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Web Marketing 3.0 Geo Targeting Presentation
 

Web Marketing 3.0 Geo Targeting Presentation

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This is my work in progress slideshow for my Webinar on Web Marketing 3.0 Beta

This is my work in progress slideshow for my Webinar on Web Marketing 3.0 Beta

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  • See Kamaus Folder/ Book Updates and Training Materials/ Build Your Biz Online Doc to build Power Point also Use

Web Marketing 3.0 Geo Targeting Presentation Web Marketing 3.0 Geo Targeting Presentation Presentation Transcript

  • Presents a Kamau Austin Demonstration
    Web Marketing 3.0This Time it’s Personal
    Grow Your Business Online on Google, Facebook, YouTube, and LinkedIn with Geo-Targeting Technology
  • How Can You Begin to Build Your Business Online?
    Why should you consider doing business online?
    • There are over 1.7 Billion people who used the Internet as of September 2009.
    • Furthermore, there are millions of people who are interested in specific information on a myriad of diverse industries online.
    • About 58% of the 113 billion searches online every month are for local business.
  • First Decide What Type of Site You Need to Achieve Your Business Goals
    Be realistic and think about how the Internet can help promote and you and your business
    Different types of websites include:
    • eCommerce sites
    • Informational Sites
    • Sales Mini-sites
    • Social Media or Forum Sites
    • Membership Sites and…
    • Portal Sites
  • eCommerce Sites
    Can you successfully sell your products online? If you can you want to create an “eCommerce site”.
    The example of the ultimate eCommerce site is of course Amazon.
  • A Quick Look at Amazon
    Amazon invests billions of dollars in research and development. Therefore there is a much we can learn from looking at it.
  • Secondary Navigation listed also by
    Popularity not Alphabetical order.
    Upper Navigation of most important
    or popular sections of site.
    Utilities
    Top Products
  • Information Sites
    On the other hand do you want to promote your services online? Since you won’t be actually selling a product online you will want an “informational site.”
    This site will need a strong call to action to either join your list or to contact you.
    I’ll use one of my sites SearchEnginePlan.com as an example of an information site.
  • Google and the major search engines like and even favor
    Sites with lots of information in various forms.
    Logo on left side
    Utilities
    Articles &
    Seminars
    Services in
    Second Link
    Trust
    Logos
    Books
    CDs or
    DVDs
    Other information sources Blogs, RSS feeds, Video channels, Podcasts, etc.
  • Sales Mini-Site
    If you want to sell informational products like e-books, CDs, DVDs, Info-packages and special reports you then may opt for a…“sales mini-site”.
    A sales mini-site usually focuses on selling one infoproduct at a time with a backup response of getting a site visitor to join an email list.
  • Hypnotic
    Pre-Headline
    Bold Claim
    Headline
    Supports
    Headline
    Testimonial
    Block adds
    Credibility
    Picture or video
    with Testimonial
    Adds credibility
    Quotes
  • Testimonial
    Lower Features of a Sale Mini-Site
    Johnson Box
    Video Demos
    Video Demos
  • Social Media or Forum Sites
    Facebook over 300 Members
    MySpace over 250 Members
    About.com countless forums
    Ning.com
    Black Planet
    Orkut will probably be biggest Social Network
    Asian Market Largest Online
    With Over 738 Million People