition Plan
MCAD BSc 2012 Exhibition Plan
MCAD BSc 2012 Exhibition Plan
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MCAD BSc 2012 Exhibition Plan

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Presentation deck of the plan for MCAD's BSc 2012 Exhibition given in December 2011.

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Transcript of "MCAD BSc 2012 Exhibition Plan"

  1. 1. Definition+ CommunicationSpring 2012 BSc ExhibitionDecember 12, 2011
  2. 2. RolesAnita Su Account Planning + ResearchJonathan Rodriguez Information Architecture + DesignJohn Kozak Event Planner + Usability
  3. 3. Now What?Revise IdentityDistribute + Receive Surveys Interview Students Select Stories + Work to ExhibitDesign Exhibit Display Plan Events Finalize ExhibitFinalize BannerCompile Hand-Off Manual
  4. 4. Top Line View “Master critical thinking, problem solving, “Work effectively with other creative and strategic planning. You’ll learn how to individuals. Think creatively, understand present your work clearly and persuasively.” how artists work, and comprehend the role of art and design in the contemporary marketplace.”Minneapolis College of Ringling College ofArt and Design Art and DesignMCAD focuses on directing your passion Ringling focuses on creative process andto your own path. You’ll learn skills that can business skills. Similar to MCAD in size, age,be applied to most any professional arena career paths, price, but with real and detailedand learn to share your thoughts visually and student narratives we can connect with.verbally. What’s missing? People. Analysis
  5. 5. DREAMERS WELCOME SPRING EXHIBITION
  6. 6. DREAM
  7. 7. VISUALIZE
  8. 8. BECOME
  9. 9. PROGRESS
  10. 10. INDIVIDUALITY
  11. 11. REALITYASPIRATIONS
  12. 12. RETROSPECTIVEVISUALIZATION
  13. 13. Fresh.Banner 1
  14. 14. Safe.Banner 2
  15. 15. What if?We are the Anchor.The theme is defined by the self.Through defining us, we organicallydefine the whole.We are DNA.
  16. 16. The Big BangHow to execute theSpring Bachelor of Science Exhibition
  17. 17. What We Do Process BSc Program, Careers The Exhibit is the Bridge Between(Overarching Philosophy) Who We Are PassionShow the public our world: Non AcademicWhat we do and who we are.
  18. 18. You will need: Hanging Transparencies QR Codes Personal “Artifact” System Vinyl Graphics Chalk Surfaces, Chalk Digital Projectors Student Stories + Quotes Student Work Pool Table(s) Photo Documentation Play Spaces Balloons Metallic Wire Approval! Inkjet Prints
  19. 19. ProposedIA DesignInterconnected InformationPrint GraphicsPlay SpacesPersonal Artifacts
  20. 20. BILLIARDS LEAD GRAPHICS PAST HANGING BANNERS STUDENTCHAT STORIES
  21. 21. Be it inspiring social revolution or visualizing an ad We believe in making things happen—In affect- campaign, we believe in dreaming and doing. ing our global culture and driving us all forward. FOR PASSION. POTENTIAL. DREAMERS AND DO’ERS. POSSIBILITIES. AND, YOU, ONLY. We seek passion, creativity, and research. Those who not Our curriculum is shaped by you. only ask, “what if?” but seek to make a difference. Your passions and interests will always drive you—here, they drive your work.CAITLIN SIDEY GINA RIOS “Our curriculum is “Our curriculum is shape shaped by you. Your passions and intere Your passions and in- you—here, they drive yo terests will always drive WISCONSIN FASHION WEEK you—here, they drive your work.”
  22. 22. CollectingStories
  23. 23. QRGuidelines
  24. 24. DISINTEREST Graphic Lead, Few Headlines, ImagesCASUAL OBSERVER Secondary Headlines, Some Body CopyENGAGED Most Body CopyHUNGRY FOR MORE QR Code to Further Reading / Content
  25. 25. QR GUIDELINES Compatible Not Required for Experience Supplied Instructions for Uninitiated
  26. 26. EventPlanningPhilosophy
  27. 27. Jasonthe future isInvesting in Castinohis priority.
  28. 28. Alex DuncanMaking ideasmeaningful is his passion.
  29. 29. Annie imaginationTransforming Swansonis her forte.

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