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Easy movin final

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  • 1. Moving? New Furniture? Need to Transport Something?
    Let Us Do the Work!
    EASY MOVIN’
    Delivery Service
    Save Time, Energy, and Work
    1-800-MOVE-NOW
    By
    James McCloskey, Malia Powers, Stella Oh,
    Maria Joana Castro Mendonça & Kevin Crossan
  • 2. Concept
    The Process is Simple:
    Call our Toll free number: (800)-MOVE-NOW
    Or go online: www.easymovin.com
    You will be given an up front cost with no hidden fees.
    Select a date for the service and your work is done!
  • 3. Target Market
    We provide service for:
    • Businesses (courier services, same day delivery, transportation services).
    • 4. Individuals (same day delivery, runs to the bank, post office, dry cleaners, pharmacy, take out restaurants).
    • 5. San Diego, Riverside, Los Angeles & Orange Counties.
  • Business Location
    Sunny San Diego
    5432 Any Street West
    San Diego, CA 92037 USA
     (800)-MOVE-NOW
    www.easymovin.com
  • 6. INITIAL COSTS
    Equipment
    Van - already have
    No office (work from home)
    PC - already have
    Dolly - $100
    Advertising
    Van (paint job) - $680
    Flyers - $300
    Slack - $1000
  • 7. RECURRING COSTS
    Van upkeep
    Gas - 30 mi/hour = 2 gal/hour * $3.50 = $10.5/hour = $2520/month
    Maintenance: oil, tire, wiper, etc - $40 + $200 + $15 = $265/month
    Insurance - $300/month
    Labor
    Van driver - $15/hour = $5400/month
    PR, scheduling, phone - $15/hour = $5400/month
  • 8. RECURRING COSTS
    Advertising
    Yellow pages - $400/month
    Newspaper - $630/month
    Website - $200/month
    Connectivity
    Cell phone - $40/month
  • 9. REVENUE
    U-Haul: $20/4 hours
    + $60 = $80/4 hours = $20/hour
    Van ride sharing: ~$30/30 min = $60/hour
    Cab: ~$80/hour
    Us: ~$130/hour = $46800/month
    $20/hour * 7 people = $140/hour = $50400/month
    $120/hour (cargo) = $43200/month
  • 10. CASH FLOW ANALYSIS
  • 11. CASH FLOW ANALYSIS
  • 12. CASH FLOW ANALYSIS
  • 13. Marketing Strategy
    Logo on side of truck
    Newspaper
    Business Card
    Flyer
    Craigslist
    Website
    Email Marketing
    Search Engine Optimization
  • 14. San Diego Newspaper Ad
    3 lines:
    Move anything that can fit in a van at an affordable price
    EASY MOVIN’ DELIVERY SERVICE
    Call at 1-800-Move-Now or look us up at www.easymovin.com
  • 15. Flyer
    Local antique shops, furniture stores that don’t offer delivery
    College campuses in the area
    Local restaurants and fast food
    Ultimate goal is to flyer as much as possible, the more PR the better
    Go Malia GO!
  • 16. Craigs List
    Believe to be a huge source of business for moving furniture
    Post multiple adds everyday in different sections of the furniture portion of Craigslist
    ie. Couches, tables
    Title the add “Let Us deliver your new purchase at Cheap Affordable Price.”
  • 17. Competitive Analysis
    Main Competitors:
    A. Taxi Companies
    E.g.: Orange Cab, San Diego Cab, Yellow Cab.
    B. Courier Services
    Features: speed, security, tracking, signature, specialization,
    individualization and committed delivery times.
    E.g.: DHL, Errands & More, FedEx, UPS.
    • Errands & More
  • Competitive Analysis
    C. Airport shuttles
    Trips from/to the airports;
    Usually cheaper than taxis, since the rides are shared;
    Reservations and pre-payments are usually required.
    E.g.: Supershuttle, Green Ride, Cloud 9.
    D. Rentals
    E.g.: Avis (cars), Hentz (cars), U-Haul
    U-Haul
    Slogan: “Your moving and storage resource”;
    Trucks, trailers and other equipments rentals.
  • 18. Competitive analysis
  • 19. The Team
    James McCloskey
    Cognitive Science major with a specialization in Human Computer Interaction
    Attending UCSD Extension for a Certificate in Technology Business Creation
    Background in Human Factors, Cognitive Engineering, Quality Assurance, Project Management, User Experience, and Design
    Kevin Crossan
    Computer Engineering major
    Background in Software Development, Software Engineering, Debugging, Systems Programming, and Embedded Programming.
    Malia Powers
    Cognitive Science & Economics double major
    Studying in Italy
    Maria Joana Castro Mendonça
    Bachelor’s Degree in Business Administration – PUC/GO – Brazil
    Worked for American Chamber of Commerce for a year, as Leader of Committees
    Worked for Leitbom S.A. for a year, as Supply Chain Assistant
    Stella Oh
    Student at UCSD Extension
    Proficient in mulitple languages
  • 20. The Next Steps (What we would do if we actually wanted to go into this business)
    Develop a 50+ page Business plan
    Look into licensing, laws, fees, taxes
    Incorporate (Because we’re cool like that)
    Set up a realistic logistics plan
    Set up a managerial chain of command (i.e. Call & Email answering)
    Write some software to make life easier
    Get Investors -> Buy Things -> Make Money -> Retire (GIBTMMR)
  • 21. Thank You
    Moving? New Furniture? Need to Transport Something?
    Let Us Do the Work!
    EASY MOVIN’
    Delivery Service
    Save Time, Energy, and Work
    1-800-MOVE-NOW
    James McCloskey, Malia Powers, Stella Oh,
    Maria Joana Castro Mendonça & Kevin Crossan