Guy Harvey Magazine Media Kit 2011

2011 Media Kit

2011 Media Kit www.guyharveymagazine.com advertise@guyharveymagazine.com SPRING 2010 $10.00 GUY HaRVeY MaGaZiNe The Guy Harvey Magazine is an award-winning magazine and the official publication of the Guy Harvey brand. The magazine was launched in 2010 and is published quarterly. The editorial focus is on Blue Konaaculture the Guy Harvey lifestyle, marine conservation, fishing, boating, scuba & Aqu diving, and adventure travel. Contact Information: Guy Harvey Magazine Fred Garth, Editor P.O. Box 34075 editor@guyharveymagazine.com Kayak Pensacola, FL 32507 advertise@guyharveymagazine.com Fishing Toll-Free: 888-275-2856tHe GUY HaRVeY BRaNdThe name Guy Harvey has become a cornerstone in the fishing, boating, and scubadiving communities. His world-renowned marine life art has been sold throughprints and literally millions of shirts. Guy is a dedicated marine scientist, committedconservationist and accomplished scuba diver. He has traveled the world on thebehalf of conservation and exploration. In the 20 years that the Guy Harvey brandhas existed, it has gained an intensely loyal fan base and has become a statussymbol among teens, college students, and young adults. Guy’s broad appeal hascontinued throughout all ventures that his career continues to take him. His brandcontinues throughout a broad audience and includes an extensive network oflicensed products including apparel, restaurants & gift shops, cell phone wallpaper,wines, fine jewelry, outdoor furniture, and Maui Jim sunglasses.

2011 Media Kit www.guyharveymagazine.com advertise@guyharveymagazine.com Spreads from the Spring 2010 issueeditoRial caleNdaR 2011 Issue 3 – Winter 2011 Issue 5 – Summer 2011 Celebrity Interview – Gulf Scientists Celebrity Interview – Jimmy Buffett Photo Portfolio – Guy Harvey Art Photo Portfolio – Doug Perrine Conservation Spotlight – Oil Spill Studies Conservation Spotlight – Aquaculture – Part II Travel Article – Panama Travel Article – Costa Rica Gear Head – Electric Outboard Engines Gear Head – Eco-Friendly Boats Guy Harvey Research Institute – Virgin Sharks Guy Harvey Research Institute – Tagging Big Animals Issue 6 – Fall 2011 Issue 4 – Spring 2011 Celebrity Interview – Wyland Celebrity Interview – Juli Goldstein Photo Portfolio – Guy Harvey Photo Portfolio – Marc Occhio Conservation Spotlight – Overfishing/Sustainable Seafood Conservation Spotlight – Seafood Safety Travel Article – Galapagos Travel Article – Panama Gear Head – Fuel-Saving Devices for Boats Gear Head – Green Boats Guy Harvey Research Institute – Endangered Game Fish Guy Harvey Research Institute – Tiger Sharks

2011 Media Kit www.guyharveymagazine.com advertise@guyharveymagazine.com 245,000+ Fans on Facebookadvertising space available for GUY HaRVeY oNliNeguyharveymagazine.com The Guy Harvey brand is well-represented online with multiple web sites dedicated to the various Guy HarveyBanner Ad endeavors. Each of these sites continues to educate theGet noticed first with your ad across the top of the Guy Harvey hundreds of thousands of Guy Harvey fans about the lat-Magazine site. These ads are sure to get noticed at 468px by 60px. est in ocean conservation and the world of Guy Harvey.Each ad has a link to the ad sponsor’s website. These ads are $350a month with a minimum 3 month contract. Contact us for package A sample of Guy Harvey web sites:pricing with other ads. Limited space available. GuyHarvey.com GuyHarveyOceanFoundation.orgFile formats accepted: jpg, gif, png Guy Harvey Page on Facebook GuyHarveyart.com

2011 Media Kit www.guyharveymagazine.com advertise@guyharveymagazine.comad speciFicatioNsFILE REQUIREMENTS PdF SUBMISSIoN GUIdELINES- PDF - press quality PDFs. Select File > Adobe PDF Presets > Define- CMYK color mode only Click New- 300 dpi Name the new PDF Preset and make the following selections:BE SURE To chEck: GENERAL:- PDF file created according to specs Compatibility: Acrobat 5 (PDF 1.4)- Correct ad size Optimize for Fast Web View: On- Correct bleed size (applicable only for full page ads) Leave all other options unchecked- No type outside safe area- Correct file naming COMPRESSION:- We recommend converting fonts to curves whenever possible Color Images: Do Not Downsample Compression: Automatic (JPG)BE SURE To INcLUdE: Image Quality: Maximum Compress Text and Line Art: On- Low-Resolution PDF or JPG proof of ad- Include all screen & printer fonts MARKS AND BLEED: Crop Marks, Bleed Marks, Page Information: OnFILE NAMING GUIdELINES Use Document Bleed Settings: OffTo avoid incorrect placements please follow these guidelines. For all ads except full page with bleeds, enter a .125 bleedGuy Harvey Magazine (and/or its assigns) does not takeresponsibility for wrong placement of ads that don’t follow OUTPUT:these guidelines. Color Conversion: No Color Conversion GH_JAN11_Nameofcompany_QPV.pdf ADVANCED: 1 2 3 4 5 Subset fonts when percent of character used is less than: 5% SUMMARY: 1) Magazine Specification: This will show the selections made for the Print Preset. GH_ intended for ads in Guy Harvey Magazine Click OK and then click Done 2) Separate Information with Underscores 3) Date for Issue the Ad will appear in: Specify by the first three letters of the month and FILE UPLoAd the last digits of the year Please upload ads to our FTP server. 4) Name of Your Company FTP Server: ziws5.onyxlight.net FTP Username: ghmupload 5) Size and Orientation of Ad: Password: TRdzdhCD Indicate size with abbreviations. (Eighth Page - EP, Go to Incoming Ads folder Quarter Page - QP, Half Page - HP, Full Page - FP, Create a folder entitled the name of the company Full Page with Bleed - FPB) Indicate vertical ads with ‘V’ Upload file to that new folder and horizontal ads with ‘H’.

2011 Media Kit www.guyharveymagazine.com advertise@guyharveymagazine.com 1/4 Full Page (FPB) Full Page Page Trim Size: 9” x 10” without bleed (FP) Vertical (QPV) Bleed Size: 9.25” x 10.25” Trim Size: 7.75” x 8.75” Trim Size: 1.75” x 8.75”” 1/8 1/2 Page 1/4 Page Page Vertical 1/2 horizontal (hPh) (QP) (EPV) Page Trim Size: Trim Size: 4.25” x 7.75” Trim Size: 1.75” x Vertical 3.75” x 4.25” 4.25” Trim Size: 3.75” x 8.75” 1/8 Page horizontal (EPh) Trim Size: 3.75” x 2” Ad SIZE - This is the finished size of the ad.AdVERTISING RATESSize 1x 2x 4x BLEEd SIZE - This extra area is trimmedFull Page $4000 $3750 $3500 away but accommodates for margins when the1/2 page $2500 $2250 $2000 magazine gets cropped. If the ad is delivered1/4th page $1500 $1250 $1000 without the correct bleed, it has to be reduced1/8th page $850 $750 $650 in size and will run with a white borderline in the magazine. Bleed is plus 0.125” to the trim sizeTwo page spread $7500 on each side.Add 25% for back cover, 20% for other premium pagesDeduct 5% for BW ads. Deduct 2% for prepaid ads SAFE AREA - A minimum of .125” is needed on all sides of an ad (.25” for full page ads). All content, primarily important copy, should stay within the safe area. 02/11

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Guy Harvey Magazine Media Kit 2011

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Guy Harvey Magazine Media Kit 2011 — Document Transcript