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The language of colour and font
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The language of colour and font

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Transcript

  • 1. The Language of Colour
    Created by MK
  • 2. Colours used to
    communicate ideas
    are important.
    Colours tend to have
    their own symbolic or
    emotive values.
  • 3. Do colours have "universal" symbolic value, or is the symbolic value dependent on the interpretation of the individual?
  • 4. Record your choice of colour (number) to match the positive and negative attributes of the list provided.
  • 5. Colour Chart Attributes
  • 6. Colour Chart
  • 7. Font Matters
    For each example, describe the features that
    Reinforce
    2. Contradict the message
  • 8. OldeTyme Dancing
    Modern Alarm Systems
  • 9. RETREAT
    RETREAT
  • 10. ASCENT
    ASCENT
  • 11. A
    ADV NCE
    ADV NCE
    A
  • 12. UNDERTAKERS
    U
    R
    N
    R
    D
    T
    E
    K
    S
    E
    A
  • 13. harmony
    r
    n
    y
    a
    h
    m
    o