Research seminar 2011 12 10_11
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Research seminar 2011 12 10_11

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Research seminar 2011 12 10_11 Research seminar 2011 12 10_11 Presentation Transcript

  • What are the effects of coffee consumption on breakfast intake in adults ages 30-45? A Qualitative Study By: Kerri Dellatacoma
  • Background
    • Breakfast is considered to be the most important meal of the day
      • Eating a healthy breakfast every day can lead to weight loss, increased exercise and lower overall fat intake (Davis, 2010)
    • In 2009, 54% of the U.S. adult population drank coffee daily (National Coffee Assoc.)
    • Average person drinks 3.1 cups per day (National Coffee Assoc.)
    • 65% of all coffee drinking occurs during breakfast hours (Adley, 2010)
  • Hypothesis
    • Morning coffee drinking suppresses the appetite and stops people from eating breakfast.
    View slide
  • Population and Sample
    • Coffee drinkers 30-45 years old
    • Total of 16 volunteers
      • 8 Men
      • 8 Women
    • Obtained through email, word of mouth and posted flyers
    • Compensated with either a $5 gift card to Dunkin Donuts or Starbucks
    View slide
  • Data Collection and Analysis
    • Interviews:
      • Conducted at the Barnes and Noble café in Clifton, NJ, at participants homes and over the phone
      • Recorded using iPhone voice memo feature and uploaded to InqScribe for transcription
      • Data analyzed using Dedoose (dedoose.com), an open-source software used for both qualitative and quantitative analysis
  • Interview Questions
    • Twenty question interview
      • Demographics
      • Coffee consumption questions
      • Breakfast consumption questions
      • Sample questions:
        • What time is your first cup of coffee?
        • Describe your morning routine…
        • Do you eat breakfast on a regular basis?
        • How do you feel if you don’t eat breakfast?
        • How do you feel if you have no access to coffee?
  • Breakfast Consumption Results
    • Out of 16 people…
      • Twelve ate breakfast on a regular basis (4 or more days/week), 4 people ate breakfast occasionally to never (0-2 times/week)
      • Only 1 person prepared their breakfast the night before to save time
      • About half of people interviewed ate breakfast because of a weight loss program or dietary reason
  • Coffee Consumption Results
    • Ten would choose coffee over breakfast
    • Six of those 10 were people who ate breakfast on a regular basis
    • Seven people set up their coffee makers the night before to save time
    • Women expressed more guilt than men about their coffee intake
  • Coffee Talk
    • When asked, “How do you feel if you don't have access to coffee?”:
    • “ That will never happen.”
    • “ Sometimes lunch is just more coffee.”
    • “ The first cup of coffee IS my breakfast.”
    • “ I think I could go without it now. I don't WANT to - I sound like an addict - I could, but I don't want to. It sounds like something a drug addict or an alcoholic might say, but I could if I wanted to, I just don't want to.”
  • Conclusions
    • Morning coffee consumption did not significantly inhibit breakfast consumption
    • Women expressed more guilt than men when discussing their coffee and breakfast consumption
    • People put more effort into making sure their coffee available in the morning than their breakfast
  • Limitations
    • Small sample size
    • Not a randomized study
  • Future Research
    • Could help further research on behavior change of the coffee drinker
    • Could help further research of the differences between teaching approaches to men and women
  • References Adley, C. (May 11, 2010). Facts and Statistics about Coffee Consumption in the United States. The Coffee Marvel. Retrieved from: http://www.coffeemarvel.com/blog/post/2010/05/11/Facts-and-Statistics- about-Coffee-Consumption-in-the-United-States.aspx Davis, J.L. (2010). Lose Weight: Eat Breakfast. WebMd: Healthy Eating and Diet. Retrieved from: http://www.webmd.com/diet/features/lose-weight-eat- breakfast