Mock poster research


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Mock poster research

  1. 1. Teendom: The Documentary<br />Research into Mockumentary Posters<br />
  2. 2. Real World Poster<br />Our poster bends the usual conventions that a comedy poster would include, however fits perfectly with the promotional styles that mocumentaries use. Especially considering our use of forms and conventions based off of the text we are parodying.It is common for mocumentary promotional posters to have little humorous elements thrown into them. For example, the satirical mocumentary entitled Its All Gone Pete Tong’s posters are barely suggestive of a comedic feature, with the exception of critics review segments:“The Legend of Frank Wilde the deaf dj”well as reviewers commentary:However, the images of the protagonist, choice of color schemes etc. are representative of the dance and dj culture as well as the warm vibe of Ibiza (the location of this movie) in terms of the people and the parties.<br />
  3. 3. Real World Poster Pt. 2<br />Another example is the promotional posters for the film “This Is Spinal Tap,” a rock mocumentary.The actors facial expressions are serious with appropriate costumes for the subject that they are parodying (Metal Music), again emphasizing the comic appeal behind this genre being funny by portraying truthful stereotypes.<br />
  4. 4. Nature Special Posters<br />The most important basis for our ancillary text is based off Attenborough Presentation promotional posters. The specific posters were as follows:Both posters are based around a single image of a subject that’s featured in the film. Our poster does just that portraying an image with a focal point on a teenager, in a silhouette style, with a blue and cloudy sky behind him. The poster only shows half the teens face and with such a deep contrast between the dark lighting on the teens face and the clear vivid blues and whites of the sky suggesting the diverse and wide world of being a teenager. The poster will intrigue audience members to look further into this so-called “documentary” (as the poster and title of our film suggests). This is also relevant to the comedy genre that our film is part of. In a real world situation, if posters were the only form of tangible promotion, the products success would heavily rely on viral marketing (but not solely reliant on this form of promotion). The posters giving very little information on the text allowing the public to create individual opinions on the feature based on imagination, an appropriate marketing strategy for this genre of film and television (featured with Its All Gone Pete Tong, Summer Heights High and The Office: An American Workplace) almost telling less in order to build up more interest. Once the poster intrigues consumers, they then look further into the feature most likely on the Internet (the most commonly used media platform).<br />
  5. 5. Additional Posters Within The Mockumentary Genre In Television<br />
  6. 6. Magazine research<br />
  7. 7. Basis<br />I decided to structure my magazine article based of the mainstream film review magazine Empire. The reputation of this magazine has become so prestigious that to a certain degree, its’ opinion can manipulate the general publics perception of a product ultimately manipulating the overall success (or failure) of a film. To put it simply, it is to avid film viewers more or less what the Bible is to Christians or what Oprah is for middle aged women in the U.S. Therefore my research into film magazine articles was based on the forms and conventions of Empire Magazine.<br />
  8. 8. Forms and conventions Of Empire Magazine<br />Boldly written Headline simply being the name of the film<br />Brief factual Information, some of which can be used as a marketing tool such as including the starring actors, directors, writers etc. <br />Short summary of the plot<br />Rather attention grapping opening to the article by including controversial quotes<br />Photo featuring the two protagonists who happen to be major movie stars with a somewhat witty caption, both elements will draw the attention of those who tend to flip through magazines in order to find something of interest<br />A brief passing of judgment by the journalist, again a large number of people who will consume text from this magazine will look straight toward this before deciding to read the full article and more importantly before they can form initial opinion on the film itself.<br />