Copyright for Creative Collaboration

Copyright for Collaboration Jessica Coates Project Manager Creative Commons Clinic AUSTRALIA part of the Creative Commons international initiative CRICOS No. 00213J

AUSTRALIA part of the Creative Commons international initiative CRICOS No. 00213J

Sharing makes commercial sense CRICOS No. 00213J

Who owns copyright in collaborative works? AUSTRALIA part of the Creative Commons international initiative CRICOS No. 00213J

everyone

AUSTRALIA part of the Creative Commons international initiative CRICOS No. 00213J David Chief, http://www.flickr.com/photos/davidchief/405506361/ , Creative Commons Attribution

everyone

AUSTRALIA part of the Creative Commons international initiative CRICOS No. 00213J this makes it hard to share David Chief, http://www.flickr.com/photos/davidchief/405506361/ , Creative Commons Attribution

AUSTRALIA part of the Creative Commons international initiative CRICOS No. 00213J Copyright by xkcd available at http://xkcd.com/14/ under a Creative Commons Attribution NonCommercial 2.5 licence < http://creativecommons.org/licenses/by-nc/2.5/ >

You need a licence AUSTRALIA part of the Creative Commons international initiative CRICOS No. 00213J

Approaches

Assign all copyright to one entity

good for ‘closed’ works, being run by one entity – but no one else can use the material

Write a specific licence for your work

good for ‘closed’ group works – but only when identified collaborators and probably need a lawyer

Use open content licence

most common approach for public projects

Open content licences?

Exact definition controversial, but in general:

retain copyright

provide permission in advance for certain uses

standardised terms

non-discriminatory

at a minimum provide the right to reproduce, copy and communicate - under prescribed terms

Why OCL?

Increase reach and reputation

Facilitate collaboration

Innovation

Access new business models

Give new value to ‘back catalogue’ / junk

Community engagement

Reduce costs for users

Provide legal clarity / reduce admin

Increase sum of human knowledge

AUSTRALIA part of the Creative Commons international initiative CRICOS No. 00213J By fhoo http://www.flickr.com/photos/ 99929543@N00/401764510/in/pool-pa_ourtown/

Creative Commons

A set of licences designed to:

facilitate sharing;

be flexible;

be easy to use and understand; and

apply in the same way anywhere in the world.

Benefits of using CC

designed for collaboration

ready to use and free – no lawyers needed

established system – easy to use

worldwide application and recognition

Searchable metadata

compatible with other CC material – approx 100 million web objects

Licences

4 licence elements:

Attribution – attribute the author

Noncommercial – no commercial use

No Derivative Works – no remixing

ShareAlike – remix only if you let others remix

Licences

creators mix and match these elements to make a licence eg:

Attribution-Noncommercial-ShareAlike – can remix, tweak, and build upon the work, as long as:

you credit the author;

it is for non-commercial purposes; and

you license your new creations under the same licence

Attribution

Attribution-ShareAlike AUSTRALIA part of the Creative Commons international initiative CRICOS No. 00213J Attribution-Noncommercial Attribution-NoDerivatives Attribution-Noncommercial-ShareAlike Attribution-Noncommercial-NoDerivatives

Each licence has AUSTRALIA part of the Creative Commons international initiative CRICOS No. 00213J deed button legal code metadata

Licensing Tools

Licence generator – simple questions choose right licence

Also available:

ccPublisher – downloadable desktop wizard

Microsoft plug-in –allows you to CC license straight from Office programs

Individual site generators eg Flickr

Licence Use

Mid-2006 about 140 million

Now – over 60 million on Flickr alone

Most have Noncommercial limitation

Moving towards more liberal licences

AUSTRALIA part of the Creative Commons international initiative Use of licence elements – June 2006 CRICOS No. 00213J

Finding CC material AUSTRALIA part of the Creative Commons international initiative CRICOS No. 00213J

Things to think about

Who do you want to use the material, and when? CC is global & perpetual

Are you choosing the right licence? commercial use?

Do you have the rights to license?

3 rd party permissions

CC case studies AUSTRALIA part of the Creative Commons international initiative CRICOS No. 00213J International (Brazil/United States) by dailyinvention CC BY http://www.flickr.com/photos/dailyinvention/18258145/in/set-431681/ Flickr ‘ found objects’ collaboration ccMixter collaboration communities Nine Inch Nails As part of a broader business model

And more AUSTRALIA part of the Creative Commons international initiative CRICOS No. 00213J By Ford Motor company http://www.flickr.com/photos/fordmotorcompany/2267225172/ By Leland McInnes http://openclipart.org/media/files/leland _mcinnes/1898 For more detailed case studies, including interviews and statistics see http://wiki.creativecommons.org/casestudies http://craphound.com/down/download.php http://secondlife.com/ http://aswarmofangels.com/ http://www.outfoxed.org/

Thanks

http://www.creativecommons.org

http://wiki.creativecommons.org/casestudies

http:// www.creativecommons.org.au

[email_address]

AUSTRALIA part of the Creative Commons international initiative CRICOS No. 00213J This slide show is licensed under a Creative Commons Australia Attribution licence. For more information see http://creativecommons.org/licenses/by/2.5/au/ .