Like Minds 2011, "Innovation adoption and diffusion", John W LewisPresentation Transcript
InnovationAdoption and Diffusion Strategic Opportunity John W Lewis holosoft
Why do you do anything different?“Insanity is continuing to do the same things, and expecting a different outcome.” Albert Einstein “Different is not always better, but better is always different.” Marshall Thurber
How ?How do we improve? Continuous improvementInnovation Discontinuous improvementHow can we do better? ... much better!Can we be more effective?
Strategy About organisationsIn the context of the outside worldChoices of suppliers and customersRelated to internal structure
Strategy Context Customers Outbound “Product” eting Strategic innovation a rk - Sales M TacticalValue Need Product speciﬁcation Organisation “Process” ing Tactical innovation neer - Purchases i Inbound Eng Strategic Suppliers
Strategy Relationship to tacticsTactics: Open or closed Pull or push Collection and communication Evaluation and selectionAll require criteria based on strategic objectives