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CHECK Intro for Investors
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CHECK Intro for Investors

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A short intro for investors

A short intro for investors

Published in: Sports, Education

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  • Load, fatigue… something else?
  • Current business model is device sales. Retail price 4000 €. Our current users are satisfied with the results but do want a faster measurement and more options to analyze the data. That´s why we are developing the new device. For the new device, we will run a service-based business model. An athlete will get the device for free against a 24 month subscription for 50-100€ / month. It includes the basic analysis. In the long run, we believe that there is a huge potential in selling the analytic data we can gather from the measurements. That we can sell as premium service.
  • Support for iOS and Android for assessing anytime, anywhere
  • Athlete engaged into heavy training when only partially recovered. CHECK –system provided a recommendation “Slow Down”. An injury occurred. After a recovery period with intense treatment, the athlete was finally recovered into shape.
  • Transcript

    • 1. BY FAM SPORTS www.checkmylevel.com 1 Making You a Better Athlete
    • 2. BY FAM SPORTS www.checkmylevel.com 2 QUICK AND EASY ASSESSMENT ON YOUR TRAINING READINESS FOR SPEED AND STRENGTH-INTENSIVE SPORTS
    • 3. BY FAM SPORTS www.checkmylevel.com 3 PROBLEM Individual Performance Training and Recovery Overtraining Syndrome and Injuries
    • 4. BY FAM SPORTS www.checkmylevel.com 4 THE PROBLEM IN DETAIL • Over 50% of professional and amateur athletes suffer from occasional overtraining syndrome during their career • Almost all athletes in speed and strength –intensive sports have problems optimizing the individual training and recovery Athletes and Players: • Most of the active people cannot monitor their recovery reliable • Significant share are suffering from constant overload • Most of them cannot access personal training advise or coaching Recreational Athletes (training 5 times or more per week):
    • 5. BY FAM SPORTS www.checkmylevel.com 5 - SOLUTION FOR TRAINING READINESS App for Android and iOS devices Training Readiness Index (TRI) and instant recommendation Assessment time is 30 seconds, including preparation time Shows predictively if there are signs of overloading Assessment results over the assessment history Analysis tools for trainers, coaches and medical pro´s Comparisons with peer group Separate, personal TENS stimulus device Runs on AAA battery 15 –sec assessment in the morning (preferred) Results transferred to smartphone App via Bluetooth
    • 6. BY FAM SPORTS www.checkmylevel.com 6 VALUE PROPOSAL Real-time Training Readiness. Anytime Avoid overtraining and injuries Super-compensation visualized Enables analysis and dev tools for coaches
    • 7. BY FAM SPORTS www.checkmylevel.com 7 A unique method • Assessment of neuromuscular reflex waves – low-voltage stimulation • Based on personal, individual baseline – aberrance recorded • Assesses intensity, delay and several other parameters • Data converted to Training Readiness Index (TRI) and Training Recommendation
    • 8. BY FAM SPORTS www.checkmylevel.com 8 Overtraining and Injury Full Recovery Athlete engaged into heavy training when only partially recovered. CHECK –system provided a recommendation “Slow Down”. An injury occurred. After a recovery period with intense treatment, the athlete was finally recovered into shape.
    • 9. BY FAM SPORTS www.checkmylevel.com 9 MARKET FOCUS Speed and Skill Intensive Sports • Football • Basketball, Volleyball Hockey • Tennis and Golf Strength-intensive and explosiveness • Athletics • Fight Sports • MMA • Fitness and Gym training
    • 10. BY FAM SPORTS www.checkmylevel.com 10 CUSTOMER SEGMENTS Professional Teams and Athletes Amateur Teams and Athletes Recreational Athletes
    • 11. BY FAM SPORTS www.checkmylevel.com 11 CURRENT TRACTION – LAUNCHED 2Q/2013 Professional Sports • 4 NBA Teams • 2 NFL Teams • 6 Pro Football Teams • 2 Hockey Teams • 1 Pro Cycling Team • Dozen individuals in athletics, fitness, fight and olympic sports Consumers • 10+ devices sold • 1500 visitors in Webstore • 500 followers in FB
    • 12. BY FAM SPORTS www.checkmylevel.com 12 TEAM Role Person Core Responsibility CEO Juha Ruohonen Business development, General management, Sales Sales Minna Saloranta Co-Founder, Sales Partners Ville Simola Customer projects, Market information, Sales Analyst Terhi Huhtala Algorithm development, Market analysis CTO Timo Niinikoski R&D, Product Concept Part-time advisor Arto Hautala Scientific and physiology advisor
    • 13. BY FAM SPORTS www.checkmylevel.com 13