1. NOWtv: Content Creation for Cutting Edge Companies
(This is for private use only; not to be posted online.)
NOWtv works primarily with selective online digital, technology-driven
companies, start-ups, and companies trying to gain large memberships.
We are a small, privately owned company with 5 decades of experience in:
television, film, news, and corporate sales and membership marketing. We work
with videographers, editors, and digital marketers and designers on a free-lance
basis from around the world to fit your needs and your budget.
We produce a vast amount of content for marketing, social media, training, and
compliance including:
 Video
 Audio
 Digital and Online Marketing Services
 On-camera spokesperson
 Written articles/blogs
 Media training
This will help your company meet its marketing goals in this new 21st
Century
Social Media Age.
 It is no longer about making a sales pitch
 It’s about showing you have the expertise in your field
 It’s about showing people how to use your product or service easily
 It’s about showing you have a heart and you care about the customer and
the people who work for you.
In this document, we will give you lots of content we have created over the years
that can help you meet these marketing goals. Pick the links that pertain to you.
You can reach us by email at info@nowtv.tv.
VIDEO
Video is key:

2.  Most people are visual learners
 Video also offers fast and efficient information to your audience/customers
who want the information immediately.
 Most marketing experts agree without video you are probably not
connecting with your prospects or customers.
 You must become your own TV news station.
Here are some examples of our work:
Sizzle videos: highly produced videos to grab the attention of prospects.
 Liberty Health Share is a cutting-edge alternative to health insurance. We
helped them launch a new project that allows immediate, secure online or
mobile sessions with your doctor.
 This sizzle video gets people interested in Liberty Health Share’s new
concept called Liberty Direct which is concierge medicine for the masses.
 For people who have no idea what Liberty Health Share is, we produced
this sizzle video giving people a first-time understanding of medical cost
sharing. It has helped the company grow its membership 6-fold in 2015.
 Here’s another sizzle video for vCarrot, a start-up reading incentive
program for students.
 We also worked with a new e-commerce auction site producing this sizzle.
Once someone has become a customer or a member of your company, you need
to educate, inform, and possibly train them.
 To keep your customers/members engaged and enthusiastic, you give them
what we call Success Videos. Here’s a powerful story of a young family
surviving a medical scare thanks to Liberty Health Share.
 And here is another feel-good video of a young couple struggling in this
economy and being helped by two young entrepreneurs who happen to be
Liberty Health Share members.
 Here is an FAQ (Frequently Asked Question) video. This is 1 in a series of 20
FAQ videos we produced for Liberty Health Share.
 Here is an online training video course for your employees or members.
For many companies making sure your employees or members are in

3. compliance with laws and regulations is key to avoiding future legal
problems. We produced this training for the e-commerce auction site.
 We even produced a series of training videos for members who speak
another language – in this case Spanish.
 You also need marketing videos for special sales events. Here is a video
John Daly fronted for a holiday promotion for a client.
We also create your own branded TV show online. It offers the feel of a third
party endorsement.
 This is an old style magazine show format called Intrigue. Here we profiled
a Napa, California winery to get to know the personality and the character
behind the wine.
 Here is another Intrigue piece on how century old vines are still bountiful.
 Here’s a show concept we created for a new online travel club on the
iPhone.
 John created a golf show that helps promote charity golf events and some
client golf courses also on the iPhone.
We also create smart phone videos. The three videos above were all shot, edited,
and delivered of an iPhone. This reduces production costs but it also allows you
to deliver content to social media in a timely manner – sometimes in minutes or
within an hour. This is important for breaking news or sales deals you need to let
your customers/members know about.
 Here’s a quick video we did to promote a member of Liberty Health Share
while teasing some upcoming videos.
 Here’s another iPhone video about a member with another client who
helps feed the homeless.
AUDIO
We also create radio shows/podcasts for companies. Not all companies need this
kind of content. But for many companies, audio makes sense if a longer format is
needed to explain more details of the company’s services and products or to
explain complicated market conditions or news items.

4.  Here is an example of a radio show series that airs throughout the country
on radio stations branded for Liberty Health Share as Health Share Radio.
 John has his own podcast show online. So he hosts a number of shows on
specific topics relating to Liberty Health Share and healthcare in general.
 Here is a podcast we produced about wine and in this case a particular
wine.
 Here’s one we produced for a financial firm trying to explain investing in an
economy with low oil prices.
DIGITAL and ONLINE MARKETING SERVICES
Creating content is one thing, but making that content work to attract attention
and customers is the other piece of the puzzle. At NOWtv, we work with experts
from around the world to fulfill all your digital marketing needs:
 SEO Specialists and Social Media Managers: If you need help with
corporate marketing, we have qualified professionals under our roof. We
have a team of SEO specialists and social media experts that can help take
your marketing efforts to the next level.
 Software and Website Developers: A well-designed website is essential to
businesses in this digital age. We have a pool of experienced web
developers that can design the kind of website suited for your industry. In
addition to talented web developers, we also house a group of software
developers. They have years of experience and skillsets that enable them to
deliver.
 Graphic and CGI Designers: As specialists in digital solutions, we provide
motion graphics for various types of projects. After gaining an
understanding of your requirements, our creative talents can work their
magic to bring to life what you have envisioned.
 Mobile Applications: Our team has a history of creating games and apps for
web, iOS, and Android
 E-Commerce Support: 24 hour dedicated live chat support
ON-CAMERA/ON-AIR SPOKESPERSON

5. We can offer you spokesperson and hosting services on video, live television,
emceeing live events, and radio. Here is more information on our backgrounds in
news and entertainment that allows us to deliver your message efficiently and
with results.
WRITTEN ARTICLES
Because of our news and newspaper background, we can offer written material as
well in the form of blogs, columns, magazine articles, and press releases.
Here’s a column post on the massive growth in membership for Liberty Health
Share and why.
This was another piece that explains why the economic conditions are perfect for
Liberty Health Share as so many Americans have sticker shock from health
insurance.
MEDIA TRAINING
In addition, we can prepare your employees and members to be on-camera
whether it is for a video or audio project or if anyone is going to be interviewed by
the media. We have proven methods to make sure your message gets out
correctly no matter the media outlet.
WHO ARE WE?

6. Susan Anzalone is an entrepreneur, world-traveler, and writer. Her experience
has spanned two decades in entertainment, new media, marketing, and sales
support. She has also worked in development, public relations, events and
communications for numerous companies including Disney, Marriott
International, along with her vast experience in the direct-to-consumer industry.
John Daly is a writer, internationally known TV Host, news anchor, Emmy Award
winning journalist, producer, and political/media analyst. His book, TRUTH: The
No BS Guide To Navigating A Media-Biased World is the basis for his analysis of
the current events on his website. John was the host of the first all-video news

7. magazine show, Real TV, which, at its peak, averaged more than 4 million viewers
a night. John’s ability to work on all media platforms while understanding world
events allows him to prepare companies for the inevitable changes in their
markets and in the communications world.