Universal and EMI Case Study
Upcoming SlideShare
Loading in...5

Universal and EMI Case Study






Total Views
Views on SlideShare
Embed Views



5 Embeds 85

http://katemediablog.blogspot.co.uk 56
http://katemediablog.blogspot.com 16
http://www.katemediablog.blogspot.co.uk 7
http://www.katemediablog.blogspot.com 5
http://katemediablog.blogspot.in 1



Upload Details

Uploaded via as Microsoft PowerPoint

Usage Rights

© All Rights Reserved

Report content

Flagged as inappropriate Flag as inappropriate
Flag as inappropriate

Select your reason for flagging this presentation as inappropriate.

  • Full Name Full Name Comment goes here.
    Are you sure you want to
    Your message goes here
Post Comment
Edit your comment

Universal and EMI Case Study Universal and EMI Case Study Presentation Transcript

  • Universal Music Group
  • Facts .• U niversal is the largest of the ‘big four’ record com panies..• They sell m usic, television, film , publishing, telecom m unications, the internet and vid eo gam es, world wid e. This m eans that any m usic prod uced by U niversal can be easily publicised using all of these m ed ium s.• They are responsible for 30% of m usic sales.• In 201 0 they had a revenue of $5.87 billion.• 2007 saw U niversal m erge with BM G.• U niversal is progressively growing larger as they buy part of or all of other businesses. (subsid iaries)
  • Subsidiary labels.• These are a few record labels that m ake up U niversal –• EC M• Island D ef Jam M usic Group• M ercury Record s• Polyd or Record s• Verve M usic Group.
  • A rtists.• Akon• Justin Bieber• The Black Eyed Peas• M ariah C arey• Em inem• Jessie J• Enrique Inglesias• Rolling Stones• D uffy• C heryl C ole• M ika• Taylor Swift• Selena Gom ez
  • A re they ‘ vertically integrated’ ?• Yes, they sign the artist to their record ing com pany. They then prod uce their m usic and d istribute it using m any d ifferent m ed ium s. The one that they own is ‘Vevo’ which is an online prem ium m usic and entertainm ent service. You can find it through Youtube and also their website - http:/ www.vevo.com / /
  • Facts.• EM I traces its history back to the very beginnings of record ed sound and m usic as one of our original com panies was found ed by the inventor of the gram ophone, Em ile Berliner.• EM I scientists invented stereo record ing.• It is the fourth largest record com pany out of the ‘big four’.• In N ovem ber 201 1 C itigroup announced a d eal to sell off pieces of the com pany with the m usic arm going to Vivend is U niversal m usic group.
  • A rtists.• L ily Allen• The Beatles• C old play• Gorrilaz• D avid Guetta• Iron M aid en• N orah Jones• K aty Perry• K ylie M inogue• K T Tunstall
  • Subsidiary L abels.• Angel• C apitol• EM I C lassics• EM I C M G• EM I Record s• EM I Record s N ashville• Virgin C lassics• Virgin Record s.