3rd Digital Dealer Conference & Exposition: October 1-3, 2007




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3rd Digital Dealer Conference & Exposition: October 1-3, 2007


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3rd Digital Dealer Conference & Exposition: October 1-3, 2007




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3rd Digital Dealer Conference & Exposition: October 1-3, 2007




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3rd Digital Dealer Conference & Exposition: October 1-3, 2007


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3rd Digital Dealer Conference & Exposition: October 1-3, 2007




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3rd Digital Dealer Conference & Exposition: October 1-3, 2007




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3rd Digital Dealer Conference & Exposition: October 1-3, 2007




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3rd Digital Dealer Conference & Exposition: October 1-3, 2007


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3rd Digital Dealer Conference & Exposition: October 1-3, 2007




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3rd Digital Dealer Conference & Exposition: October 1-3, 2007




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3rd Digital Dealer Conference & Exposition: October 1-3, 2007




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3rd Digital Dealer Conference & Exposition: October 1-3, 2007




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3rd Digital Dealer Conference & Exposition: October 1-3, 2007




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3rd Digital Dealer Conference & Exposition: October 1-3, 2007



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Digital Dealer Magazine Com Conference 2007 Speakers

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Digital Dealer Magazine Com Conference 2007 Speakers

  1. 1. 3rd Digital Dealer Conference & Exposition: October 1-3, 2007 Home Agenda Speakers Exhibitors Registration Hotel/Travel Speakers The planning of the speaking program for the 2007 Fall Digital Dealer Conference & Exposition is well under way and promises to not only build on the previous two events, but will reach even higher in helping fulfill attendees’ goals and aspirations. Below are some of the confirmed speakers, touching on some of the topics they will be presenting on. Keep checking back as we round out a fantastic program that will absolutely have a direct, positive affect on your efforts in your store(s) when you get back. REGISTER HERE Jim Ziegler, “The Dealer Advocate” will give the opening keynote address, and is responsible for the title of the conference, “It’s Time To Get Serious About The Internet”. Besides writing the most widely read column in the retail automotive 3rd Annual Digital Dealer industry for Dealer magazine, Jim is a Certified Professional Speaker and has Conference & Exhibition October 1–3, 2007 spoken at innumerable state and metro dealer association events. Jim is Las Vegas Hilton consistently one of the top two or three rated speakers at the NADA Convention & Las Vegas, Nevada Exposition. He always finds the right combination of sharing valuable information and entertaining his audiences. You will NOT soon forget the time you heard Jim For information, contact Jan Cobb at: Ziegler speak in Las Vegas. In 2005, Allan Cooper was named one of ten “Internet Pioneers” by J.D. Power Phone: (678) 936-4009 and Associates. Allan was doing CRM…when CRM was not yet “cool”, taking advantage of technology to build relationships and sell vehicles. Allan’s depth of E-mail: jcobb@premcor.net knowledge, “been there done that” experience and forward thinking, combined with his easy speaking style and “Aussie” accent and sense of humor, always guarantee that hearing him speak will be a valuable and memorable experience. Allen will be "Having sold online for 3+ sharing his vast knowledge, experience and expertise regarding CRM and retail years and just transitioned automotive sales. to the role of ISM, the conference was a wonderful source of information." Christopher Ferris has been the sales systems manager at Saab Nashua North, located in southern New Hampshire, for six years. He is a former executive John Schmitz recruiter, Fortune 500 corporate security manager and U.S. Army I.S.M. tactical intelligence officer who served in both infantry and special forces units. Beaman Automotive Chris received the most creative Internet Sales Professional award at the March Nashville, TN 2007 AAISP digital dealer conference in Nashville, Tennessee. Click here to view Ferris’ conference session, titled “Who are You? I Really Want to Know - Learn all all attendee quotes About Your Customer Before You Ever Contact Them” will offer insights into how you can use his methods of extracting available information about potential customers from the Internet before ever having a conversation with the prospect. As an award-winning ISM for Courtesy Chevrolet in Phoenix Arizona, Ralph Paglia became recognized as a leading-edge authority on Internet automotive sales. Interviews, accolades, cover stories and speaking invitations followed and today, Ralph is Director of Digital Marketing for ADP Dealer Services. His session is tentatively titled "Transactional eCommerce Web Sites for Car Dealers." “A transactional Web site allows a consumer to do the same thing as existing transactional websites. New digital marketing prototypes are being piloted by several major dealer groups, allowing consumers to pick a car from the dealership's inventory, negotiate a price, get approved for financing, select their accessories and F&I products, pay their down payment to the dealer online, and receive a DMS generated deal number and full finance disclosures on a real time basis,” says Paglia. http://digitaldealer-magazine.com/issues/DD_conference_2007/speakers.shtml (1 of 3) [7/12/2007 5:42:52 PM]
  2. 2. 3rd Digital Dealer Conference & Exposition: October 1-3, 2007 Sandi Jerome is Editor of Digital Dealer magazine, a former dealership controller, system administrator, F&I manager, Assistant GM and Fixed Operations Manager. Sandi owns Sandi Jerome Computer Consulting and a CRM software company, and is considered the “guru” of dealership technology issues. Sandi’s session is titled “10 Things Internet Sales Managers Have Always Wanted to Ask... But Don’t”. How is gross profit calculated in car deals? Why are there chargebacks? What does the pack do? How does that R+R/ADP/UCS system work? Can I measure the profitability of my Internet department? What kind of reports can I run and how? How is buy rate determined? If you have questions that you've always wanted to ask the controller, general manager, or F&I manager, here is your chance to ask. Sandi Jerome has over 30 years in the business and knows how the accounting office, F&I office, and whole dealership works including your DMS systems and other technology. Attend this seminar to find out how the "other world" works and feel free to ask her any question you've always wanted ask…but haven’t. This session is a must…after all, the time is coming when dealerships will be run by ex-ISMs. Mike Stewart is the “guru” of Internet audio, podcasting & video blogging tools. Mike comes from outside of the retail automotive business to share his insights, experience and expertise because this opportunity is going to be HUGE going forward. Don’t wait until you see your competition using these tools and technologies, get out ahead of the pack, because you know it’s headed this direction. Craig Criswell is a regular contributor to Digital Dealer magazine. Craig started writing for Digital Dealer when he was an Internet Sales Manager. Craig then founded Internet Certified Dealer, a consulting and training organization for the retail automotive industry. Today, Craig is…back in the saddle again as an Internet Sales Manager. So Craig has been there, done that, taught others how to do it and now he’s doing it himself again. Craig will be sharing what he sees as the most compelling issues ISMs face, and how to deal with them and/or take advantage with them. For such a young guy, Todd Smith goes waaaaaaaay back in the retail automobile business. For years, Todd sold vehicles at new and used dealerships, before embarking on a career as a dealership sales technology expert. Todd was speaking as an authority at Internet sales conferences 7-8 years ago. Maybe he just looks young…or has a youthful attitude? After spending a number of years as VP of Marketing for DealerUps, Todd took over a friend’s struggling NJ Chevrolet dealership in the last year. Todd is putting into practice all the technologies / solutions / applications that he has explained / pitched / promoted over the years and the results have been staggering. Find out how he’s doing it. Kathy Kimmel began her automotive career with DaimlerChrysler, where she worked as a district manager supporting sales and service initiatives as well as Five star processes. Kathy also served as manager of a business development center (BDC) for two Mercedes Benz stores and she led her department to contribute 25 percent to 30 percent of the store’s monthly sales. She also directed training/ customer satisfaction programs for 27 AutoNation retail locations. Kathy brings more than 15 years automotive industry and dealership management experience to her role as a training manager for Cars.com. Her expertise covers every aspect of the dealership, from managing sales and service operations to driving customer satisfaction and implementing training programs to mentor new employees and groom seasoned managers. Her current daily responsibilities include creating and performing training for dealership personnel that focuses on best practices for Internet sales. OTHER CONFIRMED SPEAKERS: Roy Ruetter - e-Business Director, Sheehy Auto Stores, 20 franchises, 16 rooftops. Rafi Hamid - Group Director of e-Commerce, Napleton Auto Group, overseeing Internet sales, service and parts for dealerships in four states. Corey Mosley- Mosley Automotive Group. Top Internet Trainer. Dennis Colume - Izmo Cars. Gave a top-rated session at last Digital Dealer Conference. http://digitaldealer-magazine.com/issues/DD_conference_2007/speakers.shtml (2 of 3) [7/12/2007 5:42:52 PM]
  3. 3. 3rd Digital Dealer Conference & Exposition: October 1-3, 2007 ©2007 Dealer Communications. All Rights Reserved. http://digitaldealer-magazine.com/issues/DD_conference_2007/speakers.shtml (3 of 3) [7/12/2007 5:42:52 PM]
  4. 4. 3rd Digital Dealer Conference & Exposition: October 1-3, 2007 Home Agenda Speakers Exhibitors Registration Hotel/Travel "It's Time To Get Serious About The Internet" REGISTER HERE 3rd Annual Digital Dealer Conference & Exhibition October 1–3, 2007 Las Vegas Hilton Las Vegas, Nevada For information, contact Jan Cobb at: Welcome, to the official website of the 3rd Digital Dealer Conference & Exposition. Phone: (678) 936-4009 Based on the success of the AAISP Digital Dealer Conference & Expositions in Nashville the last two E-mail: jcobb@premcor.net springs, and also on much input from attendees, we’ve realized that once per year is just not often enough for an event such as this. So we’re heading to Las Vegas this October and will head back East in Spring 2008, holding this event twice annually. "Trying to get old school car guys to understand the Because as one attendee succinctly put it, “In today’s marketplace, change happens so quickly, one year importance of this new way is what five years used to be”. of communication is very difficult. The conference Well, we certainly can’t have an event this important once every five years. Technology is evolving, best provided me with lots of practices are changing, processes are improving, new solutions are arriving, competitors are catching up facts, numbers and results (or surpassing)…there is only one way to stay ahead of the curve, and that’s by attending this event. to present to my GM." Vickie Munsey Whether your dealership(s) are trendsetters, just getting started, or anywhere in between, the 3rd Internet Sales Director Digital Dealer Conference & Exposition is a MUST-attend event. From the uber-informative industry- Superior Volvo expert led sessions to the unmatched peer networking opportunities to the Exhibit Hall, the place to meet Kansas City, MO current and potential vendors in an atmosphere where you can discuss, evaluate and compare products, services, solutions and technologies that will increase your business…someone from your dealership(s) has GOT to be there. Click here to view all attendee quotes PLUS, for the first time, we’re offering a ½ day “Newbie” training session, so that even the newest neophyte to the business can get up to speed and get the max out of the two days of sessions and events. ALSO, we’ve taken the input from 114 attendee surveys from the last event and made the following improvements to make this event even better than the previous two combined: ● Longer sessions than the last two conferences - more time for presentation - more time for Q&A. ● More peers and consultants / trainers speaking, less vendors speaking - predominately practitioners and consultants / trainers doing the speaking. ● All sessions will be how-to, hands-on, nuts & bolts, execution-oriented - we're avoiding overviews and future prognostications. Just the facts, ma'am. http://digitaldealer-magazine.com/issues/DD_conference_2007/index.shtml (1 of 2) [7/12/2007 5:42:55 PM]
  5. 5. 3rd Digital Dealer Conference & Exposition: October 1-3, 2007 ● More peer networking opportunities - more time to do what most attendees seemed to get the most out of - networking with peers from across the country (plus Australia, Canada, and Nigeria last conference). ● 1 large exhibit hall for 50+ exhibitors - all exhibitors will be in one HUGE exhibit hall to make best use of your time when talking to them. ● A new "Newbie" 1/2 day training session for those new to internet automative sales held on the afternoon before the conference starts. Get up-to-speed and get the most out of the power- packed 2-day conference. Dealers and GM's welcome! ● "Twist" pens given out instead of "click" pens on a suggestion they would be less distracting during sessions (why didn't we think of that?). So don’t delay…we sold out the last two conferences, don’t miss out on the biggest and best one yet. REGISTER NOW! ©2007 Dealer Communications. All Rights Reserved. http://digitaldealer-magazine.com/issues/DD_conference_2007/index.shtml (2 of 2) [7/12/2007 5:42:55 PM]
  6. 6. 3rd Digital Dealer Conference & Exposition: October 1-3, 2007 Home Agenda Speakers Exhibitors Registration Hotel/Travel Agenda In order to accommodate getting you into the sessions you most want to attend, we will have all registrants sign up for specific sessions online after registration is closed, as opposed to having sessions set and then attendees having to select from a set agenda once they get there. We will then determine the best times for each session and most appropriately sized rooms. As such, we cannot yet give times of sessions as this will not be set until 30 days from the event. Please refer to “Speakers” to see what sessions are being held on what topics, and please select your sessions online when asked via email. The purpose of this is to avoid anyone not being able to attend a particular session because of a full REGISTER HERE room, or missing a session because there were two at the same time that they really wanted to attend. Also, the most popular sessions may be scheduled to be repeated if demand dictates. 3rd Annual Digital Dealer Conference & Exhibition Monday, October 1 October 1–3, 2007 Las Vegas Hilton 12:00 – 5:00pm “Newbie” Training (2 Breaks) Las Vegas, Nevada 5:00 – 8:00pm Opening Meet and Greet for Reception For information, contact Jan Cobb at: Tuesday, October 2 7:00 – 8:00am Breakfast in Exhibit Hall Phone: (678) 936-4009 8:00 – 9:00am Keynote Speech E-mail: jcobb@premcor.net 9:00 – 10:15am Concurrent Session A Concurrent Session B Concurrent Session C 10:15 – 10:45am Refreshment Break in Exhibit Hall "The conference was very 10:45 – 12:00pm Concurrent Session D Concurrent Session E Concurrent Session F helpful and I look forward to attending again." 12:00 – 1:30pm Luncheon in Exhibit Hall Jennifer Kingery 1:30 – 2:45pm Concurrent Session G Concurrent Session H Concurrent Session I Internet Director 2:45 – 4:00pm Concurrent Session J Concurrent Session K Concurrent Session L Freeway Ford Littleton, CO 4:00 – 5:00pm Refreshment Break in Exhibit Hall 5:00 – 6:15pm Concurrent Session M Concurrent Session N Concurrent Session O Click here to view 6:15– 8:00pm Networking Reception in Exhibit Hall all attendee quotes Wednesday, October 3 7:00 – 8:00am Breakfast in Exhibit Hall 8:00 – 12:00pm Registration Booth Open 8:00 – 9:00am General Session Speech 9:00 – 10:15am Concurrent Session P Concurrent Session Q Concurrent Session R 10:15 – 10:45am Refreshment Break in Exhibit Hall 11:15 – 12:30pm Concurrent Session S Concurrent Session T Concurrent Session U 12:30 – 1:30pm Luncheon in Exhibit Hall 1:30 – 2:45pm Concurrent Session V Concurrent Session W Concurrent Session X 2:45 – 4:00pm Concurrent Session Y Concurrent Session Z Concurrent Session AA 4:00 – 4:15pm Refreshment Break 4:15 – 5:30pm Concurrent Session BB Concurrent Session CC Concurrent Session DD 5:30 – ??? Networking Reception (depending on how many attendees stay) http://digitaldealer-magazine.com/issues/DD_conference_2007/agenda.shtml (1 of 2) [7/12/2007 5:42:56 PM]
  7. 7. 3rd Digital Dealer Conference & Exposition: October 1-3, 2007 Please note this is a preliminary schedule. Session times, exhibit hall times and other events are subject to change. ©2007 Dealer Communications. All Rights Reserved. http://digitaldealer-magazine.com/issues/DD_conference_2007/agenda.shtml (2 of 2) [7/12/2007 5:42:56 PM]
  8. 8. 3rd Digital Dealer Conference & Exposition: October 1-3, 2007 Home Agenda Speakers Exhibitors Registration Hotel/Travel Sponsors & Exhibitors CONFERENCE SPONSORS Title Sponsorship VinStickers, LLC REGISTER HERE 3rd Annual Digital Dealer Conference & Exhibition Registrant Tote Bag October 1–3, 2007 Auto USA Las Vegas Hilton Las Vegas, Nevada For information, contact Jan Cobb at: Phone: (678) 936-4009 Program Sponsorship E-mail: jcobb@premcor.net Reynolds & Reynolds "I just started in this industry four months ago. I am getting my feet wet in Internet sales. I was able to understand more about Affiliated Sponsorship Internet shoppers, woman Autotropolis.com buyers, E-Bay, and other avenues to do business." Brian Aycock Internet Sales Rep Dick Dyer and Associates CONFERENCE EXHIBITORS Columbia, SC 5Square Admission Corp Click here to view Auction123 all attendee quotes Autobase AutoOne @uto Revenue AutoUplink USA AutoUSA Cars.com CarSpot CarTHINK Chrome Clickmotive CoVideo Dealerskins DealerSource Dealer Synergy eBay Higher Gear Group http://digitaldealer-magazine.com/issues/DD_conference_2007/sponsors.shtml (1 of 2) [7/12/2007 5:42:58 PM]
  9. 9. 3rd Digital Dealer Conference & Exposition: October 1-3, 2007 eBiz Autos Elliant Technologies iBid Motors izmocars Jim Z & friend Kelley Blue Book Mudd Group NSI Reynolds & Reynolds TimeHighway.com Unity Media Works Veretech/Black Book Voisys vinsolutions ©2007 Dealer Communications. All Rights Reserved. http://digitaldealer-magazine.com/issues/DD_conference_2007/sponsors.shtml (2 of 2) [7/12/2007 5:42:58 PM]
  10. 10. 3rd Digital Dealer Conference & Exposition: October 1-3, 2007 Home Agenda Speakers Exhibitors Registration Hotel/Travel Registration CLICK HERE TO REGISTER! Please Print This Page & Read Before Registering. Fees Early-Bird Discount After September 1 Before August 31 (Before July 31) or On-Site REGISTER HERE AAISP Dealership Member * $495.00 $595.00 $695.00 Dealership Personnel $595.00 $695.00 $795.00 3rd Annual Digital Dealer Conference & Exhibition Allied Industry $695.00 $795.00 $895.00 October 1–3, 2007 Las Vegas Hilton Las Vegas, Nevada * Membership can be obtained for FREE to all qualifying dealership personnel, courtesy of Auto USA. To join simply go to www. aaiponline.org, click on "Membership". Auto USA Sponsor Code can be found under "Sponsor Code" on AAISP website. For information, contact Jan Cobb at: Phone: (678) 936-4009 PAYMENT PREMCOR, Inc. our program registration partner, is providing the online registration technology for this E-mail: jcobb@premcor.net Conference & Exposition. Therefore, when paying via credit card, the charge for your registration will show a charge to PREMCOR, Inc., Marble Hill, Georgia. PREMCOR's online registration and transactions are protected with VeriSign Security. "Trying to get old school car guys to understand the By registering you are hereby authorizing PREMCOR, Inc. to charge your credit card for the registration importance of this new way fee. Should you have questions regarding the registration, payment, or difficulty in registering, please of communication is very contact Jan Cobb at (678) 936-4009 or jcobb@premcor.net. difficult. The conference provided me with lots of After registering, please print out the ID Page as this is your confirmation and receipt. facts, numbers and results to present to my GM." When agenda and sessions are finalized you will receive an email instructing you to return to the Vickie Munsey PREMCOR registration site and select your Session choices. You MUST have your ID number and Internet Sales Director password information to re-register for Sessions. Superior Volvo Kansas City, MO YOU MUST ENTER YOUR E-MAIL INFORMATION as this will be used to notify you when you are to register for Sessions. ALL REGISTRATIONS MUST BE PREPAID WITH MASTERCARD OR VISA. Click here to view all attendee quotes CANCELLATION POLICY There will be a cancellation fee of $50 if anyone cancels up to 60 days pre event, 50% of registration if cancelling between 60 and 30 days pre event, and 100% of registration fee if cancelling inside of 30 days pre event. Please note this is a preliminary schedule. Session times, exhibit hall times and other events are subject to change. ©2007 Dealer Communications. All Rights Reserved. http://digitaldealer-magazine.com/issues/DD_conference_2007/registration.shtml (1 of 2) [7/12/2007 5:42:59 PM]
  11. 11. 3rd Digital Dealer Conference & Exposition: October 1-3, 2007 http://digitaldealer-magazine.com/issues/DD_conference_2007/registration.shtml (2 of 2) [7/12/2007 5:42:59 PM]
  12. 12. 3rd Digital Dealer Conference & Exposition: October 1-3, 2007 Home Agenda Speakers Exhibitors Registration Hotel/Travel Travel & Accommodations REGISTER HERE 3rd Annual Digital Dealer Conference & Exhibition October 1–3, 2007 Las Vegas Hilton Las Vegas, Nevada For information, contact Jan Cobb at: Click here to visit the Las Vegas Hilton website Phone: (678) 936-4009 A block of rooms has been reserved at The Las Vegas Hilton, 3000 Paradise Road, Las Vegas, NV 89109, Main Phone 702-732-5111. E-mail: jcobb@premcor.net All attendees are required to make their own hotel reservations. When calling the Las Vegas Hilton, please refer to room block "Digital Fall Dealer Conference & Expo" to receive the negotiated rate of $139 "Wonderful experience, I while this block lasts. have already implemented four things from the conference." Cut-off date is September 10th for confirming room reservations at the negotiated group rate. After September 10th reservations will be subject to the Las Vegas Hilton's availability at higher room rates. Edward Eppes Business Dev. Manager/ Service Manager Driving Directions From McCarran Airport To Las Vegas Hilton - 3000 Paradise Rd Mercedes-Benz of Alexandria Alexandria, VA Out of Airport: Drive 4.0 mi (about 11 mins) 1. Head east 0.8 mi - 2 minutes Click here to view 2. Slight left at Swenson St 1.0 mi - 3 minutes all attendee quotes 3. Turn left at E Naples Dr 453 ft 4. Turn right at Paradise Rd 2.1 mi - 5 minute Airport Shuttles are located outside of baggage claim at McCarran International Airport. Prices range from $5.00 to $7.00 one way per person and subject to change without notice. All shuttles operate seven days a week. At McCarran Airport, taxicabs are available outside on the east side of baggage claim. Airport personnel are available on the taxi curb to assist individuals. Approximate cost of a taxi ride from McCarran Airport to the Las Vegas Hilton is $20.00. ©2007 Dealer Communications. All Rights Reserved. http://digitaldealer-magazine.com/issues/DD_conference_2007/travel.shtml (1 of 2) [7/12/2007 5:43:00 PM]
  13. 13. 3rd Digital Dealer Conference & Exposition: October 1-3, 2007 http://digitaldealer-magazine.com/issues/DD_conference_2007/travel.shtml (2 of 2) [7/12/2007 5:43:00 PM]
  14. 14. 3rd Digital Dealer Conference & Exposition: October 1-3, 2007 Home Agenda Speakers Exhibitors Registration Hotel/Travel Quotes From Past Attendees: “Like last year, I gained valuable knowledge to help increase the effectiveness of our efforts on-line.” Joe Shaw Internet Director & Sales Tom Ahl Family of Dealerships Lima,OH REGISTER HERE “Having sold online for 3+ years and just transitioned to the role of ISM, the conference was a wonderful source of information.” 3rd Annual Digital Dealer John Schmitz Conference & Exhibition I.S.M. October 1–3, 2007 Beaman Automotive Las Vegas Hilton Nashville, TN Las Vegas, Nevada “The Conference was a networking gem. I met more of my peers there than I ever For information, contact Jan Cobb at: could at NADA.” Phone: (678) 936-4009 Sal Scalia Internet Director E-mail: jcobb@premcor.net Bryan Chevrolet Mitsubishi Suzuki Metairie (New Orleans), LA "As web manager for “Extremely educational.” Columbia Sportswear for the last 9 years I had a fairly Richard Assmar decent background Dealer regarding the web. As such, Esserman Nissan Miami, FL I have been struggling to get my arms around the dealership world. This “Wonderful experience, I have already implemented four things from the conference” conference was a great immersion tool for me to Edward Eppes more quickly identify how I Business Dev. Manager/ Service Manager can help my dealerships in Mercedes-Benz of Alexandria my new position as Alexandria, VA eMarketing Coordinator for the Kuni Auto Group." “I can get back to work refocused, energized, and committed to excellence.” Randy R. Cole eMarketing Coordinator Diane Anderson Marketing Manager Kuni Automotive Family Buick Mitsubishi Vancouver, WA Indianapolis, IN Click here to view “The conference keeps us up to date and allows us to see where we can best allocate all attendee quotes our budget going into the future.” Dave Tedder Internet Director Sanderson Ford Glendale, AZ “Valuable networking” http://digitaldealer-magazine.com/issues/DD_conference_2007/quotes.shtml (1 of 5) [7/12/2007 5:43:02 PM]
  15. 15. 3rd Digital Dealer Conference & Exposition: October 1-3, 2007 Radhi Uchechi Internet Sales Manager DARCARS Toyota of Silver Spring Silver Spring, MD “The event put me in touch with vendors that I wasn't aware of, and it gave me the information to make decisions to get our Internet dept. up and rolling.” Sherri Hodges BDC / Internet manager Natchez Ford Natchez, MS “Great value!” Tim Jennings Internet Sales Manager Tom Sparks Buick Dekalb, IL “The conference re-enforced best practices being used, allowed me to compare my BDC results to others and measure the effectiveness of my team. Got some very informative ideas and processes. Saw the new technology that is being offered by vendors. Spoke to peers and shared problems and solutions to the problems.” Frank Tortolano BDC Manager Autotorium Group Merrimack, NH “The conference opened my eyes to knowing that I do a lot of things right compared to most, but there are still always new ideas and ways to do things more efficiently. My problems are not only my problems but very similar to others and being able to converse and network with other ISM's, I was able to make some decisions I otherwise probably would not have made.” Joseph Vaccaro Internet Director Toyota of Tampa Bay Tampa Bay, FL “This conference was great! I am completely new to the car business and since the conference I have gained so much and I was able to bring it back to the dealership and make some great changes. We have set so many more appointments since returning from the conference and it hasn't even been a month yet! I would encourage all beginning Internet Sales Managers to attend this conference as well as GMs! The Internet is going to take over the car buying industry sooner than we think.” Lindsey Ann Akers Internet Sales Manager John Jones GM City Salem IN “Trying to get old school car guys to understand the importance of this new way of communication is very difficult. The conference provided me with lots of facts, numbers and results to present to my GM.” Vickie Munsey Internet Sales Director Superior Volvo Kansas City, MO “It was very motivating. If my GM or Owner would have been there, I would have more money to spend.” Michael Richardson CIM Preston Hood Chevrolet Biloxi, MS “I came on my own. Paid all my expenses. Never asked for any approval or support. What if they had said, “No, you can't go”? Taking part in the AAISP Digital Dealer Conference helps me become better at what I do... sell vehicles using the Internet. http://digitaldealer-magazine.com/issues/DD_conference_2007/quotes.shtml (2 of 5) [7/12/2007 5:43:02 PM]
  16. 16. 3rd Digital Dealer Conference & Exposition: October 1-3, 2007 East Coast Internet Sales Manager Name withheld upon request “Too much to write. My eyes and ears couldn’t possible take it all in and process it. It would be easier to write what I didn’t care for only because there is so little.” Andy Shambarger Internet Director Brondes Ford Toledo,OH “The conference exceeded my expectations in that I have a broader understanding of what's happening in the US market, with regard to Internet initiatives. It was pleasing to learn that the way we currently do things in Australia could be considered on par with many US dealers, which may enable us to adopt some of the many exciting products & services available as we begin to realise the benefits of developing our online presence.” Jamie Moyle eSM John Hughes Online Perth, WA Australia “I attend several conferences each year and for the past 2 years the AAISP Digital Dealer conference has provided me with more real-world business practice improvements than any other. In 2006 our team from Courtesy Chevrolet went back to the dealership from the conference with new techniques that allowed us to increase used vehicle sales dramatically. In 2007 we brought back several new operational processes, but one related to URL acquisition began to pay off for us before the 2007 conference ended!” Ralph Paglia e-Business Director Courtesy Chevrolet Phoenix, AZ “Being brand new in this business, all information I gained was extremely worthwhile. It taught me how to identify, and identify with, the Internet shopper.” Dennis Bloking ISM/BDC Director Carter of Manchester Manchester, CT “I was able to see the vendors gathered in a group and see what they had to offer one after another while it was fresh. The networking was great and I enjoyed comparing notes with other professionals in my field.” Kim Clouse ISM Scott Crump Toyota/Scion Jasper, AL “Great to get a real feel for what dealerships NOT based in my market (the Northeast) were doing” Joe Rachiele Director of Internet Sales/Marketing Hurd Auto Mall Cranston, RI “The conference was very helpful and I look forward to attending again.” Jennifer Kingery Internet Director Freeway Ford Littleton, CO “As web manager for Columbia Sportswear for the last 9 years I had a fairly decent background regarding the web. As such, I have been struggling to get my arms around the dealership world. This conference was a great immersion tool for me to more quickly identify how I can help my dealerships in my new position as eMarketing Coordinator for the Kuni Auto Group.’ http://digitaldealer-magazine.com/issues/DD_conference_2007/quotes.shtml (3 of 5) [7/12/2007 5:43:02 PM]
  17. 17. 3rd Digital Dealer Conference & Exposition: October 1-3, 2007 Randy R. Cole eMarketing Coordinator Kuni Automotive Vancouver, WA “A great conference. I went into it expecting to glean a few ideas to help me back at the dealership, yet came away with a notebook full of exciting ideas that will be systematically implemented in the upcoming year.” Tharon Lambert E-Commerce Director J.C. Lewis Ford Savannah, GA “I gained awareness of: tools available now, trends in Internet marketing, the intensity and techniques used by some competitors, a broader appreciation of the website as a "virtual showroom" and some hints for improving our own. Our owner is a forward-moving dealer. His investment in sending me affirmed the significance of the role I serve and challenged me toward creative and aggressive advances in how we do things both in marketing and in processing Internet-driven leads.” Bruce Rulapaugh Internet Sales & Website Coordinator Birdnow Dealerships Oelwein, IA “I just started in this industry four months ago. I am getting my feet wet in Internet sales. I was able to understand more about Internet shoppers, woman buyers, E-Bay, and other avenues to do business.” Brian Aycock Internet Sales Rep Dick Dyer and Associates Columbia, SC “I found this conference to be quite valuable. My goal was to collect information on best practices and fundamental information on how to best sell to our customers via the Internet. We have a long way to go, but I've got a better idea of the path.” Teresa Miller General Manager Martin Chrysler Dodge Jeep Inc. Alma, MI “On a scale of 1-10, the conference was a 9.9” Adam Kesler Internet Manager Slone Suzuki Louisville, KY “The conference gave me a barometer of what is being done, who is doing it, and with the right tools, what CAN be done. That was great - some great ideas for me to bring back.” Kate Tallman Internet Sales Manager BMW / MINI of Towson / BMW of Bel Air Havre de Grace, MD “The opportunity to network with highly motivated colleagues from a wide spectrum of dealerships and first class vendors was unparalleled.” Christopher Ferris Sales Systems Manager Saab Nashua North Merrimack, NH “Like last year, I came away with energy and new ideas. Also what it did was confirm plans that I already set in motion.” Jim Congdon Internet Manager http://digitaldealer-magazine.com/issues/DD_conference_2007/quotes.shtml (4 of 5) [7/12/2007 5:43:02 PM]
  18. 18. 3rd Digital Dealer Conference & Exposition: October 1-3, 2007 Burritt Motors Oswego, NY “The annual AAISP Digital Dealer conference has quickly become a "must-attend" event for me. Just when you think you're good - you're WOW'd by the best practices and creativity of a myriad of Internet professionals. The "cafeteria plan" that I bring back to my dealership has been an indispensable advantage. I'm selfishly glad that my competitors haven't yet attended!” Michael Mitchell Internet Manager Leith Acura Cary, NC ©2007 Dealer Communications. All Rights Reserved. http://digitaldealer-magazine.com/issues/DD_conference_2007/quotes.shtml (5 of 5) [7/12/2007 5:43:02 PM]
  19. 19. AAISP Online Home Welcome to the AAISP Website! Membership Wecome to this home page of the Association of Automotive Sponsor Codes Internet Sales Professionals website. About AAISP Contact Us Since the Association was founded tremendous changes have occurred with respect to the impact of the Internet on 2007 Conference automotive sales, and the services of AAISP are currently being Member's Login expanded and enhanced to reflect the increasing need for relevant and Username professional development and support. Members can now logon and view resource, training, and presentations to assist them in advancing their education. Password We are very busy planning our fall Conference and Remember me encourage you to visit our website dedicated to providing Login information and updates on speakers, sessions and information on the Nashville area. Forgotten your password? Read more... search... http://www.aaisponline.org/ (1 of 2) [7/12/2007 5:43:09 PM]
  20. 20. AAISP Online ©2005 - 2007 AAISP http://www.aaisponline.org/ (2 of 2) [7/12/2007 5:43:09 PM]

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