Jobsite always on july2014

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Overview of Jobsite Marketing activity and results from December 2013 to July 2014

Overview of Jobsite Marketing activity and results from December 2013 to July 2014

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Transcript

  • 1. Jobsite Reaching jobseekers Dec13 to Jun14 Always on
  • 2. Work:Life refreshed to Jobsite.co.uk/blog Dec13-Jun14 • 134 blog posts; • 674k blog views; • Blog topics are searched for over 2m times on Google (*cumulative volume Dec-Jun). Contact sales@jobsite.co.uk to find out more
  • 3. Jobsite press coverage – the UK’s authority on employment Dec13-Jun14 • 56 press articles; • Regarding flexible working Jobsite TV, radio and press coverage had a total reach of over 240m; • Flexible working coverage has continued into July; • We have earned several high authority links from news websites through press coverage. Contact sales@jobsite.co.uk to find out more
  • 4. Jobs by Email refresh Integrating Exact Target • We have migrated candidate emails; • We have experienced an 18% uplift in applications from JBEs; • Our inbox placement is the highest amongst competitors at 98.34% From… to… Contact sales@jobsite.co.uk to find out more
  • 5. Facebook – over 320m career adverts Dec13-Jun14 • From 19k fans to >38k fans; • 614 posts; • Over 320m on page and off page impressions; • That reached over 43m jobseekers; • And generated over 1.4m engagements (likes, shares, clicks). Contact sales@jobsite.co.uk to find out more
  • 6. Twitter – over 23m career adverts Dec13-Jun14 • From 15k followers to 25k; • 625 Tweets; • ~23m Jobsite Tweet impressions; • 1.2k engagements (shares, follows RTs) Contact sales@jobsite.co.uk to find out more
  • 7. YouTube – over 1.3m video views Dec13-Jun14 • 29 video uploads; • Over 1.3m video views; • Video topics are searched for over 2m times on Google (*cumulative volume Dec-Jun). Contact sales@jobsite.co.uk to find out more
  • 8. Jobsite - always on 0% 10% 20% 30% 40% 50% 60% 70% Oct-13 Nov-13 Dec-13 Jan-14 Feb-14 Mar-14 Apr-14 May-14 Jun-14 Share of voice October 2013 - June 2014 Jobsite Reed TotalJobs Monster Indeed CV Library Jobsite was the most talked about career brand from December to March * Source Radian6 – share of social media mentions
  • 9. What this means for you • Reach an engaged targeted audience through Jobsite; • Since Dec13 our adverts have been shown over 340m times; • Our Google (Paid) adverts have been shown over 335m times. • Contact your account manager: Recruitment/contact-us • Email us on sales@jobsite.co.uk • Or call us on 0844 561 9000 we’ll be happy to take your call.