About Jeroen has great experience in Multichannel Business using one single source of truth. Truth as in consistent product information that is centrally managed and published into various channels. These channels can include POS, Catalogues, Mobile, an Internet page, E-Commerce (B2C & B2B), product data sheets and many others.
Each company that does professional online business has to communicate over carefully selected channels to their audience. It is key that this is done by keeping the cost low and the efficiency high.
Jeroen is specialized in Product Information Management (PIM), both B2C and B2B E-commerce, online Search, Navigation, Merchandising and Webanalytics.