Sina weibo enterprise verification

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EASTWEST PR offers clients the ability to become Enterprise Verified on Sina Weibo allowing them access to new features and metrics.

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Sina weibo enterprise verification

  1. 1. SinaWeibo Enterprise Verification For Enhanced PR Outreach<br />Contact <br />Kelvin Chen Senior Associate kelvin@eastwestpr.com<br />Christian DougoudAssociate Director christian@eastwestpr.com<br />
  2. 2. <ul><li>This shows the number of followers for an account from July 19 to August 15, 2011
  3. 3. Number of followers: 548 Number of people being followed: 840</li></li></ul><li>What SinaWeibo Enterprise Can Do<br />
  4. 4. Non-Enterprise Verified<br />Enterprise Verified<br />
  5. 5. New Feature Sets for Enterprise Verified SinaWeibo<br />
  6. 6. Picture Key<br />Introduction video <br /><ul><li>It is “stuck” to the top of the page where it welcomes visitors</li></ul>About the company<br />Bulletin board for key announcements<br />Sub accounts affiliated to primary account<br /><ul><li>For example a subgroup of “Client Ambassadors” who are designated spokespeople that can deal with Q&A, media enquiries, events</li></ul>Top executives account<br /><ul><li>This is where a client can give a personal touch to the Weibo</li></ul>Customized group<br /><ul><li>For example a group of “Top employees”
  7. 7. Or a group of top employees
  8. 8. A dedicated spokesperson account where a client can do Q&A or FAQs</li></ul>Photo showcase<br /><ul><li>Able to upload client event or spokespeople photos to share</li></ul>Relevant links<br /><ul><li>Able to link to client newsletters or blogs which can drive traffic</li></ul>Enterprise verification logo<br />
  9. 9. Verification Requirements<br /><ul><li>A photo copy of a client’s business license
  10. 10. The official stamp on the Enterprise Verification agreement created by SinaWeibo which is then scanned</li></li></ul><li>Thank you!<br />August 2011<br />www.eastwestpr.com<br />

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