The Social Networking Revolution + Your Business

Modern marketing Learn to promote your business

The Social Networking Revolution + Your Business WHY | Strategies | resources

What is Social Media? ,[object Object]

SOCIAL MEDIA FOUNDATIONS ,[object Object],August 2003

Why??? ,[object Object],– not a “perfect facade.”

[object Object],you initiating them.

SUCCESS STORY? ,[object Object],[object Object],[object Object]

Social Networking & Your Business ,[object Object],World’s Largest professional network on the Internet with more than 100 million members in over 200 countries and territories.

Social Networking & Your Business ,[object Object],More than 200 million active users, generating 65 million tweets/day and handling over 800,000 search queries/day.

Social Networking & Your Business ,[object Object],World’s largest community for sharing presentations. 50 million monthly visitors and 90 million pageviews, it is among the most visited 250 websites in the world.

… But It’s just for Kids – Think Again ,[object Object]

The Value of Facebook ,[object Object],[object Object],[object Object],[object Object],[object Object]

Average length of time per month ,[object Object],Users spend an average of 2 hours and 12 minutes tweeting – an 18% increase from 2010. Typical session is 13.1 minutes with 10 monthly visits. Users spend an average of 4 hours and 35 minutes posting and reading updates – 6.5% increase from 2010. Typical session is 23 minutes and 21 seconds with 11.8 monthly visits.

Where do I start? Zero in – pick a couple and maintain.

Content - How Often should I post? ,[object Object],[object Object],[object Object],[object Object],Try starting with three times a week.

Content - Topics? ,[object Object],[object Object],[object Object],Use Google Alerts to generate content ideas. Google Alerts will automatically pull information from blogs, news items, social media sites, articles, videos and discussions and sends you an email notifying you of the new content. No need to spend time searching Google or other sites for your next post idea!

Setting UP Your FB Page Personal Accounts vs. Business Accounts ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Setting Up a FB Page Fill out your page like you would your profile .

Setting Up a FB Page Click on “Edit Page” to add info about your business like your website, a short description, products and more.

TAKE ADVANTAGE – FB APPLICATIONS & WIDGETS Post Video | Create Private Sites | Share Videos | Host Free Conference Calls

Measure and Analyze http://Facebook.Grader.com ,[object Object],[object Object],[object Object],[object Object],[object Object]

Measure and Analyze www.facebook.com/insights ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Measure and Analyze http://tweetvalue.com ,[object Object],[object Object],[object Object]

Effective FB Page Examples Pages with the highest FB grades, calculated based on their power and reach in the FB community.

TIME - HOW DO I DO ALL OF THIS?? More simple than you think . Hootsuite: Integrate All Your Platforms Update multiple social media platforms from a computer or iPhone, Android or BlackBerry device. Track interaction results and create a dashboard for metrics. Free version aggregates up to five social networks and two RSS feeds. Stores stat history for 30 days and is ad supported. Web-based application. TweetDeck: Connect with Your Contacts Works on Mac, PC, Linux, iPhone, iPod Touch, iPad and Android. Connects organizations with contacts across Twitter, Facebook, MySpace, LinkedIn, Foursquare, Google Buzz and more. Schedule future posts, manage multiple accounts and update several social media sites at once. Desktop app and not Web-based.

Promoting Your Social Networks ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

The Social Networking Revolution + Your Business QUESTIONS | COMMENTS

The Social Networking Revolution + Your Business

Recommended

Recommended

More Related Content

Recently uploaded

Recently uploaded (20)

Featured

Featured (20)

The Social Networking Revolution + Your Business