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THE301 final presentation

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Transcript

  • 1. World’s Top Destination
  • 2. Source: UNWTO, 2002
  • 3. France Located in Western Europe Population: 65.9 millions Most visited-country in the world with 83 mils tourists (UNWTO)
  • 4. Attractiveness
  • 5. Marketing
  • 6. Target Market
  • 7. United Kingdom Located in Northwestern coast of continental Europe Consist of: England, Scot, Wales & Northern Ireland Population: 61 millions
  • 8. Attractiveness
  • 9. Marketing
  • 10. Target Market
  • 11. #1 Earner in Europe #4 in the world for Arrivals
  • 12. Marketing
  • 13. Target
  • 14. #5 in World Arrivals #6 in World for Receipts
  • 15. Marketing
  • 16. BRIC Countries
  • 17. 45 World Heritage Sites Source: UNESCO
  • 18. CNY 2.6T Total Revenue of Tourism in China 2012 (AUD 45.5B) Source: Travel China Guide
  • 19. 14% Increase from 2011 Source: Travel China Guide
  • 20. “Over the next 10 years, the travel industry will expand by over 6% yearover-year... This is faster than any other region in the world” - Tony Blair, WTTC Speech Seoul 2013
  • 21. 48.6M Visitors in 2012 Source: Tourism Commission
  • 22. 6.4M Visitors in Australia 2012 Source: Australian Bureau of Statistics
  • 23. #1 Listed in Top 25 Destinations for Mainland Chinese Source: Euromonitor
  • 24. United States of America • Facts • Who & Figures visits America?
  • 25. United States of America ideal “To-do List” of a visitor in the States • The
  • 26. United States of America • Mode of Entry • Visa and other legal procedures • Terrorism • Growing inflation
  • 27. Mexico • Population & Demographics • Major Attractions
  • 28. • Culture • Architecture • Wine & Dine
  • 29. Drawbacks
  • 30. Predictions