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Fashion Focus 2013
Fashion Focus 2013
Fashion Focus 2013
Fashion Focus 2013
Fashion Focus 2013
Fashion Focus 2013
Fashion Focus 2013
Fashion Focus 2013
Fashion Focus 2013
Fashion Focus 2013
Fashion Focus 2013
Fashion Focus 2013
Fashion Focus 2013
Fashion Focus 2013
Fashion Focus 2013
Fashion Focus 2013
Fashion Focus 2013
Fashion Focus 2013
Fashion Focus 2013
Fashion Focus 2013
Fashion Focus 2013
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Fashion Focus 2013

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Presentation of 2013/2014 Women's and Men's Fashion Trends as well as Online Marketing Trends and Tips for Retailers in Providing Product Feeds to Publishers

Presentation of 2013/2014 Women's and Men's Fashion Trends as well as Online Marketing Trends and Tips for Retailers in Providing Product Feeds to Publishers

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  • 1. Kavita Verryth & Abbie Bjugstad from Present...Trends 2013
  • 2. ● Spring/Summer 13● Autumn/Winter 13/14● Consumer Trends● Mobile/Tablet Optimisation● Loyalty Marketing● Optimising for Publishers● 2013 Fashion Calendar
  • 3. THE SOCIAL SHOPPING SITE● New and innovative international concept● NL, FR, DE, USA & UK● Daily source of inspiration● Fashion news, latest trends, new online stores, must-haves, seasonal sales and the most popular brands● Filter options to make browsing easier and quicker● Social network of users who can share their style and follow others
  • 4. Marc Jacobs - Louis Vuitton - Ralph Lauren - Lanvin - Saint Laurent - MoschinoZalando - House of Fraser - Dorothy Perkins - Zalando - Spartoo - My-Wardrobe - Sarenza
  • 5. Haider Ackermann - Louise Gray - 3.1 Phillip LIm -Vera Wang - Clover CanyonDebenhams - House of Fraser - John Lewis - Missguided - Urban Outfitters - Ted Baker Print
  • 6. Oscar de la Renta - House of Holland - Peter Som - Christian Siriano - Yigal AzrouelVery.co.uk - BooHoo - Phase Eight - John Lewis - My-Wardrobe - Zalando - Sarenza
  • 7. Balmain - Mulberry- Issey Miyake - Max Mara - Christopher Kane - Vivienne Westwood safdsafdsaDorothy Perkins - House of Fraser - Zalando - Debenhams - Miss Selfridge - Marks & Spencer
  • 8. ● Double Breasted Blazers● Classic Look● Summer Coats● Neon● Suit Shorts
  • 9. Paul & Joe -VivienneWestwood -Valentino -Dolce Gabbana -Cavalli -BalmainDorothy Perkins - AX Paris - Ted Baker - House of Fraser - My-Wardrobe - Debenhams
  • 10. Antonio Marras -House of Holland - Manish Arora -Oscar De La Renta - Tom FordTommy Hilfiger - BooHoo - Monsoon - John Lewis - New Look - Zalando - Nelly.com
  • 11. Balmain - Dries Van Noten - Issey Miyake - Max Mara - Rodarte - Vivienne Westwood Very.co.uk - BooHoo - Phase Eight - John Lewis - My-Wardobe - Zalando - Sarenza
  • 12. House of Holland - Manish Arora - Matthew Williamson - Oscar De La Renta - Peter Pilotto Boohoo - Sarenza - New Look - Monsoon - Urban Outfitters - Zalando - Dorothy Perkins
  • 13. ● Colour: Safety Orange● Contemporary Conservative● Coats● Graphic Prints● Headwear
  • 14. ● First Time Older Shoppers ○ Retailers and Publishers in Sync● Peak Period Conversion Rates ○ Customer Service ○ Guest Profiles ○ Special Offers & Deals
  • 15. Optimising Mobile/Tablet Strategy● Responsive Design vs. Mobile Website● Highlight Crucial Information● Develop a Mobile Email Strategy● Review Mobile Analytics
  • 16. Increasing Loyalty Marketing● Social Media Connection● Build a Reputation for Reliability● Be Flexible with Policies● Improve Your "Thank You"
  • 17. Marketing CollateralBrand GuideProgram UpdatesOur Data Feed Dream:● Size● Colour● Material● Stock Quantity
  • 18. AprilCoachella Music FestivalVogue FestivalWedding & Summer Fashion AugustMay A/W Trends Re-cap6th MET Gala Ball - Punk Influence SeptemberCannes Film Festival London S/S14 Fashion WeekSummer Body/Beauty Prep & Swimwear Vogue Fashion Night OutJune OctoberGraduate Fashion Week Winter Buys. Coats & BootsRoyal Ascot & Wimbledon NovemberGlastonbury Christmas Party EditsSummer Accessories & Footwear DecemberJuly Holiday PeriodKate Middleton & Kim Kardashian Due Mega Monday & Boxing Day Sales Gift Giving
  • 19. Any questions? We dont bite! Come have a chat with us!Kavita Verryth kavita@fashionchick.co.ukAbbie Bjugstad abbie@fashionchick.com CONTACT kavita@fashionchick.co.uk abbie@fashionchick.com

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