Nextgenerationmediaquarterlyjan2012 120126025443 Phpapp02
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Next Generation Media Quarterly January 2012...

Next Generation Media Quarterly January 2012
by Dan Calladine on Jan 26, 2012

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  • 1. 1 Property of Aegis Media. All rights reserved.
  • 2. … Produced by2 Property of Aegis Media. All rights reserved.
  • 3. The Next Generation is… - Technology transforming media - Content accessible anywhere - People in control Produced by3 Property of Aegis Media. All rights reserved.
  • 4. Next Generation PeopleProperty of Aegis Media. All rights reserved.
  • 5. Next 91% of online Americans use social media Generation People Produced by5 Property of Aegis Media. All rights reserved.
  • 6. Over 35s are more likely to own a digital Next Generation People camera Produced by6 Property of Aegis Media. All rights reserved.
  • 7. Property of Aegis Media. All rights reserved.
  • 8. Next How mobile computing has grown Generation Mobile Produced by8 Property of Aegis Media. All rights reserved.
  • 9. Next There are 128m 3G subscriptions in China Generation Mobile Produced by9 Property of Aegis Media. All rights reserved.
  • 10. An estimated 6.8m smartphones were activated Next Generation Mobile around the world on Christmas Day Produced by10 Property of Aegis Media. All rights reserved.
  • 11. An estimated 1.2bn apps were downloaded in the Next Generation Mobile last week of 2011 Produced by11 Property of Aegis Media. All rights reserved.
  • 12. Transactions on Kenya’s mobile M-Pesa service Next Generation Mobile are larger than on Western Union Produced by12 Property of Aegis Media. All rights reserved.
  • 13. 20% of the traffic to FT.com now comes from Next Generation Mobile mobile devices Produced by13 Property of Aegis Media. All rights reserved.
  • 14. 10% of iPlayer viewing is through a mobile Next Generation Mobile device Produced by14 Property of Aegis Media. All rights reserved.
  • 15. Next Generation ContentProperty of Aegis Media. All rights reserved.
  • 16. The Guardian gets 1m page views a day via Next Generation Content Facebook Produced by16 Property of Aegis Media. All rights reserved.
  • 17. YouTube had over a trillion video views in Next Generation Content 2011 Produced by17 Property of Aegis Media. All rights reserved.
  • 18. One Direction fans played along with #1D Next Generation Content CyberPunk Produced by18 Property of Aegis Media. All rights reserved.
  • 19. Stephen Fry leveraged his 3.5m Twitter Next Generation Content followers to sell Sherlock Holmes Produced by19 Property of Aegis Media. All rights reserved.
  • 20. Next Reebok’s 3D street art project Generation Content Produced by20 Property of Aegis Media. All rights reserved.
  • 21. Next Converse’s low tech treasure hunt Generation Content Produced by21 Property of Aegis Media. All rights reserved.
  • 22. Next 25 ways to wear a scarf in 4.5 minutes Generation Content Produced by22 Property of Aegis Media. All rights reserved.
  • 23. Next Generation TechnologyProperty of Aegis Media. All rights reserved.
  • 24. 70% of Square merchants didn’t take credit card Next Generation Technology payments before Produced by24 Property of Aegis Media. All rights reserved.
  • 25. 50% of Fandango users in the US are using mobile Next Generation Technology cinema tickets Produced by25 Property of Aegis Media. All rights reserved.
  • 26. Next Coca Cola & Google‘s NFC vending machines Generation Technology Produced by26 Property of Aegis Media. All rights reserved.
  • 27. Next A WiFi vending machine in Japan Generation Technology Produced by27 Property of Aegis Media. All rights reserved.
  • 28. Next Generation ContentProperty of Aegis Media. All rights reserved.
  • 29. 8 of the 10 most followed people on Twitter are Next Generation Social Media women Produced by29 Property of Aegis Media. All rights reserved.
  • 30. The US X Factor got 94,000 mentions in social Next Generation Social Media media per episode Produced by30 Property of Aegis Media. All rights reserved.
  • 31. 51% of UK X Factor viewers used Facebook as Next Generation Social Media they watched the programme Produced by31 Property of Aegis Media. All rights reserved.
  • 32. Next Brands are Hanging Out with fans on Google+ Generation Social Media Produced by32 Property of Aegis Media. All rights reserved.
  • 33. Stephen Fry leveraged his 3.5m Twitter Next Generation Social Media followers to sell Sherlock Holmes Produced by33 Property of Aegis Media. All rights reserved.
  • 34. Real names will be needed for microblogs in Next Generation Social Media China Produced by34 Property of Aegis Media. All rights reserved.
  • 35. Next Generation Location & LoyaltyProperty of Aegis Media. All rights reserved.
  • 36. Next Generation Starbucks’ NFC checkins promotion in China Location & Loyalty Produced by36 Property of Aegis Media. All rights reserved.
  • 37. Next The 3 new Fall shows in the US with the highest Generation Location & GetGlue checkins all got re-commissioned Loyalty Produced by37 Property of Aegis Media. All rights reserved.
  • 38. Next Generation ContentProperty of Aegis Media. All rights reserved.
  • 39. A mobile site re-design generated a 500% increase Next Generation Effectiveness in sales for New Look Produced by39 Property of Aegis Media. All rights reserved.
  • 40. 49% of people exposed to Doritos ads in Xbox LIVE Next Generation Effectiveness later bought Doritos Produced by40 Property of Aegis Media. All rights reserved.
  • 41. A tweet from Selena Gomez drove over 20,000 Next Generation Effectiveness downloads Produced by41 Property of Aegis Media. All rights reserved.
  • 42. @ Produced by Property of Aegis Media. All rights reserved.