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How Formats are Changing - Jeroen Verkroost Crossmedia Cafe  06-11-2012
 

How Formats are Changing - Jeroen Verkroost Crossmedia Cafe 06-11-2012

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Presentatie Jeroen Verkroost, Country Manager Microsoft Advertising & Online

Presentatie Jeroen Verkroost, Country Manager Microsoft Advertising & Online

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  • For info see: http://community.advertising.microsoft.com/msa/en/global/b/blog/archive/2012/10/01/windows-8-ads-in-apps-concepts-agency-partners-advertising-week-2012.aspx
  • http://www.youtube.com/watch?v=tXXoajzmOdU
  • http://www.youtube.com/watch?v=ZtFjCGg1N68

How Formats are Changing - Jeroen Verkroost Crossmedia Cafe  06-11-2012 How Formats are Changing - Jeroen Verkroost Crossmedia Cafe 06-11-2012 Presentation Transcript

  • MSN & Messenger: editorial content AdvertorialsBrandedContent Mobile
  • Unilever – Dove DeoUnilever - Axe Dry ING Villa Pecunia & MSA
  • MSN.NL 97.010 AD.NL NU.NL Likes 78.368 2.940 Likes 50.659 Likes Talking about 1.394 Talking 1.843 about Talking about3 1 2Top 100 Nederlandse Facebook sites 1 nov. 2012 http://www.pagemonitor.nl/index/, onderdeelOnline Media Sites op Facebook.
  • Nieuwe technologieën brengen verandering
  • And areGettingBigger
  • Advertising innovaties in Apps op verschillendeschermen
  • NUads: Transforming the 30 second TV ad
  • Smartglass Xbox SmartGlass With Xbox SmartGlass, you can use a phone or tablet to enhance your games and entertainment experience on Xbox 360.
  • Social Engagement
  • “People will forget what you said,people will forget what you did,but people will never forget how you made them feel.”Maya Angelou
  • THANK YOU