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Fam investor proposal short 2012 01-10
 

Fam investor proposal short 2012 01-10

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    Fam investor proposal short 2012 01-10 Fam investor proposal short 2012 01-10 Presentation Transcript

    • FAM  Sports      Investor  Material  January  2012  Training  and  Recovery  Op1miza1on  
    • Execu;ve  Summary  FAM  is  a  new  method  for  Training  and  Recovery  Op;miza;on:  •  Measures  the  neuro-­‐muscular  load  and  recovery  of  the  whole  body  •  Measurement  device  and  a  cloud  service  for  analysis     FAM  provides  unbeatable  benefits:   •  Individual  performance  op+miza+on     •  Prevents  overtraining  and  injuries  for   athletes  and  ac;ve  individuals   •  Speeds  up  recovery  from  injuries  by   op;mizing  treatments  on  rehab  
    • Recovery  Op;miza;on  Trends   Exis;ng  Methods   •  Heart-­‐Rate  -­‐>  monitoring  the  cardio-­‐vascular  system   •  Muscle  monitoring  -­‐>  monitoring  single  muscles  e.g.  aOer  injury     From  laboratory  to  home   •  Whole-­‐body  muscle  recovery  tradi;onally  monitored  in  labs  -­‐>   expensive  and  ;me-­‐consuming   •  People  looking  for  solu;ons  to  self-­‐monitor  their  health  and   recovery  -­‐>  fast  and  non-­‐expensive  
    • Challenge  on  Recovery  Op;miza;on    Difficult  to  op;mize  the  ;ming  and  effect  of  progressive  training  (super-­‐ Individual  compensa;on)   Training  Effect  Especially  challenging  in  speed  &  strength  –intensive  training     Overtraining  syndrome  causes   decreased  performance  for   Overtraining   months  and  causes  severe  injuries   Syndrome  and   Injuries   Overtraining  cannot  be  reliably   iden;fied  early  enough  with   heart-­‐rate  monitoring  The  effect  of  physical  therapy  hard  to  monitor  real-­‐;me   Recovery   Monitoring  The  state  of  the  nervous  system  difficult  to  assess  real-­‐;me    
    • FAM  Sports  Professional   Method  for  Training  and  Recovery   Op;miza;on  for  Pro  Athletes     Device  on  the  market   •  A  dedicated  analyzer  with  current  generator,   sensor  cuff  and  login  informa;on  to  a  web   service  or  applica;on   •  Provides  easy-­‐to-­‐read  informa;on  on  the   neuromuscular  load  and  the  recovery  status   •  Distribu;on  through  specialty  stores  and   selected  partner  webstores  
    • FAM  Sports  -­‐  Value  Proposal   Fast  overview   on  body  load   Op;mize   Training  and   Ac;vity   Speed  Up   Rehab  and   Recovery  
    • Vision  –  On-­‐line  Well-­‐being  Concept   Before   During   AOer   Recovery   On-­‐line   Well-­‐being   Casual   Track     Serious   Plan     Pro   Nutri;on   Training   Op;mize  
    • On-­‐line  Well-­‐being  –  Business  Poten;al   Pro  Sports   Amateur  Sports   Sports Data  Brokering    Gyms   ActiveOutdoor  People   B-to-B Insurance  Companies   Corpora;ons   Rehab  and  Healthcare    
    • Disrup;ng  the  Recovery  Op;miza;on  Personal  Training  Advice     Measure   Easy  Measurement  Program  and  Monitoring   2  min  personal  Combined  with  Training   measurement  Diaries  and  Health  portals   Result  stored  in  the  FAM   Cloud   Train   FAM   Analyze   Sports  Personal  Op1miza1on   Cloud  Analysis  Recommenda;on  on   Assessment  and  comparison  training  and  recovery   Op;mize   between  sports  and  exercises  Nutri;onal  info  can  be  included  
    • Business  Roadmap   • FAM  Sports  Professional  for  Pro  Sports   • Op;mizes  Training  Effect  and  Recovery   • Users  in  team  and  individual  sports   Current   • FAM  Sports  Personal  –  Service  for  Pro  and  Amateur   Sports   • Cloud  service  and  a  miniaturized  device  for  Training   Op;miza;on   Next   • Released  in  3Q/2012   • On-­‐line  Well-­‐being  Concept  –  service  for  ac;ve  people   • Comprehensive  Performance  Advice   • Training  advice,  recovery  op;miza;on  and  nutri;onal   Vision   Recovery info   On-line Well-being Training Nutrition Diary
    • Current  FAM  Assessment  Protocol   Interferen;al  current  is  fed   …causing  seven  separate   into  wrist…   sensory  and  motor  responses   Timing  and  sequence  of   these  responses  indicate   neuromuscular  loading  in   the  body  –     Is  the  athlete  loaded  with  or   recovered  from  training?  
    • Compe;;on   HighPredictiveness Low High Low Neuromuscular Focus
    • IPR  etc.  One  US  and  Finnish  patent  related  to  choosing  the  correct  treatment  for  based  on  FAM  assessment  One  PCT  patent  pending  (first  in  the  field  of  measuring  human  neuromuscular  system  by  electrical  current).  New  applica;on  submiged  01/2012  FAMTM  approved  in  Europe  and  the  US;  FAM  SportsTM  pending  All  scien;fic  valida;on  is  carried  out  for  FAM  method    
    • Major  targets       Number  of   Investments  In   Revenue  M€   Cashflow  M€   Users   M€   2012 1500   0,559   -­‐0,46   1,6   2013 16  000   3,6   -­‐0,64   1,0   2014 65  000   12,0   0,72   1,0   2015 400  000   61,6   14,6   0,0  
    • Investment  Need  and  Ra;onale  Exis;ng  large  market,  unique  solu;on  Total  capitaliza;on  to-­‐date  1,3  M€   •  Business  Angel  Fund  Oulun  Seudun  Hyvinvoin;rahasto  Ky    400  K€   •  Veraventure  (Public  Fund  for  matching  investments)      400  K€   •  Public  Funding  and  capital  loans          500  K€    Funding  Need  2,5  M€  2012-­‐2013    
    • Exit  Considera;ons   Recovery – additional functionality Training– additional product range Medical Devices database and new consumer services