We count the number of papers published in the academic journals indexed by Thomson Reuters per academic
UK is the biggest exporter with 350,000 Chinese students studying in their home country.Between 1978 and 2011, China sent 2.25 million students abroad.
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Strengthening universities' reputation in the global educational community
How can BRICS universities move up
the global university rankings?
By Christian Dougoud
EASTWEST PR - London www.eastwestpr.com
EASTWEST Public Relations
Public Relations services in Asia since 1995
Bangalore | Beijing | London | Singapore
Christian Dougoud, Director
Promoting Higher Education in Asia
Bangalore | Beijing | Singapore | London
• 18 years experience in Asia
• 400+ clients and counting
• Affiliates in 12 Asian countries
EASTWEST PR is a public relations agency based in Asia since 1995,
with offices in Bangalore, Beijing, London and Singapore.
Many types of University ranking
• Times – World University Rankings
• Times - World Reputation Rankings
• Times - BRICS & Emerging Economies Rankings
• Shanghai - Academic Ranking of World Universities
• QS World University Rankings
• QS University Rankings: BRICS
Times - BRICS & Emerging Economies Rankings
Teaching: the learning environment (worth 30 per cent of the overall ranking
Research: volume, income and reputation (worth 30 per cent)
Citations: research influence (worth 30 per cent)
Industry income: innovation (worth 2.5 per cent)
International outlook: staff, students and research (worth 7.5 per cent).
QS University Rankings: BRICS – Methodology
1. Academic reputation (30%) – based on a major global survey of academics, who are asked
to identify the top-performing universities in their own field.
2. Employer reputation (20%) – based on a major global survey of graduate employers, who
are asked to identify the universities that produce the best graduates.
3. Faculty/student ratio (20%) – based on the number of students enrolled per academic
faculty member employed (this aims to give an idea of commitment to teaching quality).
4. Staff with a PhD (10%) – based on the ratio of academic staff members with a PhD.
5. Papers per faculty (10%) – based on the number of research papers published per academic
6. Citations per paper (5%) – based on the frequency with which the institution’s research is
cited by other researchers.
7. International faculty (2.5%) – based on the percentage of faculty members who are
8. International students (2.5%) – based on the percentage of students who are international.
Low hanging fruits to improve position on ALL rankings
1. Attract more international students
Condition: Systematic investment in agent relationships
2. Graduate employment
Condition: invite more employers to the campus
3. Improve learning environment
Condition: reduce faculty-student ratio