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AIIM Golden Gate Best Event 2011
 

AIIM Golden Gate Best Event 2011

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AIIM Golden Gate Best Event 2011

AIIM Golden Gate Best Event 2011

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    AIIM Golden Gate Best Event 2011 AIIM Golden Gate Best Event 2011 Presentation Transcript

    • Best Event
      2011 Nomination for:
      AIIM Golden Gate Chapter
    • The Event
      Expert Panel on In-House E-Discovery
      Topic chosen was of general importance to practitioners
      73% of respondents indicated having plans to bring all or part of E-Discovery in-house in ESG “Trends in Electronic Discovery” survey
      Well-balanced panel of six industry experts including co-founder of EDRM as moderator, 3 inside counsel and 2 outside counsel
      Location: Law Offices of Duane Morris LLP, San Francisco Financial District
      Date: November 30, 2010
      Continuing Education Credits: 1 hour of California MCLE for The State Bar of California
    • The Panelists
      George Socha (Moderator)
      President, SochaConsulting
      Co-Founder EDRM
      Browning Marean
      Senior Counsel, DLA Piper
      Eric Sinrod
      Partner, Duane Morris
      Mark Sweeney
      Litigation Counsel, Pacific Gas & Electric
      Reg Thompson
      Senior Corporate Counsel, Netflix
      Adam Sand
      General Counsel, ZL Technologies
      Socha Consulting LLC
      informing digital discovery decisions
    • Pre-Event Marketing
      Community Outreach
      AIIM Golden Gate membership
      ARMA Golden Gate membership
      ARMA Silicon Valley membership
      LinkedIn event and groups
      News Outlets
      Google News coverage
      Online PR Media press release distribution
      PR Log press release distribution
      Local Events Calendars
      San Francisco Chronicle SFGate website events calendar
      San Jose Mercury News events calendar
    • Marketing Collateral
      AIIM PDF Flyer
      Including speaker bios on page 2
      MS Publisher template available for reuse
      Press Release
      Google News
      PR Log
      DocStoc via Online PR Media
    • Event Day
      Attendees
      50 attendees
      Double initial high estimate
      Smooth operation
      Volunteer Staffing
      Photographer
      Videographer
      Catering coordinator
      Welcome committee (2)
      Custom Printing
      AIIM GG event placard
      Name tags
      Both with AIIM GG logo
    • Post-Event Marketing
      The Recorder
      3 page article highlighting key takeaways from the event
      Featured on the homepage of The Recorder website on January 11, 2011
      Re-published for non-subscribers by ZL Technologies at:
      http://www.zlti.com/content/press/news/articles/The%20Recorder_%20E-Discovery%20Moves%20In%20House.pdf
    • A Team Effort
      Socha Consulting LLC
      informing digital discovery decisions
    • Thank You
      for your consideration
      AIIM Golden Gate Chapter