MusicSynk - Sync Rights, Organized. Slides from Belmont University User Group

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MusicSynk

Synchronize sync licensing!
Better, Faster, WAY Smarter
Say goodbye to smoke signals and a previously unconnected process that was created when player pianos and sheet music were the only options. MusicSynk removes discovery and licensing barriers while ensuring complete copyright integrity and clarity.

Sync Rights, Organized.
Licensing in hours, not weeks.
Developed by experts with years of licensing experience, MusicSynk is designed to address the inefficiencies and complexities of securing synchronization licensing rights for the use of music in television, advertising, gaming, internet, trailers and film.

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MusicSynk - Sync Rights, Organized. Slides from Belmont University User Group

  1. 1. Thursday, September 22, 2011
  2. 2. t s p Te a t m n d o a lm Ro e p B u GroThursday, September 22, 2011
  3. 3. • John@musicsynk.com • #musicsynk • https://www.facebook.com/MusicSynkThursday, September 22, 2011
  4. 4. We started with the question, What would a ‘BMI/ASCAP’ look like if it were created today? ...only in the Sync space.  Thursday, September 22, 2011
  5. 5. With today’s technology,tools & transparency, actually empowering users withsmarter tools, to work better, faster and way smarter.  Thursday, September 22, 2011
  6. 6. Licensing is broken. There hasnt been a solution that respects both users.Thursday, September 22, 2011
  7. 7. MusicSynk-Sync Rights Organization, is developing a suite of tools to helppremium copyright owners and musicsupervisors, who process sync license requests.Thursday, September 22, 2011
  8. 8. We do this by: removing the noise from a fractured process and by adding in: transparency, copyright integrity and control at every point in the process.Thursday, September 22, 2011
  9. 9. Current process was built for an unconnected world. When you had 2 options: Player Pianos & Sheet MusicThursday, September 22, 2011
  10. 10. That’s right... Player Pianos & Sheet MusicThursday, September 22, 2011
  11. 11. Sync Licensing Today “Buyers” Film & TV Trailer TV/Cable/Film Video Advertisers/ New Supervisor Supervisors Production Gaming Brands Media Companies Company Production Songwriter Music Library Publisher Artist Label Company Composer “Copyright Owners”Thursday, September 22, 2011
  12. 12. Copyright OverviewThursday, September 22, 2011
  13. 13. Copyright Overview Performance Mechanical Sync Collects from Collects from Collects from -Radio Performance -Physical CDs % -Film & TV B Royalties 0 .5 -Advertising Major Players M 5 p $2 Major Players -Video Gaming -Harry Fox Agency 0 o -ASCAP -New Media - Hulu 9 -BMI -SESAC 4 -SoundExchange d rThursday, September 22, 2011
  14. 14. Analog/Terrestrial RadioThursday, September 22, 2011
  15. 15. ge r a v e " a t e d igh we " Analog/Terrestrial RadioThursday, September 22, 2011
  16. 16. Non-Terrestrial Streaming RadioThursday, September 22, 2011
  17. 17. a m t r e r s pe 2 5 .0 0 $ 0 Non-Terrestrial Streaming RadioThursday, September 22, 2011
  18. 18. Thursday, September 22, 2011
  19. 19. t s n e s c t 2 tis g ar in o p t p r o u h o w h a er pThursday, September 22, 2011
  20. 20. Thursday, September 22, 2011
  21. 21. a n t o es e t 0n tim is 0 for t 3 l 0 u 1, o y rti a a s I y m f u d b ce t a he .47 l a n ) $29 o ars s ! ( e arn y eThursday, September 22, 2011
  22. 22. current statutory mechanical rateThursday, September 22, 2011
  23. 23. ng s o e r s p nt c e 9 .1 current statutory mechanical rateThursday, September 22, 2011
  24. 24. Sync LicensingThursday, September 22, 2011
  25. 25. ? Sync LicensingThursday, September 22, 2011
  26. 26. Sync RatesThursday, September 22, 2011
  27. 27. Sync Rates film gaming $500-$50, 000 $5, 000 National ad, $125K-370K+ tv/cable advertising $ 1000 -$15, 000 Super Bowl, $250k +Thursday, September 22, 2011
  28. 28. Thursday, September 22, 2011
  29. 29. Thursday, September 22, 2011
  30. 30. Now, because of the holes in the entertainment economy, this stream is indispensable.Thursday, September 22, 2011
  31. 31. Sync License Participants BuyersThursday, September 22, 2011
  32. 32. Sync License Participants Buyers Copyright Owners Songwriters Scoring Composers Advertisers/Brands Music Libraries Broadcast News TV/Cable Record Labels Publishers Gaming YouTube Trailer Campaigns Artists Feature Films Films Indie ProducersThursday, September 22, 2011
  33. 33. How We ThinkThursday, September 22, 2011
  34. 34. MusicSynk is built on a "digital first" model Thursday, September 22, 2011
  35. 35. The web is no longer cannibalizing our future, its enabling it. Thursday, September 22, 2011
  36. 36. Organize the web as a place of order, rather than chaos. Thursday, September 22, 2011
  37. 37. Empowers premium copyright owners toaccelerate the sync process with transparency &100% copyright integrity.Thursday, September 22, 2011
  38. 38. We believe Nashville is becoming the epicenter of the next wave of music technology innovation.  Thursday, September 22, 2011
  39. 39. Your Copyrights.. Your Terms... Your Income.  Thursday, September 22, 2011
  40. 40. MusicSynk New User Group  Thursday, September 22, 2011
  41. 41. Thursday, September 22, 2011

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