Digital Identity is Under Attack: FIDO Paris Seminar.pptx
Life guide
1. presents
LIFE GUIDE PORTAL
A next-generation launch platform for Amr Khaled
Monday, June 14, 2010
2. ARAB YOUTH
Scattered
Rebellious Searching
Inspiring
Different
Observing Disconnected
Lost
Struggling Concerned
Aspiring
Wondering Questioning
Monday, June 14, 2010
3. THEY ARE LOOKING FOR
Mentors & Role Models
to
answer their concerns
explain their realties
YET
allow them the right to decide for themselves
Monday, June 14, 2010
4. the right piece of information
to the right person
in the right format
at the right time
LIFE GUIDE PORTAL
A next-generation launch platform for Amr Khaled
Monday, June 14, 2010
5. Content Management
Who are we
+ R&D Services
Learning & Development focused:
Jump Learning & ‣A very effective and productive “ R&D core”
Development
Alliance Portal ‣Accented with Content Design & Business arms
‣Managed as a social Enterprise
Coaching & Training
‣Providing People with Hope, Direction and
nurturing Mutual Trust
Monday, June 14, 2010
6. rientation
dO TS
Spee Kno hape
wle
dge
Creative
Core
Thinking
Acting Simple
Competences
Team Work
Passion For
Development
Monday, June 14, 2010
7. OUR CONTENT MANAGEMENT SERVICE
We Start From Here
Content
Development
Design
Productizing Desirability:
What People Desires ? Deep & Direct
Design Impact
Prototyping
Research &
Model Dev.
Feasibility Viability
What is technically What can be
Ideation and organizationally financially viable ?
feasible ?
Monday, June 14, 2010
9. Q&A 1.0 > ISLAMONLINE.NET
Monday, June 14, 2010
10. Q&A 2.0 > YAHOO & GOOGLE
Monday, June 14, 2010
11. Q&A 2.0 > YAHOO & GOOGLE
Monday, June 14, 2010
12. WHAT IS IT ?
• Social Engagement portal
• Humanistic approach with Islamic foundation
• Development through faith backbone
Generate White papers
• Targets the Arab-speaking countries
Research Arab Social Trends
• Location-aware with GeoSense technology
Census for the Arab Region
Monday, June 14, 2010
13. • Answers to “Concerns Of Life” < Building Block of Portal
• Provides personalized guidance < Tailored to user’s character
• Can expand into more languages < Launched on phases
• Supports different media formats < Groups all other “Mentors”
Monday, June 14, 2010
14. A LIFE.GUIDE USER STORY : MUSTAFA
‣ Studying IGCSE
‣ Used to pray in Masjid cause his elder brother used to
‣ Moderate (doesn't curse much, talks to girls conservatively)
‣ About to enter college in a year
‣ Plays soccer and is Ahlawy
‣ Plays the guitar
‣ Loves metal music
‣ Plays online games
‣ Has a mobile with GPS and internet connected
‣ His father is always traveling
Monday, June 14, 2010
15. MUSTAFA HAS MANY CONCERNS
How do I deal with My mom doesn't like
girls at school ? the music i listen to !
My dad doesn’t want I need a new laptop
me to watch a movie ! but my dad wont buy it.
Monday, June 14, 2010
19. Profiling Module:
Statistics relevant to user concern 1 question with every login
from his region / age group > builds user profile
Switch between
the four
categories of a
stable life
Questions being asked now, vote
on the one you feel shares your
concerns
Questions that are answered &
voted top for that age group
Questions that are answered &
Send a quick question that you
& of relevance to the user
feel needs answering
Monday, June 14, 2010
20. Profiling Module:
Statistics relevant to user concern 1 question with every login
from his region / age group > builds user profile
Switch between
the four
categories of a
stable life
Questions being asked now, vote
on the one you feel shares your
Monday, June 14, 2010
21. Switch between
the four
categories of a
stable life
Questions being asked now, vote
on the one you feel shares your
concerns
Questions that are answered &
voted top for that age group
Questions that are answered &
Send a quick question that you
& of relevance to the user
feel needs answering
Monday, June 14, 2010
22. stable life
Questions being asked now, vote
on the one you feel shares your
concerns
Questions that are answered &
voted top for that age group
Questions that are answered &
Send a quick question that you
& of relevance to the user
feel needs answering
Monday, June 14, 2010
23. Are any of my friends sharing my concern, user open his
Main Content Element > concerns to his circle of friends on other social networks.
Concern > Question ?
Video, Audio, Text & Slides,
segment of lectures are short to
answer the specific concern
User can view the video of AK,
read the fatwa of Shiekh or listen
to the audio segment of Covey.
User can vote which mentor
gave him the most relevant
advise, Mentors with highest
votes will appear first
Users can comment on the
How other users dealt with their concern so others can see how
concern, user can vote if another they are dealing with it
comment helped him with his
concern
Other off-site resources that can assist the
use in his concern. Books on the subject,
others ..
How this user’s age group is dealing with this concern
Other Questions/Concerns that are related to this one.
Monday, June 14, 2010
24. Are any of my friends sharing my concern, user open his
Main Content Element > concerns to his circle of friends on other social networks.
Concern > Question ?
Video, Audio, Text & Slides,
segment of lectures are short to
answer the specific concern
User can view the video of AK,
read the fatwa of Shiekh or listen
to the audio segment of Covey.
User can vote which mentor
gave him the most relevant
advise, Mentors with highest
votes will appear first
Users can comment on the
How other users dealt with their concern so others can see how
concern, user can vote if another they are dealing with it
comment helped him with his
concern
Other off-site resources that can assist the
use in his concern. Books on the subject,
Monday, June 14, 2010
25. votes will appear first
Users can comment on the
How other users dealt with their concern so others can see how
concern, user can vote if another they are dealing with it
comment helped him with his
concern
Other off-site resources that can assist the
use in his concern. Books on the subject,
others ..
How this user’s age group is dealing with this concern
Other Questions/Concerns that are related to this one.
Monday, June 14, 2010
26. the right piece of information
to the right person
in the right format
at the right time
Monday, June 14, 2010
30. ANATOMY OF A SOCIAL PORTAL
Monday, June 14, 2010
31. LIFE GUIDE API
Connects All other portals to Life Guide
Infuses Life Guide content into all
Monday, June 14, 2010
32. 10 LEVELS OF
INTIMACY IN TODAYS’
COMMUNICATION
Monday, June 14, 2010
33. THREADLESS
• Founded in 2001
• By 2002, they surpassed $100,000 worth of T-
shirts and attracted more than 10,000 community
members, mostly artists in their teens and 20s.
• Threadless had a community of registered
members that in 2004 was 70,000 and
mushroomed to 700,000 by 2008
• Revenues are growing at 500% a year
• In 2007, the company received 150 submissions per day.
• Sales in 2006 hit $18 million -- with profits of roughly $6 million.
• In 2008, sold more than $30 million in T-shirts
• By 2008, it had printed 1,000 designs, all online. The T-shirts usually sold out.
• The company sold 80–90,000 shirts a week.
Monday, June 14, 2010
34. NETWORK FOR
GOOD
• Founded in 2001
• $400 Million to Date
• $256K/per day in April
• Returned $25 to the sector for every $1
invested in Network for Good
• Raised over $390 million in online
donations to more than 50,000 different
nonprofit organizations
Built a Volunteer Network that connects users across the country with more than 200,000
local, international and virtual volunteer opportunities
• Taken fundraising viral and raised well over $2.7 million via fundraising widgets
Monday, June 14, 2010
35. FOURSQUARE
• Founded in March 2009 with 17
employees
• In March 2010 725,000 users and 22
million checkins
• Daily check-ins exceed 300,000
• Valuation between $60 million and $70
million
Monday, June 14, 2010
38. REVENUE STREAMS
• Operated as a for profit company
• Revenue Streams:
• Revenue streams from geographically targeted
advertising
• Publications and Analysis on Demand revenue stream
• Sponsorships and grants can support its initial launch
and then further expansion
• Cost Streams:
• Portal Technical Development
• Portal Content Development
• Digital Marketing
• Portal Management
Monday, June 14, 2010
39. INITIAL INVESTMENT AND MILESTONES
(HIGH LEVEL ESTIMATES)
Full Release
Beta Release 5 Months
Pilot Release 3 Months
1 Month
Total
Technical $ 15K $ 15K $ 15K $ 135K
Development Per Month Per Month Per Month
Content $ 10K $ 15K $ 10K
Development Per Month Per Month Per Month $ 105K
Portal $ 5K $ 5K $ 5K
$ 45K
Management Per Month Per Month Per Month
Total Per Month: $ 30K Total Per Month: $ 35K Total Per Month: $ 30K $ 285K
Monday, June 14, 2010
