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Mobile Active M Banking
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Mobile Active M Banking

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    Mobile Active M Banking Mobile Active M Banking Presentation Transcript

    • From unbanked to M- banked Tonny K Omwansa Strathmore University, Research ICT Africa Nairobi – Kenya tomwansa@strathmore.edu tomwansa@gmail.com MobileActive08, 13-16 Oct 2008 Strathmore South Africa Research ICT Africa
    • Out of 10 Transactions, how many are in cash? Informal Semi-formal Formal Source: RIA, 2006/2007
    • Mobile Phones and socioeconomic impact There is a positive correlation between teledensity and quality of life indicators. It has been found that mobile communications contribute significantly towards enhancing income and improving quality of life – specially in rural areas. There are now several studies documenting the improvement in prices received by farmers as a result of better access to mobile telephony in developing countries of Asia, Africa and Latin America. The Vodafone Policy Paper Series ● Number 2 ● March 2005
    • Access to FS in Africa
    • M-PESA Usage Source: Steadman Report, Omwansa T. 2008
    • M-PESA Usage Source: Steadman Report, Omwansa T. 2008
    • M-PESA Usage • Swapping virtual currency between Zain, Safaricom, Telcom - Cashless Society? Cash Bank MPESA
    • M-PESA Usage Most active and of month and beginning of new school term
    • M-PESA Usage Streamlining M-Finance at a low cost. Members repay via M-Pesa Member 1 Send by M-PESA Member 2 Microfinance Group Leader Institution Send by Member 10 M-PESA
    • M–Transfers http://www.mukuru.com From diaspora: Pay for airtime, DSTV, Nyama choma, SimCards, fuel etc (Zim/SA/..Kenya, Tanzania, Zambia) http://www.mamamikes.com Send money for electricity, fees, airtime, shopping vouchers, mall vouchers, flowers, fuel vouchers etc.
    • Greater Value – Ecosystem MNO 1 Bank 1..n Posta Inter connection Mobile End Money User Rural Bank Operator MFI 1..n MNO n Source: IFC >Strong Banking Sector >Product development >Sound Regulation (Bills, remittance, top-up, >Efficient Distribution M-Finance etc)
    • Ecosystem Players Source: IFC
    • Ecosystem Players Source: IFC
    • Research ICT Africa 17 country, 23000 Households Data preliminary findings FACTOR airtime Sending IMPACT Receiving airtime FACTOR IMPACT Education +vely Education > tertiary, -vely Age -vely Age -vely Gender +vely Gender -vely Urban Dwelling +vely Urban Dwelling -vely Rural Dwelling -vely Rural Dwelling +vely Marriage +vely Marriage -vely Bank Account +vely Bank Account No diff. Disposable Income +vely Disposable Income -vely