• Share
  • Email
  • Embed
  • Like
  • Save
  • Private Content
Pitching training 2011 11-01
 

Pitching training 2011 11-01

on

  • 548 views

 

Statistics

Views

Total Views
548
Views on SlideShare
548
Embed Views
0

Actions

Likes
2
Downloads
5
Comments
0

0 Embeds 0

No embeds

Accessibility

Categories

Upload Details

Uploaded via as Adobe PDF

Usage Rights

© All Rights Reserved

Report content

Flagged as inappropriate Flag as inappropriate
Flag as inappropriate

Select your reason for flagging this presentation as inappropriate.

Cancel
  • Full Name Full Name Comment goes here.
    Are you sure you want to
    Your message goes here
    Processing…
Post Comment
Edit your comment

    Pitching training 2011 11-01 Pitching training 2011 11-01 Presentation Transcript

    • Pitching  Training  VOL  1   AVG  1.11.2011   Juha  Ruohonen   Le  Drill  Sergeant  
    • “Tell  me  a  story”           -­‐  Every  Child  -­‐  
    • The  StarGng  Point   Technology   vs.    Value  3  02.01.08  
    • The  StarGng  Point   Ideas   vs.    People  4  02.01.08  
    • The  StarGng  Point   Features   vs.    RelaGonship  5  02.01.08  
    • I  pitch,  therefore  I  am            -­‐Guy  Kawasaki  -­‐  
    • The  Format   Punchline   Problem   SoluGon   Value   $   Team  /  Company   ExecuGon    8  02.01.08    
    • The  Boring  Pitch   My  startup  is  Crowdify,  a  tool  for  brand  and   reputaGon  managers  to  discover  new  insights  into   consumers’  a[tudes  about  their  subjects  and   make  be]er  decisions  about  markeGng  and  public   relaGons  strategy.  We  do  this  through  semanGc   analysis  applied  to  consumer-­‐generated   correlaGons  among  and  between  brands  and   reference  data.  Further,  we  uGlize  social-­‐ networking  metaphors  to  keep  interesGng   informaGon  flowing  back  and  forth  between   branding  people  and  the  consuming  public.”  9    02.01.08  
    • The  Punchline   ‘Facebook  for  Brands’  10  02.01.08  
    • The  Format   Punchline   Problem   SoluGon   Value   $   Team/Company   ExecuGon    11  02.01.08    
    • The  Format   Punchline   Problem   SoluGon   Value   $   Team/Company   ExecuGon    13  02.01.08    
    • The  Format   Punchline   Problem   SoluGon   Value   $   Team/Company   ExecuGon    16  02.01.08    
    • For  investors,  the  product  is  nothing    For  customers  the  value  is  everything        
    • The  Format   Punchline   Problem   SoluGon   Value   $   Team/Company   ExecuGon    19  02.01.08    
    • The  Format   Punchline   Problem   SoluGon   Value   $   Team/Company   ExecuGon    21  02.01.08    
    • The  Format   Punchline   Problem   SoluGon   Value   $   Team/Company   ExecuGon    23  02.01.08    
    • The  Content   Homework   Whole  SoluGon   TracGon   Why  should  I  care?   WE…  and  Who  else?   CompeGGon  /  Peer  Groups      26  02.01.08    
    • The  Canvas  27  02.01.08  
    • The  PresentaGon   Be  Remembered   Accent   Spell  Checker   Enthusiasm   Character   YOU      28  02.01.08    
    • To  Summarize   Growth  companies  are  not  small  versions  of  large   companies   Business  plans  are  useless   Features  will  kill  you   Get  out  of  the  building  –  customers  are  everything   Grow  or  Die      31  02.01.08  
    • The  Startup  Sauna  Concept   Development  concept  with  intensive  work-­‐out  sessions   and  acGve  coaching   DuraGon  6  weeks     Executed  with  the  mix  of  AVG  coaches  and  local/ regional  cerGfied  coaches   Intense  Business  Development,  not  just   educaGon    32    02.01.08  
    • Contacts  Juha  Ruohonen  juha@aaltovg.com  +358  40  3511892  www.aaltovg.com