Your SlideShare is downloading. ×
Tweet or Twitt - Twitter 101
Upcoming SlideShare
Loading in...5

Thanks for flagging this SlideShare!

Oops! An error has occurred.


Saving this for later?

Get the SlideShare app to save on your phone or tablet. Read anywhere, anytime - even offline.

Text the download link to your phone

Standard text messaging rates apply

Tweet or Twitt - Twitter 101


Published on

What is Twitter and how do I use it in my small business? This presentation goes over the Twitter basics and how you can use it as a tool to grow your business and connect.

What is Twitter and how do I use it in my small business? This presentation goes over the Twitter basics and how you can use it as a tool to grow your business and connect.

  • Be the first to comment

  • Be the first to like this

No Downloads
Total Views
On Slideshare
From Embeds
Number of Embeds
Embeds 0
No embeds

Report content
Flagged as inappropriate Flag as inappropriate
Flag as inappropriate

Select your reason for flagging this presentation as inappropriate.

No notes for slide


  • 1. #Tweet or #TwittTwitter For Small Business @KattStearns #Kattchat
  • 2. What We Will CoverHow to optimize your Twitter profile Getting started with TwitterTweeting on Twitter Understanding the Twitter basicsTwitter and Your Business 5 ways to use Twitter in your businessTwitter Do’s & Don’ts
  • 3. What is Twitter?
  • 4. Getting Started with TwitterSign up: www.twitter.comSelect a user name: @KattStearns www.namecheck.comBio in 160 charactersImage/ LogoPersonalize your Profile
  • 5. Twitter Profiles
  • 6. Tweeting on Twitter
  • 7. The Tweet Public message to all your followersAsks the question: What are you doing?
  • 8. @Reply Personal message sent publicly@Username: reply or send a message direct
  • 9. ReTweet (RT)Retweet what someone else has tweeted to all of your followers
  • 10. Direct MessageDirect Message: Personal message sent privately
  • 11. #HashTagsFollow topics, searchable, amplify meaning, keywords, see what’s trending, promote and brand yourself.
  • 12. Twitter ListsKeep yourself and your followings organized by creating and following lists. Lists can be private, public and followed
  • 13. When to TweetBest Times Tuesday, Wednesday and Friday between 8am; 11am – 2pm and 6pm-8pmLess Popular Times to Tweet: Monday and Sunday
  • 14. Using Twitter in Your Business 5 Key Strategies
  • 15. Why Use Twitter in Your Business? Visibility Marketing Customers Relationship SEO Social Capital Traffic Community News Ideas Partnership Build Trust Branding Research Customer Service
  • 16. #1 Develop a Clear Strategy The goal of twitter is to create a strong targeted following. The best way to dothis is by creating valuable content that is RETWEETABLE!
  • 17. 3 Most Retweeted TopicsInteresting facts and breaking industry newsFunny contentInspirational quotesKATT TIP: Create a fun inspirational list ofquotes or sayings.
  • 18. #2 Build a CommunityFind people in your industry, mentors, search keywords and find people looking for your products. Twittersearch: Twitter Search Engine Find People Through Popular Tags Twitter directory sorted by interest Case Study:
  • 19. #3 PromotePromote links to your blog, website, pictures, videos,landing pages, events and Upload Link shorteningCreate and follow #Hashtag and promote your eventsTip: 80/20 rule 80% value 20% selling and pushingpeople to your sites.
  • 20. #4 Customer ServiceAsk your customers to follow you on Twitter and survey them to find out what they like, love, dislike and what they are saying about YOU. Case Study: Wine Library
  • 21. #5 Mentoring & RelationshipsCreate lists of people that you want to learn from orthat are interesting.Keep on top with what’s going on in your industryConnect with like minded people to buildrelationships and JV’s
  • 22. **Bonus Twitter Tip** FOLLOW @KATTSTEARNS
  • 23. TwitterDo’s & Don’ts
  • 24. Twitter Don’tsDon’t follow 100’s of people right awayDon’t get negativeDon’t spamDon’t sell: 80/20 RuleDon’t worry about the results at firstDon’t use “123_” in your twitter nameDon’t just post, interact and RT
  • 25. Twitter Do’sTweet in your personalityRT other peoples contentStart conversations and ask questionsAsk people to follow you on your promotionalmaterialBe tweet worthyTweet 5 – 10 times a dayUse key wordsHave FUN!!! 
  • 26. Tweeting ToolsHootsuite: manage and schedule multiple social Manage multiple twitter Follow people through Automatically publish tweets to Analyzes and grades your How influential are Advanced twitter search
  • 27. The Key is to START Simple and Grow From There! Thank you @KattStearns