21 November 2012Representations of the Elderly LO: to explore & understand representations of the elderly
STARTER What magazine(s)would you findthis advert in?
Saga Magazine• A magazine that specifically targets adults over 50-years old• Read the ABC information on the magazine. – you should look at the PDF by the magazine after lesson
TASK• Look at the covers and the article• Pairs, annotate them to identify how they represent older people and how the media language constructs this view.
Questions1. Does anything surprise you about the way older people are represented in this extract?2. Does the representation conform to or challenge the normal stereotypes or does it offer a mixed approach?3. Is it a positive or a negative representation or does it lie somewhere in between?4. Why do you think the magazine has opted for this approach to representation?5. How do you think older people will respond to the way Saga represents them?6. Do you think all older people will respond to these representations in the same way?7. How do you think teenagers might respond to them?8. Do you think this is an accurate way to show older people today?
PLENARY• Pick a letter A-Z• Pick a number 1-20• Summarize today’s learning using _____ words and using a _____ alliteration
HOMEWORK• Analyse how the elderly are represented in the Shreddies ‘Knitted by Nanas’ or ‘Charles’ (or newest one) TV adverts. – how is the representation constructed? – what technical/audio/visual codes create this representation?• Work on case study – TO BE PRESENTED NEXT LESSON