People are constantly distracted by a large amount of digital information from various sources. It is important to have personalized and prioritized information through aggregators, filters, and personalized websites. Most information is now conveyed through images, videos, and icons as pictures replace text. Language online is direct and conversational. The internet continues to expand to mobile devices and most services are accessed online, making the phone a tool for everyday tasks. People's attention is commoditized as an exchange for personalized services through the attention economy, with relevance being the key factor for keeping people engaged. Human services may become a new valuable asset for online experiences.