Measuring Your Marketing by Jon Turino

641 views
596 views

Published on

A presentation containing the slides for A video that talks about the use of several of the kinds of tools available for measuring the effectiveness of your marketing efforts. The video is at http://www.youtube.com/watch?v=JvbCsyX7zfs

Published in: Business, News & Politics
0 Comments
0 Likes
Statistics
Notes
  • Be the first to comment

  • Be the first to like this

No Downloads
Views
Total views
641
On SlideShare
0
From Embeds
0
Number of Embeds
2
Actions
Shares
0
Downloads
4
Comments
0
Likes
0
Embeds 0
No embeds

No notes for slide

Measuring Your Marketing by Jon Turino

  1. 1. Measuring Your Marketing Measuring Your Marketing Jon Turino Marketing Strategy Consultant
  2. 2. Measuring Your Marketing Why Measure Your Marketing? “If you can’t measure it you can’t improve it.”
  3. 3. Measuring Your Marketing Some Measurement Tools • Facebook Insights • Linkedin Analytics • Google Analytics • CrazyEgg Website Analysis • MailChimp Email Tools • Simply Measured Reports
  4. 4. Measuring Your Marketing Facebook Fan Page Insights
  5. 5. Measuring Your Marketing Facebook Post Statistics
  6. 6. Measuring Your Marketing Linkedin Update Statistics
  7. 7. Measuring Your Marketing Linkedin Follower Demographics
  8. 8. Measuring Your Marketing Google Website Analytics Overview
  9. 9. Measuring Your Marketing Google Analytics Demographics
  10. 10. Measuring Your Marketing Google Analytics Mobile Device Info
  11. 11. Measuring Your Marketing Google Analytics Visitor Behavior
  12. 12. Measuring Your Marketing Google Analytics Intelligence Details
  13. 13. Measuring Your Marketing CrazyEgg HeatMap Tools
  14. 14. Measuring Your Marketing CrazyEgg Statistical Details
  15. 15. Measuring Your Marketing Email Newsletter Statistics Overview
  16. 16. Measuring Your Marketing Email Newsletter Detailed Analysis
  17. 17. Measuring Your Marketing Simply Measured Engagement Reports
  18. 18. Measuring Your Marketing Simply Measured Detailed Information
  19. 19. Measuring Your Marketing In Conclusion… • If you can’t measure it you can’t improve it • There are many measurement tools available, many of which are free • You are wasting time, effort and money if you are not using the available tools • Help is available: http://jonturino.com • Jon@jonturino.com 503-877-4609

×