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How to optimize Facebook Compiled by Vivian Li
FACEBOOK INTRO <ul><li>Facebook is a social networking service </li></ul><ul><li>has more than 750 million active users </...
FACEBOOK OPTIMIZATION <ul><li>Optimize the profile picture </li></ul><ul><li>When you create your profile image that’s 200...
FACEBOOK OPTIMIZATION <ul><li>Custom Domain </li></ul><ul><li>Easy to remember, easy to share.  </li></ul><ul><li>Custom D...
FACEBOOK OPTIMIZATION <ul><li>Defining a publishing schedule </li></ul><ul><li>By creating a calendar to guide your update...
FACEBOOK OPTIMIZATION <ul><li>Asking questions </li></ul><ul><li>Ask a question at the end of the post : </li></ul><ul><li...
FACEBOOK OPTIMIZATION <ul><li>Add “Like” button on your Facebook  </li></ul><ul><li>Similar to the “Share” buttons </li></...
 
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How to optimize facebook

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After creating an account on facebook, the next step is to optimize your facebook account in order to attract more fans. This ppt tells you some useful tips to optimize your facebook.

Published in: Technology, Business
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Transcript of "How to optimize facebook"

  1. 1. How to optimize Facebook Compiled by Vivian Li
  2. 2. FACEBOOK INTRO <ul><li>Facebook is a social networking service </li></ul><ul><li>has more than 750 million active users </li></ul><ul><li>Users may create a personal profile </li></ul><ul><li>Add other users as friends, and exchange messages </li></ul>
  3. 3. FACEBOOK OPTIMIZATION <ul><li>Optimize the profile picture </li></ul><ul><li>When you create your profile image that’s 200px wide, allow a 12 pixel border around important information (such as a logo) to allow for cropping </li></ul>
  4. 4. FACEBOOK OPTIMIZATION <ul><li>Custom Domain </li></ul><ul><li>Easy to remember, easy to share. </li></ul><ul><li>Custom Domain are now open to all brands whose Pages have at least 100 fans </li></ul><ul><li>You can set up http://facebook.mydomain.com to your profile. </li></ul><ul><li>Such as http://www.facebook.eastwestpr.com </li></ul>
  5. 5. FACEBOOK OPTIMIZATION <ul><li>Defining a publishing schedule </li></ul><ul><li>By creating a calendar to guide your updates, you will achieve the following benefits: </li></ul><ul><li>Spread updates create a persistent dialog with your Fans. Mix up different update types – a status update, a Link, a Note, a Photo or video update. </li></ul><ul><li>Filter out comments that is necessary for your brand. </li></ul><ul><li>Easily to track your Fans’ activities. </li></ul>
  6. 6. FACEBOOK OPTIMIZATION <ul><li>Asking questions </li></ul><ul><li>Ask a question at the end of the post : </li></ul><ul><li>A good question will lead a prompt response </li></ul><ul><li>Ask an open questions and call for “sharing ideas” after each question </li></ul><ul><li>Avoid asking questions that are complicated </li></ul>
  7. 7. FACEBOOK OPTIMIZATION <ul><li>Add “Like” button on your Facebook </li></ul><ul><li>Similar to the “Share” buttons </li></ul><ul><li>Increase traffic to facebook owner’s website </li></ul><ul><li>Fashioning a better user experience </li></ul><ul><li>Watch Video to see how to add “like” button </li></ul>
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