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Top Five Best Practices for Enduring and Prospering in the Current Economic Environment

Top Five Best Practices for Enduring and Prospering in the Current Economic Environment

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  • 1. designed by Frank Chimero Top Five Best Practices for Enduring and Prospering in the Current Economic Environment – by Kamran Qamar
  • 2. 2009 designed by Frank Chimero
  • 3. What Worked? Customer Empathy Managing By Balance Sheet Low Cost Sales Channels designed by Frank Chimero
  • 4. customer empathy ≠ customer service Customer Empathy
  • 5. Market for: customer life-time value wallet share Managing by Balance Sheet
  • 6. 80 – 20 rule inversed = long tail web 2.0 = upright hockey stick Low Cost Sales Channels
  • 7. 2010
  • 8. designed by Frank Chimero
  • 9. working is not living Empathy to Employees
  • 10. Trust = Speed Cost Trust = Speed Cost Results = (Strategy x Execution) x Trust TRUST As you go to work, your top responsibility should be to build trust. – Robert Eckert, CEO Mattel
  • 11. BEYOND 2010 & designed by Frank Chimero
  • 12. GROWTH RATE: China 9% India 6.4% Developing Asia 7.4% The World: 3.1% Export to Emerging Markets BRIC
  • 13. designed by Frank Chimero
  • 14. Show Empathy to Customers Manage from Balance Sheet Employee Low Cost Channels Build Trust with Employees Conquer Emerging Markets designed by Frank Chimero
  • 15. designed by Frank Chimero
  • 16. CP SPHERE Business Management Consultants Strategy + designed by Frank Chimero Digital Marketing + Sales Channels Development