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MusicSynk - Sync Rights Organization Onsite
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MusicSynk - Sync Rights Organization Onsite

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    MusicSynk - Sync Rights Organization Onsite MusicSynk - Sync Rights Organization Onsite Presentation Transcript

    • Overview Presentation Your Copyright, Your Terms, Your Income.Wednesday, September 26, 12 1
    • The Problem Sync Licensing for quality music content is managed using 20th Century Tools. 8+ Weeks, 40+ Steps Week 1 Week 2 Week 3 Week 4 Week 5 Week 6 Week 7 Week 8 + + + + +@+ +@+ + +@+ @ + +@+ + +@+ + +@+ + + + +@+ + + + +@+ + +@ + +@+ + + { every song is different } No marketplace & exchange Costly resources & time Lack of control Zero Transparency Missed revenue Frustrated UsersWednesday, September 26, 12 2
    • The Problem Actual sync license in progress. 75+ Instant message windows open.Wednesday, September 26, 12 3
    • The Solution A next generation sync licensing network that empowers premium content owners and music supervisors by creating a digital marketplace and exchange for deal transactions. MusicSynk addresses the inefficiencies, costs and complexities of securing synchronization licensing rights for television, advertising, gaming, online, trailers and film. It’s Kayak for the Sync Licensing WorldWednesday, September 26, 12 4
    • Music Licensing 101, Copyright Income Performance • Radio Performance • Streaming Royalties Mechanical • Physical CDs • Digital Downloads Sync • Film & TV • Advertising • Gaming • OnlineWednesday, September 26, 12 5
    • Sync Rate Ranges 400,000 320,000 240,000 160,000 $5K = Avg. Sync License 80,000 TV/Cable 0 Gaming Film Advertising Sync Pricing Ranges AverageWednesday, September 26, 12 6
    • Income Gap 1 Units Moved to Earn $5,000 sync license Examples: 2,000 cd sales 10,000 digital downloads 1,000,000 on demand streams 2,000,000 internet radio plays Digital Music News 2012 InfographicWednesday, September 26, 12 7