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Resources for
Integrating
Diversity into
Everyday
Classes
Stephanie Willen Brown, Librarian
School of Journalism &
Mass Co...
Everyday Classes?
http://guides.lib.unc.edu/adRates-3
Journalism-Specific Resources
Society of Professional
Journalists:
Diversity http://www.spj.org/dive
rsity.asp
Diversity...
Pew Data
5 facts about ethnic and gender
diversity in U.S. newsrooms
http://www.pewresearch.org/fact
-tank/2013/07/18/5-...
PR & Advertising-Specific Resources
 PRSA Diversity resources
http://www.prsa.org/Diversity
 Public Relations Journal — ...
@ Your Library
Search library databases
containing images to find
Advertisements
Language (“illegal immigrants”)
Examp...
“Your” Library
Could be your academic
library, your department librarian
See also: your public
library, state library re...
Useful Google Searches: News
 “illegal immigrant”
 Search tools  Any Time  “Custom Range”
 Try also in a library data...
Useful Google Searches: Advertisements
advertisement disability OR prosthetic OR "hearing aids” OR
"guide dog”
 Limit to...
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Integrating Diversity into Everyday Classes

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Resources for Integrating Diversity into Everyday Classes

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  • Credits, Slide 1:* New Yorker cover http://archives.newyorker.com/?i=1992-10-12#folio=CV1*CDC campaign by G&G Advertising http://www.aef.com/industry/industry_leaders/div_showcase/gg_advertising
  • PR Journal:Diversity Communication on Corporate WebsitesMillennials' Perceptions About Diversity in Their PR AgenciesUnintended Consequences of a Segmentation Strategy: Exploring Constraint Recognition Among Black Women Targeted in HIV/AIDS CampaignsRace, Digital and Traditional Media, and Public Relations Health CampaignsDiversity toolkit: “Publications Targeting Diverse Members/Initiatives”ANA: http://www.aef.com/images/museum/ana-2012/WUC_2012LNY_print.jpgoutstanding multicultural advertising campaigns.SWB: added to http://guides.lib.unc.edu/advertisements-2 Diversity in Advertising on Vimeo http://vimeo.com/diversityinadvertisingseveral U.K. videos “created by Media for Clever Peeps and the Ideas Foundation.”
  • CreditsSlide 6:* Features: UnsettledLivesHandelman, David. Vogue 184.6 (Jun 1, 1994): 204, 205, 206, 207, 208, 209, 231.Classifiedad 78 -- no title. (1989, Dec 10). Los Angeles Times (ProQuest historicnewspaper)
  • Credits Slide 7:Park Library photo, on Flickr http://www.flickr.com/photos/unclibraries/sets/72157633316949811/iConn.org
  • http://www.flickr.com/photos/x1brett/2297241987/sizes/m/in/photolist-4uZY1t-7ExxA/
  • Credits Slide 9:Advertising Agency: The Jupiter Drawing Room, Johannesburg , South Africahttp://www.flickr.com/photos/x1brett/2297241987/sizes/m/in/photolist-4uZY1t-7ExxA/
  • Transcript of "Integrating Diversity into Everyday Classes"

    1. 1. Resources for Integrating Diversity into Everyday Classes Stephanie Willen Brown, Librarian School of Journalism & Mass Communication UNC-Chapel Hill swbrown@unc.edu • @JOMCParkLib Teaching Diversity Online: An Interactive Model
    2. 2. Everyday Classes? http://guides.lib.unc.edu/adRates-3
    3. 3. Journalism-Specific Resources Society of Professional Journalists: Diversity http://www.spj.org/dive rsity.asp Diversity Sourcebook Diversity Toolbox Teaching Plan “The Whole Story” Who’s News? NABJ Style Guide http://www.nabj.org/?style guide
    4. 4. Pew Data 5 facts about ethnic and gender diversity in U.S. newsrooms http://www.pewresearch.org/fact -tank/2013/07/18/5-facts-about- ethnic-and-gender-diversity-in- u-s-newsrooms/ African American: A Year of Turmoil and Opportunity http://stateofthemedia.org/2013/ african-american-2/
    5. 5. PR & Advertising-Specific Resources  PRSA Diversity resources http://www.prsa.org/Diversity  Public Relations Journal — Vol. 7, No. 2 (2013) Special Issue: Diversity in Public Relations  http://www.prsa.org/Intelligence/PRJournal/Vol7/No 2/  Diversity Tool Kit (2007) offers useful resources  2012 Association of National Advertisers / Advertising Educational Foundation Multicultural Excellence Awards http://www.aef.com/exhibits/awards/multicultu ral_excellence/6007
    6. 6. @ Your Library Search library databases containing images to find Advertisements Language (“illegal immigrants”) Examples at UNC-Chapel Hill Vogue (1892 to present) New Yorker (1925-present) New York Times (1851-2011) “Unsettled Lives,” Vogue, June 1994 Classified Ad., Los Angeles Times, Dec. 1989
    7. 7. “Your” Library Could be your academic library, your department librarian See also: your public library, state library resources
    8. 8. Useful Google Searches: News  “illegal immigrant”  Search tools  Any Time  “Custom Range”  Try also in a library database such as LexisNexis or NewsBank.
    9. 9. Useful Google Searches: Advertisements advertisement disability OR prosthetic OR "hearing aids” OR "guide dog”  Limit to Images  Limit to “free to use or share” (Advanced Search)
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