• Share
  • Email
  • Embed
  • Like
  • Save
  • Private Content
Pengantar Bisnis Bab 1 : Mengelola Lingkungan Bisnis Dinamis
 

Pengantar Bisnis Bab 1 : Mengelola Lingkungan Bisnis Dinamis

on

  • 5,589 views

Pengantar Bisnis Bab 1 : Mengelola Lingkungan Bisnis Dinamis

Pengantar Bisnis Bab 1 : Mengelola Lingkungan Bisnis Dinamis

Statistics

Views

Total Views
5,589
Views on SlideShare
5,552
Embed Views
37

Actions

Likes
0
Downloads
45
Comments
0

3 Embeds 37

http://elcuerv0.blogspot.com 29
http://www.elcuerv0.blogspot.com 7
http://www.slashdocs.com 1

Accessibility

Upload Details

Uploaded via as Microsoft PowerPoint

Usage Rights

© All Rights Reserved

Report content

Flagged as inappropriate Flag as inappropriate
Flag as inappropriate

Select your reason for flagging this presentation as inappropriate.

Cancel
  • Full Name Full Name Comment goes here.
    Are you sure you want to
    Your message goes here
    Processing…
Post Comment
Edit your comment
  • See Learning Goal 1: Describe the relationship of businesses’ profit to risk assumption and discuss how businesses and nonprofit organizations add to the standard of living and quality of life for all. See text pages: 4-7
  • Also available on a Transparency Acetate See Learning Goal 1: Describe the relationship of businesses’ profit to risk assumption and discuss how businesses and nonprofit organizations add to the standard of living and quality of life for all. Objectives of Business This slide highlights the four key objectives of business in our free enterprise economy. a. Net Profit is necessary for companies to grow their business. b. Starbucks opened its first store in 1971 in Seattle, WA. In May 2006, the store count was 10,801. In 2005, Starbucks had $6.4 billion in revenues, earned $494 million in net profits and employed over 100,000 partners (employees). (Source: starbucks.com.) c. Going into 2004, Starbucks had received 20 awards from a diverse group of organizations for its philanthropic, community service, and environmental activities. Every year Starbucks also publishes its Corporate Social Responsibility Annual Report (Source: starbucks.com) c. To survive in a competitive business environment, companies may have to reduce their workforce and/or close plants. In first quarter of 2006, Ford reported a loss of $1.19 billion and announced that it will close 14 plants and cut 30,000 factory jobs in North America. (Source: Reuters via yahoo! News, 4/21/06.)
  • See Learning Goal 2: Explain the importance of entrepreneurship to the wealth of an economy. See text page: 9
  • Also available on a Transparency Acetate See Learning Goal 3: Examine how the economic environment and taxes affect businesses. See text page: 11
  • See Learning Goal 3: Examine how the economic environment and taxes affect businesses. See text pages: 11-12
  • Also available on a Transparency Acetate See Learning Goal 3: Examine how the economic environment and taxes affect businesses. Government Takeover Oil prices have risen over 250% in last six years. With the soaring energy prices, countries like Russia, Venezuela, and Bolivia are nationalizing their oil and natural gas resources. Ask the students: Why governments would nationalize industries/assets such as oil? ( More control and profits ) What impact would this trend have on international companies? (Loss of / Threat to assets, profits, capitalism and independence; companies would not do business in such countries or look to exit)
  • See Learning Goal 4: Illustrate how the technological environment has affected businesses. See text page: 12-15
  • See Learning Goal 4: Illustrate how the technological environment has affected businesses. Identity Theft The number of ID theft cases are rising every year. From 2003 to 2005, the number of complaints increased by about 20%. About 29% of the victims were between the ages of 18-29 (The same age group of the students.) Top five States for identity theft (per 100,000 population): Arizona, Nevada, California, Texas, and Colorado. (Source: Identity Theft--Victim Complaint Data, 2005, Federal Trade Commission; www.consumer.gov/idtheft) Ask the students – How often do they throw mail or other documents with their personal information without shredding? (It is becoming imperative that we shred all documents with personal info and keep the sharing of private info such as credit card, bank account info, and social security numbers with very limited number of people.)
  • Also available on a Transparency Acetate See Learning Goal 3: Examine how the economic environment and taxes affect businesses. Corrupt Countries Transparency International conducts and publishes the corruption studies annually. The most corrupt countries on the list appear to be Asian countries with Bangladesh leading. The least corrupt country is Iceland. Ask the students what impact does corruption have on business? (Businesses do not flourish and capitalism and economic independence is suppressed creating a very negative business and social environment. Most corrupt countries also tend to be the developing third world countries)
  • Also available on a Transparency Acetate See Learning Goal 4: Illustrate how the technological environment has affected businesses. Identity Theft As many as one in six people are now vulnerable to identity theft. Request one credit report every four months from one of the three credit bureaus. Offer your driver license number instead of your social security number. Shred any documents or records that could be discovered by other people.
  • Also available on a Transparency Acetate See Learning Goal 5: Identify various ways in which businesses can meet and beat competition. See text pages: 15-16
  • Also available on a Transparency Acetate See Learning Goal 5: Identify various ways in which businesses can meet and beat competition. Consumer Trends Dynamic changes in the business environment are on-going. To remain successful, companies must study the environment to take advantage of consumer opportunities. Ask the students – why is the popularity of water increasing? (Health trends) Ask the students – What do they prefer as a drink of choice when thirsty? (Carbonated soda drinks are still number one ahead of bottled water.) How can beverage companies like Coca-cola and Pepsi compete with water? (These companies are introducing low calorie/no calorie drinks, more healthy drinks such as fruit juices, and finally each of them have also introduced their line of water. Coca-cola – Dasani water; Pepsi – Aquafina.)
  • See Learning Goal 6: Demonstrate how the social environment has changed and tell what the reaction of the business community has been. See text pages: 16-18
  • Also available on a Transparency Acetate See Learning Goal 6: Demonstrate how the social environment has changed and tell what the reaction of the business community has been. U.S. Household Size 1. Households are defined as a household maintained by a family group, and include any unrelated people residing there. 2. In 1900, the average household size was 4.6 members; In the year 2000, it was 2.62 members, and in 2004 it was 2.57. (Source: U.S. Census Bureau, 6/29/05) 3. The decrease in household members from 1900 to today, is approximately 44%.
  • See Learning Goal 6: Demonstrate how the social environment has changed and tell what the reaction of the business community has been. Buying Power of Diverse Groups This slide identifies the opportunities for demographers and savvy marketers to capture the looming potential of these consumer categories. By 2007, the Selig Center for Economic Growth projects buying power at: Hispanics $926.1 Billion African-Americans 852.8 Asians 454.9 Native-Americans 57.3 Point out to the students that differences in (buying power) and spending by race and ethnic groups suggest that one general advertisement for all consumers misses potential market opportunities.
  • See Learning Goal 6: Demonstrate how the social environment has changed and tell what the reaction of the business community has been. 21st Century Diversity Issues This slide acknowledges the social issues facing American Business in the 21st Century. Gender is increasingly becoming an influence on business. It’s estimated that 80-85% of all consumer goods are influenced by women. (Source: Business Trends) Ask the student why it’s important for business to understand these issues? ( Understanding these issues can often identify opportunities that have been missed in the past due to lack of knowledge and understanding of diversity.)
  • Also available on a Transparency Acetate See Learning Goal 6: Demonstrate how the social environment has changed and tell what the reaction of the business community has been. Immigration This slide acknowledges the immigration issues facing America today. Immigration debate is taking the center stage and many in politics are attempting to legislate what to do about illegal immigrants. Ask the students – how do illegal immigrants affect our economy? How is it different from the legal immigrants? (Key difference between the legal and illegal immigrants can be the contribution to the economy and taxes. The illegal immigrants often take on the jobs that others do not want but they also affect the healthcare system adversely.)
  • See Learning Goal 6: Demonstrate how the social environment has changed and tell what the reaction of the business community has been. Older Americans Working Americans are working longer on the job than in years past. Approximately 75% of men, aged 55-59, are working; about 63% of women in this category are working. (Source: USA Today) Over 19% of men, and 10% of women, 65 years or older, still work. Ask the students why older workers feel the need to continue to work at advancing ages? ( Possible reasons include but are not limited to: Rising healthcare costs, increased health and quality of life aspects, and weak stock market.)
  • Also available on a Transparency Acetate See Learning Goal 6: Demonstrate how the social environment has changed and tell what the reaction of the business community has been. American Living Longer The U.S. life expectancy has grown from 47.3 years in 1900s to a record 77.9 years in 2004. Ask the students – why is the life expectancy increasing? (Some of the reasons would be better healthcare, modern medicine, and quality of life.) Ask the students – what does this trend mean for businesses? (Some of the answers would be aging population as a market for retail and consumer goods, more need for healthcare and government services, and more people available in the workforce for a longer timeframe.)
  • Also available on a Transparency Acetate See Learning Goal 6: Demonstrate how the social environment has changed and tell what the reaction of the business community has been. Exurbs: Growth of Outer Suburbs Migration trend in the U.S. shows northeasterners are moving south and west, and west coast residents are moving inland. Ask the students – why do they believe that people would make such moves? (Some of the possible answers would be cheaper housing, open space, quality of life, and better job market.)
  • See Learning Goal 7: Analyze what businesses must do to meet the global challenge, which includes war and terrorism. See text page: 18-20
  • See Learning Goal 7: Analyze what businesses must do to meet the global challenge, which includes war and terrorism. The Economic Cost of Disaster Disasters, natural or from terrorism, carry a significant economic cost. The 9/11 disaster alone had the following economic impact on our country: Insurance liability from the attacks; $70 Billion (estimate) Drop in consumer confidence; (-16.4%) Hotels projected change in Net Income; (-60%) Aerospace Industry forecasted change in net income; (-50%) (Source: Business 2.0, 11/01)
  • See Learning Goal 7: Analyze what businesses must do to meet the global challenge, which includes war and terrorism. Does Global Experience Help Your Career ? Chief Financial officers have responsibility for a company’s financial health and raising capital for investment in a Global Economy. International experience is necessary to establish Banking partnerships to remain competitive in a changing global market. International experience will help a company identify business opportunities while reducing a company’s exposure to risk.
  • See Learning Goal 8: Review how trends from the past are being repeated in the present and what such trends will mean for tomorrow’s college graduate. See text pages: 20-21
  • Also available on a Transparency Acetate See Learning Goal 8: Review how trends from the past are being repeated in the present and what such trends will mean for tomorrow’s college graduate. Trends in Business Dynamic changes in the business environment occur on a constant basis. To remain successful, companies must study the environment to take advantage of opportunities and avoid threats: Socio-cultural changes – become the leader at identifying change. Competition – know strengths and weaknesses of your competitors. Economy – be aware of your financial climate. Legal-Political – know present laws and potential future regulations Technology – focus on continually improving each process you do. Business must increase employee training to improve decision-making. The aging American workforce will require companies to develop technology to replace workers.
  • See Learning Goal 8: Review how trends from the past are being repeated in the present and what such trends will mean for tomorrow’s college graduate. Leveraging Diverse Workforce With advancement in technology, travel, and communication, the world is becoming smaller everyday. To understand and identify with the diverse customers, organizations must actively leverage its diverse workforce to gain competitive advantage. Ask the students – what other ways an organization can leverage its diverse workforce? [Some additional ways can be: recruiting diverse employees, taking advantage of diverse experiences of employees, mentoring programs, etc. (source: SHRM Weekly Survey)]
  • Also available on a Transparency Acetate See Learning Goal 8: Review how trends from the past are being repeated in the present and what such trends will mean for tomorrow’s college graduate. Skill Level Required America is rapidly changing from an industrial economy to a service and information economy. (Industrial output as a percent of Gross Domestic Product has dropped from 19% in 1999, to 11% in 2003) It’s predicted that over 35 million workers will need to upgrade their job skills to meet the changes in our economy. Over 40% of the American jobs in the 21st century will require higher levels of skill (Levels 5 & 6) Only 2% of the jobs in this country can be filled with workers with low levels of skill. (Levels 1 & 2)
  • Also available on a Transparency Acetate See Learning Goal 8: Review how trends from the past are being repeated in the present and what such trends will mean for tomorrow’s college graduate. Current Skill Level Current skills as outlined by this slide must overlap with the required skills of the workforce. If not, American business will face a significant shortage of skilled workers. Not only are employees looking for skilled workers, they are seeking more business-aware staff to compete in today’s market. (Source: The Graduate Recruitment Trends Survey, 2002/03) Only 6.6% of the workers have high levels of skills, while the market needs 40% of its workers having such skills. Unless future workers acquire such training, business will feel the impact.

Pengantar Bisnis Bab 1 : Mengelola Lingkungan Bisnis Dinamis Pengantar Bisnis Bab 1 : Mengelola Lingkungan Bisnis Dinamis Presentation Transcript

  • Presentasi Kelompok 1
    • Nama
    • NIM
    • Andhrian Ramadhani
    • Gazia Putri Asri
    • Yulia Wulansari
    • M. Rizki Ainul M.
    • Ida Rositasari
    • Yunus Tedjo Santoso
    • Anggun Puspita Sari
    • Pambayun W.
    • M. Mufti Furqon
    • Faisal Suhel Bachmid
    • Mas Muhammad A.
    • 2011310105
    • 2011310099
    • 2011310043
    • 2011310095
    • 2011310048
    • 2011310018
    • 2011310092
    • 2011310098
    • 2011310118
    • 2011310449
    • 2011310119
    • Nickels McHugh McHugh
    1- 1- * * 1 CHAPTER * * * Mengelola Dengan Lingkungan Bisnis Dinamis: Mengambil Risiko dan Membuat Keuntungan McGraw-Hill/Irwin Understanding Business, 8e © 2008 The McGraw-Hill Companies, Inc., All Rights Reserved.
  • Bisnis & Kewirausahaan
    • Bisnis
    • Keuntungan
    • Pengusaha
    • Menyesuaikan Risiko d engan Laba *pendapatan *kerugian
    • Standar Hidup / Kualitas
    • Hid up
    • Pemangku kepentingan
    • Organisasi nirlaba
    1-
    • Bisnis adalah aktivitas untuk menyediakan barang dan jasa untuk menghaslikan laba
    • Kewirausahaan adalah proses mengidentifikasi,mengembangkan,
    • dan membawa visi ke dalam kehidupan.
    1-
  • 1- Kelangsungan hidup perkembangan Tanggung jawab sosial LABA
  • Menciptakan Kekayaan: Faktor-faktor Produksi
    • Sumber Daya Alam
    • Sumber Daya Manusia
    • Sumber Daya Modal
    • Kewirausahaan
    • Pengetahuan
    1-
  • Lingkungan Bisnis 1-
  • 1- Lingkungan Ekonomi & Hukum
    • Minimal pajak dan peraturan
    • Kebebasan kepemilikan
    • kontrak hukum
    • mata uang diperdagangkan
    • Penghapusan / minimalisasi korupsi
  • Pengambilalihan pemerintah
    • Harga minyak mentah per barel:
    • 2000 2006
    • Mid $20 range Mid $70 range
    • Rusia, Venezuela, dan Bolivia telah menegaskan kontrol negara yang lebih besar minyak atau aset gas alam
    • Negara mana yang akan menjadi berikutnya?
    1- Source: wtrg.com; Cumberland Times-News, May 3, 2006
  • 1-
    • Produktivitas
    • E-Commerce
    • Respon dari pelanggan
    Lingkungan Teknologi
    • Produktivitas adalah jumlah keluaran yang di hasilkan dengan menggunakan jumlah masukan tertentu ( misalnya, jumlah jam kerja). Semakin banyak ang dapat anda hasilkan dalam satu periode dalam waktu tertentu, semakin tinggi nilai anda bagi perusahaan.
    • BACK
    1-
    • E-commerce adalah pembelian dan penjualan barang-barang melalui internet
    • Jenis-jenis e-commerce:
    • 1.Bisnis ke pelanggan ( business-to-consumer-B2C )
    • 2.Bisnis ke bisnis (business-to-business )
    • Contoh: seperti IBM yang menjual jasa konsultasi ke sebuah bank lokal.
    • BACK
    1-
    • Yang merupakan respon dari pelanggan adalah konsumen membeli suatu produk dengan harapan tertentu mengenai apa yang di peroleh dari barang atau jasa bersangkutan.Respon dari konsumen banyak di gemari oleh karakteristik setiap konsumen yang memiliki karaktristik berpendapatan tinggi.
    • BACK
    1-
  • Pencurian Identitas
    • Total jumlah korban pencurian identitas di tahun 2005 - 255.565
    • E mpat cara bagaimana informasi itu disalahgunakan korban:
    • 1. Penipuan kartu kredit
      • 2. Penipuan telepon/kegunaan
      • 3. Penipuan bank
      • 4. Pekerjaan yang berhubungan dengan penipuan
    1- Source: Identity Theft: Victim Complaint Data, 2005, Federal Trade Commission; www.consumer.gov/idtheft
  • Negara Korupsi
    • Sedikit korupsi:
    • Iceland
    • Finland
    • New Zealand
    • Korupsi terbanyak:
    • Bangladesh
    • Chad
    • Haiti
    1- Source: Transparency International, 2005; www.transparency.org
  • Pencurian ID-Langkah Perlindungan
    • "Fokus pada cara yang murah dan mudah untuk mengawasi rekening Anda“
    • Laporan Kredit Gratis
    • Jagalah nomer anda
    • Shred
    • Bug Congress
    • Untuk l ulus perlindungan utama: Sebuah kebekuan kredit kapan saja Anda mau.
    1- Source: Money, August 2005
  • Lingkungan Persaingan
    • Harapan pelanggan
    • suatu keadaan dimana keinginan, harapan dan kebutuhan pelanggan dipenuhi.
    • Memperdayakan
    • proses meningkatkan kapasitas individu
    1-
  • Tren Konsumen
    • Penjualan Air botol U.S 15 Tahun yang lalu m eningkatan empat kali lipat menjadi $ 9,8 Miliar
    • Dari Oktober 2004 sampai September 2005, terdapat air botol berasa:
      • Blend, Lemon, Lime, dan Apel
    1- Source: Business & Economic Review , Jan.-Mar. 2002; Beverage Marketing Corporation, bottledwater.org, 2004 stats; Productscan Online; datamonitor.com, November 9, 2005
  • Lingkungan Sosial
    • Keanekaragaman / Multikultural
    • Penuaan di amerika
    • Dua-Penghasilan Keluarga
    • Orang Tua Tunggal
    1-
  • Ukuran Rumah Tangga U.S 1- Source: U.S. Census Bureau
  • Membeli Kekuatan Grup Beragam
    • Wanita $3,700 Milyar
    • Afrika Amerika 761 Milyar
    • Hispanik Amerika 686 Milyar
    • Pria Gay & Lesbian 610 Milyar
    • Asia Amerika 397 Milyar
    • Asli Amerika 51 Milyar
    1- Sources: National Organization on Disability Employability; U.S. Pan Asian American Chamber of Commerce; DiversityInc.com; U.S. Census Bureau; The Augusta Chronicle, October 22, 2005; Selig Center for Economic Growth, 2005.
  • Keanekaragaman masalah selama 21 abad 1-
    • Ras
    • Jenis kelamin
    • Etnis
    • Cacat
    Source: U.S. Equal Employment Opportunity Commission
    • Umur
    • Bahasa
    • Kepercayaan
    • Orientasi seksual
  • Imigrasi
    • Pada tahun 2005, sekitar 35 juta imigran tinggal di AS dibandingkan dengan kurang dari 25 juta 10 tahun lalu.
    • Menurut sebuah jajak pendapat November 2005, 60 persen orang Amerika mendukung penghalang yang dibangun di sepanjang perbatasan AS-Meksiko.
    • Sekitar 49 persen percaya bahwa seorang anak yang lahir seorang asing ilegal di AS harus diberikan kewarganegaraan AS
    1- Source: Center for Immigration Studies; RasmussenReports.com
  • Source: USA Today
  • Meningkatnya Jumlah Penduduk Amerika Yang Berusia Lebih Tua
    • Para pensiunan akan menguras kekayaan Perekonomian.
    • Orang-orang yang berusia 45-54 merupakan kelompok terkaya dlm masyarakat.
    • Kebutuhan-kebutuhan penduduk usia lanjut.
    • Meningkatnya Bisnis Pelayanan untuk kebutuhan penduduk usia lanjut.
    • Masalah Jaminan Sosial.
    •  
    1-
  • Orang Amerika Berumur lebih panjang
    • Harapan hidup penduduk amerika meningkat hingga rekor tertinggi, 77.9 tahun.
    • Angka kematian berkurang hingga 50,000 dari tahun 2003 ke tahun 2004, Penurunan paling drastis semenjak tahun1938
    • Pada tahun 2005, Sekitar 1 dari 8 orang amerika berumur 65 atau lebih. Sedangkan pada tahun 2025, hal ini berubah sekitar 1 dari 5 orang amerika berumur 65 atau lebih.
    • .
    1-
  • Perkembangan Penduduk Pinggir Kota
    • Penduduk bagian timur laut pindah ke bagian selatan dan barat, penduduk bagian pesisir barat pindah ke pedalaman.
    • Wilayah-wilayah yang memperoleh penduduk terbanyak: Florida, Arizona, Nevada
    • Wilayah-wilayah yang kehilangan penduduk terbanyak: New York, California, Illinois
    1-
  • Lingkungan Global
    • Persaingan Internasional dan Perdagangan Bebas
    • Perbaikan Transportasi dan Komunikasi
    • Perang dan Terorisme
    • Perubahan Global
    1-
  • Perubahan Global
    • Munculnya pasar global
    • Perjanjian perdagangan
    • Persaingan global
    1-
  • Pengeluaran Biaya Ekonomi Akibat Bencana
      • Bencana Biaya
      • Hurricane Katrina – 2005 (prakiraan)$ 200 B
      • Kobe, Japan Gempa Bumi -- 1995 100 B
      • September 11, 2001 Serangan 70 B
      • Northridge, CA Gempa Bumi – 1994 44 B
      • Hurricane Andrew – 1992 35 B
    1- Source: Business 2.0 , November 2002; MSNBC.com, September 10, 2005.
  • Apakah Pengalaman Global Ini Membantu Karirmu ? 1- 19% 20% 56% Source: USA Today 5% Sangat membantu Tak Jelas Tidak perlu Tidak ada respon
  • Evolusi Bisnis Amerika
    • Pertanian / Manufaktur
    • Pelayanan Industri Jasa
    • Ke depannya ??
    1-
  • Tren Bisnis
    • Peningkatan Informasi, Komunikasi, dan Teknologi
    • Globalisasi
    • Melakukan Bisnis 24/7
    • Pendidikan Konsumen
    • Penuaan Tenaga Kerja
    • Peningkatan Keragaman
    • Persaingan jaringan piramid
    • Sutradara Mandiri , Karyawan Diberdayakan
    1- Source: Keying In- Newsletter of the National Business Education Association , March 2003
    • Kemampuan Komunikasi
    • Pengambilan Keputusan Keterampilan
    • Kerja Tim
    • Kepemimpinan
    • Pembelajaran Berkelanjutan
  • Memanfaatkan Tenaga Kerja yang Beragam
      • Menurut survei Masyarakat untuk Sumber Daya Manusia ', sekitar 70 persen dari responden aktif memanfaatkan keragaman di tempat kerja melalui:
      • Program kepemimpinan memastikan pembangunan mencapai seluruh karyawan (40%)
      • Memenuhi kebutuhan pelanggan yang beragam (39%)
      • Mengintegrasikan keragaman ke dalam strategi organisas i bisnis (35%)
      • Meningkatkan inovasi dengan menekan karyawan dari semua latar belakang (34%)
    1- Source: SHRM Weekly Survey , August 3, 2004
  • 1- Level 1 Level 2 Level 3 Level 4 Level 5 Level 6 Source: Hudson Institute as reported in Arnold Packer, “Retooling the American Worker,” Washington Post Rata-rata Skill Level: 3.6 2% 58% 40%
  • 1- Level 1 Level 2 Level 3 Level 4 Level 5 Level 6 Rata-rata Skill Level: 2.6 6.8% 70.5% 6.6% 16.1%
  • 1- Sekian dan Terima Kasih