Your next E-learning Project Make a case out of it  why don't you? Anatomy of a case study Telling stories Spreading the w...
 
Why make a case out of it?
<ul><li>Anatomy of an effective case study </li></ul>Telling the story Spreading the word Getting started
Anatomy of an effective case study <ul><li>What do YOU look for in case studies? </li></ul>
Anatomy of an effective case study <ul><li>What does a funding body look for? </li></ul><ul><li>http://e-standards.flexibl...
Anatomy of an effective case study <ul><li>What does a funding body look for? </li></ul><ul><li>http://e-standards.flexibl...
…  Happily ever after http://www.flickr.com/photos/andycastro/3604835309/ Andy Castro – Flickr CC (by) (nc)  http://creati...
Anatomy of an effective case study <ul><li>Background </li></ul><ul><ul><li>Question to be answered / problem to solve </l...
Anatomy of an effective case study <ul><li>Goal – a dream with a deadline.  Napoleon Hill </li></ul><ul><li>GET S.M.A.R.T ...
When is it time to share your story? Provided your funder doesn't have restrictions on this...
Telling stories <ul><li>Who are you  talking to  and why?  </li></ul>Noir2 http://www.flickr.com/photos/katiyarhode/240679...
Telling stories <ul><li>Cutting through the NOISE </li></ul><ul><ul><ul><li>Authenticity </li></ul></ul></ul><ul><ul><ul><...
Spreading the word <ul><li>Licensing choices </li></ul><ul><li>Social media sites </li></ul><ul><li>Social networks </li><...
Spreading the word <ul><li>How would licensing choices help? </li></ul>
Spreading the word <ul><li>Social media </li></ul>
Spreading the word <ul><li>Social networks </li></ul><ul><li>BE REAL </li></ul><ul><li>BE RESPECTFUL </li></ul><ul><li>BE ...
Getting started <ul><li>Legal stuff </li></ul><ul><ul><li>Funding body restrictions? </li></ul></ul><ul><ul><li>Licensing ...
Getting started <ul><li>Easy to widget-ise  and use web sites </li></ul><ul><li>edna  Groups or other Moodle sites </li></...
Getting started <ul><li>Build reporting into the budget </li></ul><ul><li>Media production </li></ul><ul><li>Blogging and ...
Getting started <ul><li>“ Spy” on your  funding body  and organisation  – it's WIN / WIN! </li></ul><ul><li>Website/page k...
Your next E-learning Project Make a case out of it  why don't you? Anatomy of a case study Telling stories Spreading the w...
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Your next e-learning project: Make a case out of it why don't you?

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So many educators across the sectors get funding for short-term projects that they feel should continue on after the funding ends. So often their great work gets a mention in a white paper or academic's journal article and that's the end of the story.

This discussion starter aimed to get people thinking about what makes for a good case study and translate that to making an effective business case to their institutions and/or funding bodies.

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Your next e-learning project: Make a case out of it why don't you?

  1. 1. Your next E-learning Project Make a case out of it why don't you? Anatomy of a case study Telling stories Spreading the word Getting started Photo “Film Noir 2” by Joost Assink http://www.flickr.com/photos/joostassink/2646931062/ CC (by) http://creativecommons.org/licenses/by/2.0/deed.en
  2. 3. Why make a case out of it?
  3. 4. <ul><li>Anatomy of an effective case study </li></ul>Telling the story Spreading the word Getting started
  4. 5. Anatomy of an effective case study <ul><li>What do YOU look for in case studies? </li></ul>
  5. 6. Anatomy of an effective case study <ul><li>What does a funding body look for? </li></ul><ul><li>http://e-standards.flexiblelearning.net.au/emerging-tech-trials/2008-et-outcomes.htm </li></ul>
  6. 7. Anatomy of an effective case study <ul><li>What does a funding body look for? </li></ul><ul><li>http://e-standards.flexiblelearning.net.au/emerging-tech-trials/2008-et-outcomes.htm </li></ul><ul><li>Background </li></ul><ul><li>Goals </li></ul><ul><li>Outcomes </li></ul><ul><li>Potential national benefits </li></ul>
  7. 8. … Happily ever after http://www.flickr.com/photos/andycastro/3604835309/ Andy Castro – Flickr CC (by) (nc) http://creativecommons.org/licenses/by-nc/2.0/deed.en
  8. 9. Anatomy of an effective case study <ul><li>Background </li></ul><ul><ul><li>Question to be answered / problem to solve </li></ul></ul><ul><ul><li>Where are things at now? </li></ul></ul><ul><ul><li>Who is affected/who is this going to help? </li></ul></ul>
  9. 10. Anatomy of an effective case study <ul><li>Goal – a dream with a deadline. Napoleon Hill </li></ul><ul><li>GET S.M.A.R.T </li></ul><ul><ul><ul><li>Specific – focused? </li></ul></ul></ul><ul><ul><ul><li>Measurable – before and afters </li></ul></ul></ul><ul><ul><ul><li>Achievable – can you/your team learn/do </li></ul></ul></ul><ul><ul><ul><li>Realistic – does it match criteria? Align with organisational goals? </li></ul></ul></ul><ul><ul><ul><li>Timely – will you meet the deadline? </li></ul></ul></ul>
  10. 11. When is it time to share your story? Provided your funder doesn't have restrictions on this...
  11. 12. Telling stories <ul><li>Who are you talking to and why? </li></ul>Noir2 http://www.flickr.com/photos/katiyarhode/2406791877/ Katiya Rhode-Singh CC (by) http://creativecommons.org/licenses/by /2.0/deed.en
  12. 13. Telling stories <ul><li>Cutting through the NOISE </li></ul><ul><ul><ul><li>Authenticity </li></ul></ul></ul><ul><ul><ul><li>Multiple modes </li></ul></ul></ul><ul><ul><ul><li>Give the participants a voice </li></ul></ul></ul>
  13. 14. Spreading the word <ul><li>Licensing choices </li></ul><ul><li>Social media sites </li></ul><ul><li>Social networks </li></ul>
  14. 15. Spreading the word <ul><li>How would licensing choices help? </li></ul>
  15. 16. Spreading the word <ul><li>Social media </li></ul>
  16. 17. Spreading the word <ul><li>Social networks </li></ul><ul><li>BE REAL </li></ul><ul><li>BE RESPECTFUL </li></ul><ul><li>BE INVOLVED </li></ul>
  17. 18. Getting started <ul><li>Legal stuff </li></ul><ul><ul><li>Funding body restrictions? </li></ul></ul><ul><ul><li>Licensing and your organisation </li></ul></ul><ul><ul><li>Participant sign-off forms </li></ul></ul><ul><ul><ul><li>Over 18, they sign </li></ul></ul></ul><ul><ul><ul><li>Under 18, parent or guardian </li></ul></ul></ul>
  18. 19. Getting started <ul><li>Easy to widget-ise and use web sites </li></ul><ul><li>edna Groups or other Moodle sites </li></ul><ul><li>WordPress – as service or platform </li></ul><ul><li>Posterous </li></ul><ul><li>Google sites </li></ul><ul><li>Others? </li></ul>
  19. 20. Getting started <ul><li>Build reporting into the budget </li></ul><ul><li>Media production </li></ul><ul><li>Blogging and commenting </li></ul><ul><li>Uploading and commenting on media files </li></ul><ul><li>Social networking </li></ul><ul><li>Others? </li></ul>
  20. 21. Getting started <ul><li>“ Spy” on your funding body and organisation – it's WIN / WIN! </li></ul><ul><li>Website/page keywords </li></ul><ul><li>Past successful projects </li></ul><ul><li>Analyse the propaganda </li></ul><ul><li>Positioning statements and goals </li></ul><ul><li>Talk to them in their language </li></ul>“ Eye spy” by Laura Burlton http://www.flickr.com/photos/lauraburlton/3803140686/ CC(by) (nc) (nd) http://creativecommons.org/licenses /by-nc-nd/2.0/deed.en
  21. 22. Your next E-learning Project Make a case out of it why don't you? Anatomy of a case study Telling stories Spreading the word Getting started Photo “Film Noir 2” by Joost Assink http://www.flickr.com/photos/joostassink/2646931062/ CC (by) http://creativecommons.org/licenses/by/2.0/deed.en
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