Your SlideShare is downloading. ×
Blogging Bootcamp
PEJE Assembly 2010
Dave Weinberg, Executive Director
Eliot Feldman, COO
The Jewish Institute
@jewishinst...
Agenda
What is a Blog?
Why Blog?
Creating a Blog
Maintaining a Blog
Benefits of Blogging
Professional Help?
Questions
@jewi...
Why Blog?
Authenticity
Expertise
Community
What is a Blog?
Why Blog?
Creating a Blog
Maintaining a Blog
Benefits of Bloggin...
Why Blog?
Authenticity
Expertise
Community
What is a Blog?
Why Blog?
Creating a Blog
Maintaining a Blog
Benefits of Bloggin...
Goals
Voice
Needs
Creating a Blog
What is a Blog?
Why Blog?
Creating a Blog
Maintaining a Blog
Benefits of Blogging
Profess...
Maintaining a Blog
Consistency
Audience
Promotion
What is a Blog?
Why Blog?
Creating a Blog
Maintaining a Blog
Benefits of ...
Benefits of Blogging
Publicity
Enrollment
Fundraising
What is a Blog?
Why Blog?
Creating a Blog
Maintaining a Blog
Benefits ...
Professional Help?
Strategy
Implementation
Education
What is a Blog?
Why Blog?
Creating a Blog
Maintaining a Blog
Benefits ...
Case Study:
Multi-Posting Theory
& Multi Platform Campaigns
• Write once, post EVERYWHERE
with minor tweaking.
• Different...
Questions?
PEJE Assembly 2010
Dave Weinberg, The Jewish Institute
dave@thejewishinstitute.org
Twitter @weinberg81
@jewishi...
Blogging Bootcamp
Upcoming SlideShare
Loading in...5
×

Blogging Bootcamp

543

Published on

Presented by Dave Weinberg & Eliot Feldman at the PEJE Assembly in Baltimore, MD.

For individual and organizational trainings, please contact dave@thejewishinstitute.org

Published in: Technology, News & Politics
0 Comments
0 Likes
Statistics
Notes
  • Be the first to comment

  • Be the first to like this

No Downloads
Views
Total Views
543
On Slideshare
0
From Embeds
0
Number of Embeds
1
Actions
Shares
0
Downloads
0
Comments
0
Likes
0
Embeds 0
No embeds

No notes for slide












  • Transcript of "Blogging Bootcamp"

    1. 1. Blogging Bootcamp PEJE Assembly 2010 Dave Weinberg, Executive Director Eliot Feldman, COO The Jewish Institute @jewishinstitute
    2. 2. Agenda What is a Blog? Why Blog? Creating a Blog Maintaining a Blog Benefits of Blogging Professional Help? Questions @jewishinstitute #PEJEassembly
    3. 3. Why Blog? Authenticity Expertise Community What is a Blog? Why Blog? Creating a Blog Maintaining a Blog Benefits of Blogging Professional Help? Questions @jewishinstitute #PEJEassembly
    4. 4. Why Blog? Authenticity Expertise Community What is a Blog? Why Blog? Creating a Blog Maintaining a Blog Benefits of Blogging Professional Help? Questions @jewishinstitute #PEJEassembly
    5. 5. Why Blog? Authenticity Expertise Community What is a Blog? Why Blog? Creating a Blog Maintaining a Blog Benefits of Blogging Professional Help? Questions @jewishinstitute #PEJEassembly
    6. 6. Goals Voice Needs Creating a Blog What is a Blog? Why Blog? Creating a Blog Maintaining a Blog Benefits of Blogging Professional Help? Questions ? @jewishinstitute #PEJEassembly
    7. 7. Maintaining a Blog Consistency Audience Promotion What is a Blog? Why Blog? Creating a Blog Maintaining a Blog Benefits of Blogging Professional Help? Questions @jewishinstitute #PEJEassembly
    8. 8. Benefits of Blogging Publicity Enrollment Fundraising What is a Blog? Why Blog? Creating a Blog Maintaining a Blog Benefits of Blogging Professional Help? Questions @jewishinstitute #PEJEassembly
    9. 9. Professional Help? Strategy Implementation Education What is a Blog? Why Blog? Creating a Blog Maintaining a Blog Benefits of Blogging Professional Help? Questions @jewishinstitute #PEJEassembly
    10. 10. Case Study: Multi-Posting Theory & Multi Platform Campaigns • Write once, post EVERYWHERE with minor tweaking. • Different content • Different platforms • Reach different audiences Prophet Wanderer @jewishinstitute #PEJEassembly
    11. 11. Questions? PEJE Assembly 2010 Dave Weinberg, The Jewish Institute dave@thejewishinstitute.org Twitter @weinberg81 @jewishinstitute #PEJEassembly

    ×