Building Strategic Thinking Capacity at Microsoft - Lesson Learned
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Building Strategic Thinking Capacity at Microsoft - Lesson Learned

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Outthinker presents a 60 minute webinar led by Shannon Wallis, former Global Director of High Potential Leadership at Microsoft and a leading speaker and consultant as she shares: ...

Outthinker presents a 60 minute webinar led by Shannon Wallis, former Global Director of High Potential Leadership at Microsoft and a leading speaker and consultant as she shares:

• Insights into building strategic thinking capability at Microsoft
• Challenges encountered
• Key outcomes and benefits

Shannon was joined by Kaihan Krippendorff, CEO, of Outthinker. Kaihan is the creator of the The Fourth Option approach, a strategic methodology that teaches executives and businesses how to seize opportunities others ignore, unlock innovation, and build strategic thinking skills. They will discuss how you can apply lessons learned to your organization. Kaihan is the author of Outthink the Competition and three other highly regarded strategic thinking books as well as a leading blogger for Fast Company.

During this session you will learn a:

• Framework to assess the strategic thinking capability of your firm
• Lessons learned from Microsoft and how they can be applied to your company
• Ways to track and measure impact

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Building Strategic Thinking Capacity at Microsoft - Lesson Learned Building Strategic Thinking Capacity at Microsoft - Lesson Learned Presentation Transcript

  • Strategic Thinking: The Outthinker Process Kaihan Krippendorff Shannon Wallis
  •  Kaihan Krippendorff & Blessing White, All Rights Reserved. Shannon Wallis Kaihan Krippendorff
  •  Kaihan Krippendorff & Blessing White, All Rights Reserved. Webinar objectives Understand five steps to outthink the competition®. Learn how Microsoft applied the five steps. Consider lessons learned and potential application at your company.
  •  Kaihan Krippendorff & Blessing White, All Rights Reserved. Objectives Define our vision and goals Imagine Choose key leverage points Dissect Generate potential strategies Expand Choose our strategy Analyze Decide how to communicate our strategy Sell Outthinker Methodology The Five HABITS of Innovative Leaders & Teams
  •  Kaihan Krippendorff & Blessing White, All Rights Reserved. Three Approaches Traditional Strategic Planning Blended Problem Solving High Potential Development
  •  Kaihan Krippendorff & Blessing White, All Rights Reserved. Traditional Strategic Planning What does the Market expect us to deliver? 1 What do we want to create? 3 4 2 5 What strategies do we need to execute our plan? What is the gap? Where are we today? Breakthrough Performance Model adapted from Judy Rosenblum, 2007 Destination Current Reality
  •  Kaihan Krippendorff & Blessing White, All Rights Reserved. Blended Problem Solving -- Innovation Product Process Incremental Radical
  •  Kaihan Krippendorff & Blessing White, All Rights Reserved.  2014 Kaihan Krippendorff All Rights Reserved. I | IMAGINE The Mess (# of months) 1 Long-term ideal 2 Near-term ideal 3 (# of months)           What must be true in the near-term for you to realize your long-term ideal? Given This, What Is the Long-Term Ideal? How will you look and operate differently than you do today? Imagine the Environment What forces will you face in your internal and external landscape? What do you expect other players will be doing? Imagine the Impact What impact do you want to have in the future that you don’t have today? What do you want your stakeholders/customers to say that they aren’t saying today?
  •  Kaihan Krippendorff & Blessing White, All Rights Reserved. Position Process Physical experience People PlaceProduct PromotionPrice The 8Ps 0 – no difference 1 – 4 year difference 2 – 5+ year difference D | DISSECT
  •  Kaihan Krippendorff & Blessing White, All Rights Reserved. Alexandra Kosteniuk E | EXPAND
  •  Kaihan Krippendorff & Blessing White, All Rights Reserved. Relative number of narratives chess players recognize: Grand master Master Expert
  •  Kaihan Krippendorff & Blessing White, All Rights Reserved. Europe & North America – Fairy tales Japan – Koan India – Puranas China – 36 stratagems
  •  Kaihan Krippendorff & Blessing White, All Rights Reserved. Coordinated the Uncoordinated
  •  Kaihan Krippendorff & Blessing White, All Rights Reserved. Coordinated the Uncoordinated
  •  Kaihan Krippendorff & Blessing White, All Rights Reserved. Move Early to the Next Battleground “I just think a future in which anyone can shoot stuff into space is more exciting than one which only the government can.” Elon Musk, founder, Space-X (2003 interview)
  •  Kaihan Krippendorff & Blessing White, All Rights Reserved. 34 More Narratives to Embrace & Extend!
  •  Kaihan Krippendorff & Blessing White, All Rights Reserved. High Low Crazy ideas Winning moves Wastes of time Tactics Impact • How far would this get me toward my goal? • How long before the competition responds? Difficult Easy • Can we do this quickly? • Is this inexpensive? • Do we have the capability? A | ANALYZE
  •  Kaihan Krippendorff & Blessing White, All Rights Reserved. Choosing Your 4th Option Strategy High Low Crazy ideas Winning moves Wastes of time Tactics Impact • How far would this get me toward my goal? • How long before the competition responds? Difficult Easy • Can we do this quickly? • Is this inexpensive? • Do we have the capability?
  •  Kaihan Krippendorff & Blessing White, All Rights Reserved. H M L Power ML H Ability to influence Who do you need to convince? What is your message? • What is your intended outcome of the communi- cation? • What do you want them to do or believe? • What do you know about the audience? • What message/ narrative will be the most influential with the audience? • How can you best engage the audience? Disposition Neutral- Unknown?Positive Negative Goal Audience Message Engage- ment S | SELL
  •  Kaihan Krippendorff & Blessing White, All Rights Reserved. kaihan@outthinker.com shannon.wallis@live.com www.outthinker.com @kaihan • Sign up for newsletter • Access tools and videos • Contact us for more support