Get Social withYour Social Status yoursocialstatus.com      Your Social Status      @YourSoclStatus      Your Social Statu...
About Me           Copyright   2012 Your Social Status. All Rights Reserved.
Today’s Agenda •Social Media Statistics •Job Hunting Cartoon •Online Job Search Statistics •What The Statistics Mean •Leve...
Social Media Stats          Copyright   2012 Your Social Status. All Rights Reserved.
Social Media Stats          Copyright   2012 Your Social Status. All Rights Reserved.
Job Hunting Cartoon        Copyright   2012 Your Social Status. All Rights Reserved.
Searching Online                                        Jan. 2012 Deseret                                        News Repo...
Searching Online According to LDSJobs.org: • 35% of all jobs are found through word of mouth • About 30% are found through...
What Do These Stats Mean?   Traditional On-line Job Search Sites     Monster     Career Builder     Indeed.com     Si...
What Do These Stats Mean?  Use of Social Media Sites    LinkedIn    Facebook    Twitter    YouTube    MeetUp        ...
Focusing On Social Media  What You Can Use  Leveraging Each Platform  What You Need To Watch For    Do’s &Don’t’s Of P...
Recruiting Statistics  Each year, Jobvite publishes the industry  barometer on how employers use social networks  to recru...
What You Can Use  Social Media Sites    LinkedIn    Facebook    Twitter    YouTube    MeetUp          Copyright   201...
LinkedIn How Do I Use It for Myself?     Apply Now Button       More Than 1,000 Companies       Use     Complete Profil...
LinkedIn How Do I Use It for Myself?     Connect       Hobby Groups       Professional Groups       Local Groups     ...
Facebook How Do I Use It for Myself?     Leverage Timeline     Check Content     Positive Self Image     Connect     ...
Twitter  How Do I Use It for Myself?      Follow Companies      Follow Industry      Promote Yourself      Twitter Cha...
Twitter  How Do I Use It for Myself?    Popular Chats      #jobhuntchat (Mondays @      10am EST)      #careerchat (Tue...
YouTube How Do I Use It for Myself?     Video Resume       5 Tips       How To Create It     Background Check         ...
MeetUp How Do I Use It for Myself?     Industry Specific Meetings     Hobby Meetings     Connect     Engage     Build...
Web Portfolio How Do I Use It for Myself?     Personal Website       Hosts Resume       Interests       Achievements  ...
Sites In Action  Social Media Sites    LinkedIn    Facebook    Twitter    YouTube    MeetUp          Copyright   2012...
Reputation  “It takes many good deed  to build a good reputation  and only one bad one to  lose it.”                      ...
Do’s & Don’ts: The Do’s  The Do’s    Photos    Videos    Posts    Groups    Brand Likes    Events    Make Informat...
Do’s & Don’ts: The Don’ts  The Don’ts     Photos     Videos     Posts     Groups     Brand Likes     Events     Pr...
Image Maintenance   Prevention     Google Alerts     Yahoo! Alerts   Get It Before It Starts     Facebook Timeline   ...
In Review        Copyright   2012 Your Social Status. All Rights Reserved.
Get Social withYour Social Status yoursocialstatus.com      Your Social Status      @YourSoclStatus      Your Social Statu...
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Using Social Media to Sell Yourself

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Using Social Media to Sell Yourself

  1. 1. Get Social withYour Social Status yoursocialstatus.com Your Social Status @YourSoclStatus Your Social Status Social Tech Soup + Kate Salyers kate@YourSocialStatus.com Kate Salyers by Kate Salyers Owner Your Social Status: Social Media & Internet Marketing Copyright 2012 Your Social Status. All Rights Reserved.
  2. 2. About Me Copyright 2012 Your Social Status. All Rights Reserved.
  3. 3. Today’s Agenda •Social Media Statistics •Job Hunting Cartoon •Online Job Search Statistics •What The Statistics Mean •Leveraging Social Media •Social Media Do’s & Don’ts •Managing Your Online Reputation Copyright 2012 Your Social Status. All Rights Reserved.
  4. 4. Social Media Stats Copyright 2012 Your Social Status. All Rights Reserved.
  5. 5. Social Media Stats Copyright 2012 Your Social Status. All Rights Reserved.
  6. 6. Job Hunting Cartoon Copyright 2012 Your Social Status. All Rights Reserved.
  7. 7. Searching Online Jan. 2012 Deseret News Reports: • 1 in every 1,470 resumes submitted online makes it through • About 10% of all who use solely online search actually grabs a job Copyright 2012 Your Social Status. All Rights Reserved.
  8. 8. Searching Online According to LDSJobs.org: • 35% of all jobs are found through word of mouth • About 30% are found through contacting companies directly Copyright 2012 Your Social Status. All Rights Reserved.
  9. 9. What Do These Stats Mean? Traditional On-line Job Search Sites Monster Career Builder Indeed.com SimplyHired Copyright 2012 Your Social Status. All Rights Reserved.
  10. 10. What Do These Stats Mean? Use of Social Media Sites LinkedIn Facebook Twitter YouTube MeetUp Copyright 2012 Your Social Status. All Rights Reserved.
  11. 11. Focusing On Social Media What You Can Use Leveraging Each Platform What You Need To Watch For Do’s &Don’t’s Of Profiles Copyright 2012 Your Social Status. All Rights Reserved.
  12. 12. Recruiting Statistics Each year, Jobvite publishes the industry barometer on how employers use social networks to recruit. •89% will recruit in social networks this year •55% will spend more on social recruiting •64% use 2 or more networks for recruiting •78% expect increased competition for hires Copyright 2012 Your Social Status. All Rights Reserved.
  13. 13. What You Can Use Social Media Sites LinkedIn Facebook Twitter YouTube MeetUp Copyright 2012 Your Social Status. All Rights Reserved.
  14. 14. LinkedIn How Do I Use It for Myself? Apply Now Button More Than 1,000 Companies Use Complete Profile (100%) Join Groups Start Discussions Participate In Groups and Discussions Copyright 2012 Your Social Status. All Rights Reserved.
  15. 15. LinkedIn How Do I Use It for Myself? Connect Hobby Groups Professional Groups Local Groups Engage Build A Network Follow Through Copyright 2012 Your Social Status. All Rights Reserved.
  16. 16. Facebook How Do I Use It for Myself? Leverage Timeline Check Content Positive Self Image Connect Engage Build A Network Follow Through Copyright 2012 Your Social Status. All Rights Reserved.
  17. 17. Twitter How Do I Use It for Myself? Follow Companies Follow Industry Promote Yourself Twitter Chats Industry Specfic In Real Time Hashtags Used to Follow Conversation Copyright 2012 Your Social Status. All Rights Reserved.
  18. 18. Twitter How Do I Use It for Myself? Popular Chats #jobhuntchat (Mondays @ 10am EST) #careerchat (Tuesdays @ 1pm EST) #HireFriday (Runs transcripts) Copyright 2012 Your Social Status. All Rights Reserved.
  19. 19. YouTube How Do I Use It for Myself? Video Resume 5 Tips How To Create It Background Check Copyright 2012 Your Social Status. All Rights Reserved.
  20. 20. MeetUp How Do I Use It for Myself? Industry Specific Meetings Hobby Meetings Connect Engage Build A Network Follow Through Copyright 2012 Your Social Status. All Rights Reserved.
  21. 21. Web Portfolio How Do I Use It for Myself? Personal Website Hosts Resume Interests Achievements Link to Social Media VisualCV.com Copyright 2012 Your Social Status. All Rights Reserved.
  22. 22. Sites In Action Social Media Sites LinkedIn Facebook Twitter YouTube MeetUp Copyright 2012 Your Social Status. All Rights Reserved.
  23. 23. Reputation “It takes many good deed to build a good reputation and only one bad one to lose it.” -Benjamin Franklin Copyright 2012 Your Social Status. All Rights Reserved.
  24. 24. Do’s & Don’ts: The Do’s The Do’s Photos Videos Posts Groups Brand Likes Events Make Information Private Copyright 2012 Your Social Status. All Rights Reserved.
  25. 25. Do’s & Don’ts: The Don’ts The Don’ts Photos Videos Posts Groups Brand Likes Events Private Information Religious/Political Affiliation Sites You Are Not Active On Any Negative Associations Copyright 2012 Your Social Status. All Rights Reserved.
  26. 26. Image Maintenance Prevention Google Alerts Yahoo! Alerts Get It Before It Starts Facebook Timeline Google Images Copyright 2012 Your Social Status. All Rights Reserved.
  27. 27. In Review Copyright 2012 Your Social Status. All Rights Reserved.
  28. 28. Get Social withYour Social Status yoursocialstatus.com Your Social Status @YourSoclStatus Your Social Status Social Tech Soup + Kate Salyers kate@YourSocialStatus.com Kate Salyers by Kate Salyers Owner Your Social Status: Social Media & Internet Marketing Copyright 2012 Your Social Status. All Rights Reserved.
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