Gender         and                                   Katrina Pritchard      Generations                  and              ...
Our e-research approach       Use a range of tools (e.g. Nexis, Google Alerts and Twilerts) to collect        web-based d...
Age at                                   work                                  media                                 conve...
conversations     Thematic focus: unpacking particular themes within      broader discussions of age at work     The par...
Age and Gender       Both  positioned within a diversity debate though        different positioning to date (conceptually...
Aesthetic labour     Emotional  labour perspective on service work is      “not incorrect just partial” Warhurst & Nickso...
Analysing Visual Images     Davison(2010):     Analysis of portraits         Physical attributes, dress, physical artefa...
Gen Y vs. Boomers: Workplace conflict heats up                                                                            ...
Images removed pending copyright approval.     The authors do not accept any responsibility for the content or security of...
Props                                                                                                       Grouting trowe...
Images removed pending copyright approval.     The authors do not accept any responsibility for the content or security of...
Props                                                                                   Bar setting, name badge           ...
Images removed pending copyright approval.     The authors do not accept any responsibility for the content or security of...
Props                                                                                                               Dated ...
Images removed pending copyright approval.     The authors do not accept any responsibility for the content or security of...
Props                                                                                                                 Mode...
Images removed pending copyright approval.     The authors do not accept any responsibility for the content or security of...
Props                                                                                                                     ...
Tentative conclusions     Unpacking     the role of images in web-based media:         layers of analysis re aesthetic l...
References       Pritchard, K and Whiting, R (2012) „Autopilot? A reflexive review of the        piloting process in qual...
Age at Work         Seminar   Friday 21st September 2012                 at                       Katrina Pritchard Birkbe...
Upcoming SlideShare
Loading in …5
×

Pritchard and whiting gwo presentation 22 jun12 blog version

1,069 views
1,063 views

Published on

Published in: Technology, Career
0 Comments
1 Like
Statistics
Notes
  • Be the first to comment

No Downloads
Views
Total views
1,069
On SlideShare
0
From Embeds
0
Number of Embeds
758
Actions
Shares
0
Downloads
0
Comments
0
Likes
1
Embeds 0
No embeds

No notes for slide

Pritchard and whiting gwo presentation 22 jun12 blog version

  1. 1. Gender and Katrina Pritchard Generations and Rebecca WhitingGendered Ageing at Work: Department ofBeyond the ‘Double Jeopardy’ Organizational Psychology Birkbeck,Gender, Work & Organization. University of London7th interdisciplinary conference27th -29th June 2012 Research funded by Richard Benjamin Trust (Early Career Award 1103)http://ageatwork.wordpress.com
  2. 2. Our e-research approach  Use a range of tools (e.g. Nexis, Google Alerts and Twilerts) to collect web-based data (blogs, twitter, news, websites) enabling us to follow various conversations and voices engaged in the broader discursive construction of age at work  „Age at work‟ denotes an inclusive approach to examining subject positions in relation to both „age‟ (younger, older etc) and „work‟ (employment, unemployment, underemployment etc)  Data collection via daily „sweeps‟ over a five month period (9/11 to 2/12), over 800 items of „composite data‟ downloaded.  Enables us to „follow‟ both conversations and voices in unpacking the broader discursive construction of age at work  Analytic approaches applied include CDA, narrative and visual methodshttp://ageatwork.wordpress.com
  3. 3. Age at work media conversations voiceshttp://ageatwork.wordpress.com
  4. 4. conversations  Thematic focus: unpacking particular themes within broader discussions of age at work  The particular themes explored in this presentation are related to age, gender and aesthetic labour  In what ways are age and gender (visually and/or discursively) entangled in media representations of (un)employment?http://ageatwork.wordpress.com
  5. 5. Age and Gender  Both positioned within a diversity debate though different positioning to date (conceptually and legislatively)  Going beyond „double jeopardy‟: beyond focus on „the older woman‟  Investigating the ways in which age and gender are variously co-constructed via a variety of web-based mediahttp://ageatwork.wordpress.com
  6. 6. Aesthetic labour  Emotional labour perspective on service work is “not incorrect just partial” Warhurst & Nickson (2007, p.103)  Importance of being “„good looking‟ or simply having the „right look‟” Warhurst & Nickson (2009, p. 386).  Witz et al (2003). “The kinds of embodied dispositions that acquire an exchange value are not equally distributed socially but fractured by class, gender, age and racialised positions or locations” (p41)http://ageatwork.wordpress.com
  7. 7. Analysing Visual Images  Davison(2010): Analysis of portraits  Physical attributes, dress, physical artefacts, and interpersonal representations  Rose (2001):  subject positions, absences, contradictions, similarities/differences with other images, persuasiveness, complexities  Sample: Identified images within the data set, reviewed with focus on gender and age to produce a sample of 120, further iterations distilled 15 images for detailed analysis, of which 5 are presented herehttp://ageatwork.wordpress.com
  8. 8. Gen Y vs. Boomers: Workplace conflict heats up Generation betrayed by bogus promises: our failing schools are „forcing UK Age firms to choose discrimination Record fall in employed over-65s foreign „rooted‟ in shows businesses rushed to retire workers‟ society, workers Government finds Older workers struggle to retain position in the workforce Copyright acknowledgements and details included inhttp://ageatwork.wordpress.com following slides
  9. 9. Images removed pending copyright approval. The authors do not accept any responsibility for the content or security of external websites indicated below. The inclusion of a link to an external website should not be understood to be an endorsement of that website or the sites owners (or their products/services or any associated advertisements). Some of the content we link to is generated by members of the public (message boards and photo-sharing sites for example). The views expressed are those of the public and unless specifically stated are not those of the authors the research funding body or our employers. If you consider content to be in breach of the house rules as indicated on the website, please alert the moderators or site owners on the sites where the material appears. Downloaded from: http://minnesota.publicradio.org/display/web/2011/11/30/older-workers-workforce/ Original date of download: 3/12/11 Screen shot captured: 6/6/12 Picture credit: MPR Photo/ Annie Baxter (no copyright information available)http://ageatwork.wordpress.com
  10. 10. Props Grouting trowel, glasses Pose At work, focus on the activity (grouting) Dress Appearance Large hoodie, old No make-up or clothes , fit particular grooming expectations of manual labour Downloaded from: http://minnesota.publicradio.org/display/web/2011/11/30/older-workers-workforce/ Original date of download: 3/12/11 Screen shot captured: 6/6/12 Picture credit: MPR Photo/ Annie Baxter (no copyright information available)http://ageatwork.wordpress.com
  11. 11. Images removed pending copyright approval. The authors do not accept any responsibility for the content or security of external websites indicated below. The inclusion of a link to an external website should not be understood to be an endorsement of that website or the sites owners (or their products/services or any associated advertisements). Some of the content we link to is generated by members of the public (message boards and photo-sharing sites for example). The views expressed are those of the public and unless specifically stated are not those of the authors the research funding body or our employers. If you consider content to be in breach of the house rules as indicated on the website, please alert the moderators or site owners on the sites where the material appears. Downloaded from: http://www.dailymail.co.uk/news/article-2063739/Failing-schools-forcing-UK-firms-choose-foreign-workers.html#ixzz1eRvOgrvM Original download: 22/11/11; screenshot: 6/6/12 Picture credit: Copyright Craig Hibberthttp://ageatwork.wordpress.com
  12. 12. Props Bar setting, name badge waitress holding bottle opener Pose Waitress but pose is of customer Dress Appearance Casual, fitted though not Smiling and engaging, Revealing natural make-up, Attractive, mirrors target customers Downloaded from: http://www.dailymail.co.uk/news/article-2063739/Failing-schools-forcing-UK-firms-choose-foreign-workers.html#ixzz1eRvOgrvM Original download: 22/11/11; screenshot: 6/6/12 Picture credit: Copyright Craig Hibberthttp://ageatwork.wordpress.com
  13. 13. Images removed pending copyright approval. The authors do not accept any responsibility for the content or security of external websites indicated below. The inclusion of a link to an external website should not be understood to be an endorsement of that website or the sites owners (or their products/services or any associated advertisements). Some of the content we link to is generated by members of the public (message boards and photo-sharing sites for example). The views expressed are those of the public and unless specifically stated are not those of the authors the research funding body or our employers. If you consider content to be in breach of the house rules as indicated on the website, please alert the moderators or site owners on the sites where the material appears. Downloaded from: http://www.thefiscaltimes.com/Articles/2011/11/11/Gen-Y-vs-Boomers-Workplace-Conflict-Heats-Up.aspx#page1 Original download: 22/11/11 ; screenshot: 6/6/12 Picture credit: iStockphotohttp://ageatwork.wordpress.com
  14. 14. Props Dated office, Boxing gloves (red vs. blue) Pose Mock „fight‟ Dress Appearance Older man traditional suit Both open mouthed, (pen in pocket) trading punches, Younger woman red hair Her eyes almost closed and suit (anger?) Downloaded from: http://www.thefiscaltimes.com/Articles/2011/11/11/Gen-Y-vs-Boomers-Workplace-Conflict-Heats-Up.aspx#page1 Original download: 22/11/11 ; screenshot: 6/6/12 Picture credit: iStockphotohttp://ageatwork.wordpress.com
  15. 15. Images removed pending copyright approval. The authors do not accept any responsibility for the content or security of external websites indicated below. The inclusion of a link to an external website should not be understood to be an endorsement of that website or the sites owners (or their products/services or any associated advertisements). Some of the content we link to is generated by members of the public (message boards and photo-sharing sites for example). The views expressed are those of the public and unless specifically stated are not those of the authors the research funding body or our employers. If you consider content to be in breach of the house rules as indicated on the website, please alert the moderators or site owners on the sites where the material appears. Downloaded from: http://www.telegraph.co.uk/news/politics/9010770/Age-discrimination-rooted-in-society-Government-finds.html Original download: 22/1/12 ; screenshot: 6/6/12 Picture credit: Alamyhttp://ageatwork.wordpress.com
  16. 16. Props Modern office, Plan, desk, seating Pose „pyramid‟, use of hand position re involvement and authority Dress Appearance Formulaic business casual, Women similar, Older man wears men dissimilar, trad‟l white shirt Downloaded from: http://www.telegraph.co.uk/news/politics/9010770/Age-discrimination-rooted-in-society-Government-finds.html Original download: 22/1/12 ; screenshot: 6/6/12 Picture credit: Alamyhttp://ageatwork.wordpress.com
  17. 17. Images removed pending copyright approval. The authors do not accept any responsibility for the content or security of external websites indicated below. The inclusion of a link to an external website should not be understood to be an endorsement of that website or the sites owners (or their products/services or any associated advertisements). Some of the content we link to is generated by members of the public (message boards and photo-sharing sites for example). The views expressed are those of the public and unless specifically stated are not those of the authors the research funding body or our employers. If you consider content to be in breach of the house rules as indicated on the website, please alert the moderators or site owners on the sites where the material appears. Downloaded from: http://www.telegraph.co.uk/finance/jobs/8821785/Record-fall-in-employed-over-65s-shows-businesses-rushed-to-retire-workers.html Original download: 16/10/11 ; screenshot: 6/6/12 Picture credit: Alamyhttp://ageatwork.wordpress.com
  18. 18. Props papers, glasses Pose mirrored, separate, close Dress Appearance similar, beige, similar in every respect, little gender coding stereotyped Downloaded from: http://www.telegraph.co.uk/finance/jobs/8821785/Record-fall-in-employed-over-65s-shows-businesses-rushed-to-retire-workers.html Original download: 16/10/11 ; screenshot: 6/6/12 Picture credit: Alamyhttp://ageatwork.wordpress.com
  19. 19. Tentative conclusions  Unpacking the role of images in web-based media:  layers of analysis re aesthetic labour in „stock‟ images  Relationships between images and text (headline, stories, comments, etc)  Unpacking „entanglements‟ (work in progress)  how age and gender are woven together within the images  what „agential cuts‟ (Barad 2003) are made that lead us to „see‟ and „understand‟ representations of particular binary combinations (older man, younger women)  Foregrounding and backgrounding of age/gender combinations within specific constructions of „employability‟http://ageatwork.wordpress.com
  20. 20. References  Pritchard, K and Whiting, R (2012) „Autopilot? A reflexive review of the piloting process in qualitative e-research‟ Qualitative Research in Organizations and Management (In Press)  Barad, K. (2003) Posthumanist performativity: Toward an understanding of how matter comes to matter. Signs, 28 (3): 801-831  Davison, J. (2010). [In]visible [in]tangibles: Visual portraits of the business élite. Accounting, Organizations and Society, 35(2), 165-183. Elsevier Ltd.  Rose (2001) Visual Methodologies. London: Sage.  Warhurst, C., & Nickson, D. (2007). A new labour aristocracy? Aesthetic labour and routine interactive service. Work, Employment & Society, 21(4), 785-798.  Warhurst, C., & Nickson, D. (2009). Who‟s Got the Look  Emotional , ? Aesthetic and Sexualized Labour in Interactive Services, Gender, Work and Organization16(3): 385-404  Witz, A., Warhurst, C., & Nickson, D. (2003). The Labour of Aesthetics and the Aesthetics of Organization. Organization, 10(1), 33-54.http://ageatwork.wordpress.com
  21. 21. Age at Work Seminar Friday 21st September 2012 at Katrina Pritchard Birkbeck, University of London and Rebecca Whiting Outline agenda: Dept of Organizational Psychology11.00 – 13.00: Age at work: voices andconversations from our data This project aims to map the language of13.00 – 14.00: Lunch age at work. Adopting a discursive14.00 – 16.00: E-research: framework, we are considering the construction of age discourses; looking atmethodological challenges and insights particular conceptions (such asfrom our project generations) and examining their inter- relationship.The seminar is free but registration is required Research funded by Richard Benjamin TrustTo register or for more information, (Early Career Award 1103)please see our research blog athttp://ageatwork.wordpress.com

×