Acorn Road now and the future
Upcoming SlideShare
Loading in...5
×
 

Acorn Road now and the future

on

  • 450 views

Annette Hames

Annette Hames

Statistics

Views

Total Views
450
Views on SlideShare
300
Embed Views
150

Actions

Likes
0
Downloads
1
Comments
0

4 Embeds 150

http://newcycling.org 141
http://www.newcycling.org 6
https://twitter.com 2
http://jesmondlocal.com 1

Accessibility

Categories

Upload Details

Uploaded via as Microsoft PowerPoint

Usage Rights

© All Rights Reserved

Report content

Flagged as inappropriate Flag as inappropriate
Flag as inappropriate

Select your reason for flagging this presentation as inappropriate.

Cancel
  • Full Name Full Name Comment goes here.
    Are you sure you want to
    Your message goes here
    Processing…
Post Comment
Edit your comment

Acorn Road now and the future Acorn Road now and the future Presentation Transcript

  • 1• Acorn Road is 170 metres long and,for most of its length, about 11 metreswide from front-to-front.• The street width comprises anapproximately 8.2m carriageway andtwo approximately 1.4m pavements• About 75% of Acorn Road’s surface isfor vehicles and about 25% forpedestrians.Acorn Road now• There are 29 entrances to shops andother premises, including three atfirst floor level. 14 are on the northside and 15 on the south.• There are about 34 parking spaces onAcorn Road – 17 on each side
  • 2• Members of the Acorn Road group have undertaken several surveys of theusage of Acorn Road by shoppers, pedestrians and motorists.• There has been an independent street survey (shoppers and others)• The purpose of these surveys is to inform broad judgements about the wayAcorn Road is used with the aim of creating potential scenarios for change.How do people use and think about Acorn Road?
  • 3What has been your main means of travel today?17 July-7 Aug 201229 Oct-20 Nov 2012Polling machine surveyWalking Cycling Car Bus MetroAll337 (35%)229 (52%)88 (9%)44 (10%)401 (42%)126 (28%)42 (4%)14 (3%)89 (9%)31 (7%)Tesco137 (31%)74 (44%)28 (6%)15 (9%)209 (47%)62 (37%)20 ((5%)2 (1%)52 (12%)15 (9%)Waitrose191 (40%)155 (56%)53 (11%)29 (11%)183 (38%)64 (23%)21 (4%)12 (5%)32 (7%)16 (6%)library 9 (29%) 7 (23%) 9 (29%) 1 (3%) 5 (16%)
  • 4Trader survey
  • 5Traffic survey: entering Acorn Road167 (45%)81 (22%)21 (6%)19 (5%)30 (8%)55 (15%)
  • 6Traffic survey: leaving Acorn Road110 (29%)82 (22%)35 (9%)24 (6%)31 (8%)88 (24%)
  • 7• Vehicle use of Acorn Road, the general flow of movement is east to west.• 79% of traffic was observed to enter and leave Acorn Road within a 10 minuteperiod, suggesting significant use for through movement.• Total movements were 5.5 vehicles per minute, about one every ten seconds.Traffic survey
  • 8Street survey: mode of travel
  • 9Street survey: daily spend  ShoppersMean spend per shopper Total spendAll 290 £25 £7,112Car/van 94 £41 £3,827Walk 167 £16 £2,686Cycle 13 £19 £244Bus 5 £7 £37Metro 10 £29 £294How much do you expect to spend today (shoppers only)?
  • 10How many times a month do you usually visit Acorn Road? How much do you usually spend when you come shopping here?Street survey: monthly spend Mean monthly tripsTotal monthly tripsMean spend per tripMean monthly spendTotal monthly spend% total monthly spendAll 15.9 4,593 £ 20.12 £ 319.91 £1,469,337 100%Car/van 12 1,117 £ 28.07 £ 336.84 £376,250 26%Walk 18.6 3,104 £ 16.62 £ 309.13 £959,546 65%Cycle 12.7 165 £ 16.31 £ 207.14 £34,178 2%Bus 15 75 £ 16.75 £ 251.25 £18,844 1%Metro 13.4 132 £ 11.30 £ 151.42 £19,987 1%
  • 11Street survey: quality of experience
  • 12• Most people come wholly on foot (56%), with 30% arriving by car/van• Total spend is much higher among walkers than car/van users because trips aremuch more frequent.• Most important is reduction in traffic, better conditions for pedestrians, betterdisabled access, environmental improvements and sufficient parking withinwalking distance .Street survey: key findingsTrader survey summary• Most important is sufficient provision of parking within walking distance, moreevents to raise awareness of Acorn Road, better marketing of Acorn Road as ashopping area and environmental improvements to encourage visitorsTraffic survey: summary• 79% of car movements through Acorn Road were within the same time periodsuggesting significant use of Acorn Road for through movement.• Total movements equate to about 5.5 vehicles ‘through’ Acorn Road perminute, or about one every ten seconds.
  • 13• Acorn Road’s centrality sustains mixed use, with vehicles using it both for localaccess and through traffic• Acorn Road shops serve both a local walkable catchment and a wider visitorgroup including more car-dependent people. The latter tend to be higherspenders-per-trip but the former are the more frequent and numerous visitors.• People want both a better pedestrian environment – less traffic, more pavementspace – and better car parking.• Survey suggests that car-based custom accounts for 26% of spend and 75% ofstreet space. Walking-based custom is 65% of spend and 25% of street space.• Traders and street users have different priorities. Who is “the customer” forAcorn Road improvement?Conclusions
  • 14Acorn Road: The Future• Become a truly outstanding public space• Improve the pedestrian experience• Reallocate space on the street so it may better serve the needs andinterests of pedestrians and other slow-moving users• Increase the multi-functionality of the space