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WordPress Goodness  for Food Bloggers: Food and Wine Conference 2014
WordPress Goodness  for Food Bloggers: Food and Wine Conference 2014
WordPress Goodness  for Food Bloggers: Food and Wine Conference 2014
WordPress Goodness  for Food Bloggers: Food and Wine Conference 2014
WordPress Goodness  for Food Bloggers: Food and Wine Conference 2014
WordPress Goodness  for Food Bloggers: Food and Wine Conference 2014
WordPress Goodness  for Food Bloggers: Food and Wine Conference 2014
WordPress Goodness  for Food Bloggers: Food and Wine Conference 2014
WordPress Goodness  for Food Bloggers: Food and Wine Conference 2014
WordPress Goodness  for Food Bloggers: Food and Wine Conference 2014
WordPress Goodness  for Food Bloggers: Food and Wine Conference 2014
WordPress Goodness  for Food Bloggers: Food and Wine Conference 2014
WordPress Goodness  for Food Bloggers: Food and Wine Conference 2014
WordPress Goodness  for Food Bloggers: Food and Wine Conference 2014
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WordPress Goodness for Food Bloggers: Food and Wine Conference 2014

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Food Bloggers need to be using the best CMS and know how to take care of their sites. Find out which plugins to use for recipes, social media and security.

Food Bloggers need to be using the best CMS and know how to take care of their sites. Find out which plugins to use for recipes, social media and security.

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  • Background/Intro on WordPress
    Talk about Matt and his love of food and photography
    Started as blogging platform but now so much more
  • Similar to free blogger because of the limitations
    Limited plugins
    No categories on blogger
    No ads running on .com
  • Thousands of themes and plugins
  • Make sure your site attracts the right people
    Free vs premium themes

  • Keep it simple:
    Color
    One or 2 per page
  • The goodness of WordPress is that you can use it to make money and easily customize pages to present the above
  • Transcript

    • 1. WordPress Goodness
    • 2. Presented by: Renee Dobbs magnoliadays.com @reneedobbs Judi Knight newtricks.com @judiknight
    • 3. Yummy . . .
    • 4. Comes in two flavors: One – Vanilla : WordPress.com - which is free and it is hosted for you by Automattic. You don’t need domain or hosting. Good for a basic blog. Has limitations for businesses and revenue.
    • 5. Comes in two flavors: Two Chocolate: WordPress.org - the full free version, but you need hosting and a domain. Easy to install free through hosting company. Customization is limitless.
    • 6. Why WordPress? • It is open source software. • Huge community develops it, creates themes and plugins & teaches people about it through Meetups and WordCamps and online tutorials. • Once customized it is very easy to add content and new functionality. • 1000s of Themes free or premium. • 1000s of plugins which add functionality. • WordPress powers 22% of all websites.
    • 7. Set Up Your WordPress Site • Many themes to choose from • Mobile ready • WordPress gives 1000s of options • Avoid popular food themes • Be unique to attract right audience • Header, typography, colors, layout • Don’t try to appeal to everyone
    • 8. Protect Your Site Plugins Down with spammers • Akismet Better safe than sorry • Backup Buddy • VaultPress • Back WP-UP • WordFence • Sucuri • Limit Login Attempts
    • 9. Recipe Plugins Make or break your SEO Recommended: • Ziplist • EZ Recipe • RecipePress
    • 10. Social Plugins • Social Media Widget • Floating Social Bar • Jetpack • Click to Tweet • Facebook Like Box • Pinterest PinIt button
    • 11. Calls to Action • Opt-in Monster • Notification Bar • MailChimp Opt-in
    • 12. Keep Them on Your Site • Related Posts • Collapsing Categories • Cross Link Your Posts
    • 13. Keep Them Coming Back Want return visitors? Build Your List! Email Service Providers • Mail Chimp Account • Mad Mimi • FeedBurner
    • 14. Money Money Money • Affiliate Links • Amazon Links • Ad Sense • Products • eBooks • Classes

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