In what ways does your product use, develop or challenge forms and conventions of real media product? Presentation Transcript
Question 1: In what ways does your productuse, develop or challenge forms andconventions of real media product?
In this essay I will be looking at the magazinepages I created (front cover, double page spreadand contents) and comparing them with amagazine similar in genre to one I created. I willlook at the two magazines together andcompare how my product uses, develops andchallenges forms and conventions of the realmagazine I am comparing it with.
Below is the front cover of and issue of “Q” magazine, featuring Florence Welch on the cover. Also is the front cover of my magazine “Six Strings”. Issue number Tagline is to the right of of the and price is at Both magazine the top of the Tagline is directly title and not directly near it titles are place page underneath the title at the top right of the page on the background of a bright color.Cover stars name The subtext is place aroundis in bold writing the edges of bothplaced to the top covers, this puts focus onleft of the page, the central image.above the image. Both covers have a close up image of the face and are placed Cover stars name central on the page. Barcode at the is in bold and bottom of page Barcode at bottom of the another color, page, along with issue number placed just below and price the image.
I compared my front cover of my magazine to the front cover of an issue of Q magazine. Ichose this magazine as I feel it is similar in the genre of music I wanted to portray in mymagazine. After looking at them together I realized that compared to anothermagazine, mine used, developed and challenged the forms and conventions, dependingwhat these forms and conventions were. The forms and conventions I used that are typicalto most magazines are having the title in the top right corner, having one picture on thefront cover and the picture being a headshot of an individual. Also typical conventions I usedwas having the subtext placed around the central cover image, to the sides of the page.A form and convention I feel I challenged in the process of making my front cover was todo with the subtext that said the name of the cover star. On the Q cover the type isbolder and bigger where it says the name of the cover star. Most magazines do this ontheir front cover as they want these particular words to stand out. I thought for when Icame to put the name of my cover star I would take the same idea. I made their namebolder and bigger. However I developed this idea of making their name stand out by alsomaking the font a bright colour that contrasted with the image behind it so that thewords would stand out. I chose the colour pink as it is a bright colour but also appeals tomy target audience of late teen girls. I also developed the placement of the barcodealthough it wasn’t a big change. I simply moved the barcode to the bottom right, ratherthan the bottom left which, including Q magazine, is where most magazines place theirbarcodes. I did this simply because it’s the place on the page where it could’ve gone andlooked right and also because I didn’t think it mattered where on the page the barcodewent as long as it was tucked away and not the main focus.
When it came to comparing my front cover I realized I had actually challenged quite a few formsand conventions. The Q magazine front cover had the issue number and price of the magazinenext to the barcode. I decided to separate the information about the issue number and pricefrom the barcode. I did this because I have had trouble looking for the price of a magazine as itis place in a small font at the bottom of the page near the barcode. Because of this I decided toplace the information at the top right of the page where I feel it is much easier to find. It may bechallenging what is normal for a magazine but I feel it would help people. I have also placed thetagline not directly underneath my magazine title, unlike Q magazine. I instead placed it at thetop right near the issue number and price. I did this firstly because I think that the area at thetop left where my title was would’ve looked to busy with more writing and may have becomeconfusing. I also did it because I feel the tagline, as long as it’s on the same level as the title, canbe put separately.Altogether for the first part of my comparison which is the front cover, I feel that compared to areal music magazine I have kept the forms and conventions that should be the same on allmagazines for example the picture and title placement. However for areas such as the subtextpresentation, barcode placement and where the tagline is I have developed and challengedtheir forms and conventions as I think they should be able to change.
Below is the contents page of an issue of Q magazine and the contents page from my music magazine, 6 Strings. Issue date Title and name along the top Title and name along the sideLarger‘mainimage’ Page numbers relating to the image Multiple smaller images relating to Both magazines have a ‘features’ and ‘every month’ section different features, including image relating to double page spread and cover star
After comparing my contents page with the Q contents page I noticed in this case, compared toa magazine similar in genre to mine I have noticed that I have developed and challenged formsand conventions of real media products as well as using some.After making an annotated comparison I could see the forms and conventions that I used in mymagazine that are typical of a magazine similar to mine. In this case it’s Q magazine. The firstthing which was similar is the use of a ‘features’ and ‘every month’ section of my contentspage. I used this because I knew that every magazine I had come across had sections whichappeared in every issue and features. In my case, one of my features was the double pagespread. So to have a part in my contents page which listed the every month features and one offeatures, I thought was necessary. Both contents pages include pictures, which is a convention Itook but haven’t kept similar as the image size is different and are placed differently. Also bothcontents pages include the magazine title somewhere on the page, just as a reminder of whothe magazine are and what they will feature. Although both magazines have a similargenre, which is alternative/acoustic/rock music the target audiences are different so the colourscheme of my contents page will be different. Mine is aimed at girls aged 16+. I used a lightpink colour as the ideology is that it is a stereotypical colour connected with girls but, I chosethe lighter colour as it’s not in your face and to bright. People this age aren’t attracted to thebrightness of a magazine page but instead something with a sleek, simple, modern design.Another convention similar in both magazine is the use of numbers in a small type size , placedunder each image to show which page you should turn to to read the feature which the imageis connected with. Both are also placed on a coloured background.
There are forms and conventions I developed from a Q contents page, to make it more suitablefor the style of my magazine. Q magazine has the title ‘contents’ along the top of the page in amedium size. Obviously I would include the title ‘contents’ on the contents pagesomewhere, but I developed it differently by changing the size a placement of my page title. OnInDesign using the line tool I created a writing path that meant I could write the titlehorizontally. I did this and made it stretch the whole length of the left side of the page. I did thisbecause it felt like a modern twist on the typical way of presenting things and would suit moreto my target audience of females in their late teens. This way a made a personal development ofthe way Q magazine laid out their title. I stuck to the colour black however, as I feel it’s an easystand out colour and contrasted well with the light pink background.There are also forms an conventions that I challenged when it came to my contents page. Qmagazine included the issue date at the top right corner of the page. I however didn’t includeany text that gave this information. I thought it through and decided it was unnecessary as thisinformation was already on the front cover and I felt there was a place where it could go. Bothcontents pages include images. The Q contents page only includes two. One of them would beconsidered a ‘main image’ and is enlarged taking up space on the page. I included images alsobut I sized them all the same medium size and chose three images instead of just two. I did thisbecause I liked this clustered design better than a simple one with fewer image. Also I have theimages places around the text as it lasts across two columns, whereas Q magazine has placed itout of the way of interfering with the text.In conclusion, when it came to comparing the contents page I feel that there is an even splitbetween the forms and conventions I used, developed and challenged.
Below is a double page spread from Q magazine and the double page spread from my music magazine. The title is simple with just the name of the act featured Text is on the right side and in three columns Both have a faded background image Multiple images like a collage Feature has a title using alliterationOne main imagecovering page. Quote from the textMedium shot Text is on the left page and in three columns
I looked at a double page spread featuring Lady Gaga from Q and my double page spreadand compared the two together to look for forms and conventions which areused, developed and challenged in my magazine compared to Q.There were a lot of similar forms and conventions that I used. The first was the textpresentation. On both magazines the text runs across three columns. I think this gives theidea of a modern classic structure and makes it easy to read clearly. Also both magazinespreads have a dedicated page for a picture/s although they are presented differently, themain idea is that it makes the article more interesting to have an image of the person thespread is featuring and almost helps the reader connect with them more with the band orartist. Another form used is the use of an image faded behind the text whichtransparency’s been altered so the text is obviously still visible. This simply makes the pagea little more interesting as the text isn’t being read from a plain white page.
There are also many forms and conventions of my magazine that have been developed,compared to Q magazine. The first is the use of pictures. Although both magazines feature apage dedicated to picture/s the way I have done it is slightly different. I decided to collage thepictures I took to use for my double page spread as I felt it suited my artists style, which is a bitout there and using a jumble of pictures would help represent this. Q magazine however usesjust one simple medium shot from the shoulders up of Lady Gaga as the feel of the article isquite sophisticated and the picture represents this. Something else developed is that for myspread the text is on the left page and for Q the writing is on the right. I feel this was just achoice made without much meaning behind it. My feature has both a title and a quote from theinterview. I thought this was a convention lots of music magazines used and also introduces thereader to what the context of the interview might be. I also used alliteration in my title as I thinkthis is a good text form that will interest the reader. Q magazine however uses a very simple titlewhich simply states the name of the interviewee at the top right of the page. The way theinterview has been adapted to be readable is also different. Q magazine writes it in paragraphs,whilst talking about what Lady Gaga says rather than it being written like a question and answer.My article however is written in a question and answer form. Because its written for girls in theirlate teens, stereotypically they like chatting and having a gossip so as they are going to be thereaders of this feature I specifically wrote it like a conversation.In this case there weren’t any forms and conventions that actually have been challenged, but inconclusion I think for the double page spread I took the vital forms and conventions of a doublepage spread and used them but where I could I developed them to suit to my feature.
Conclusion• After dissecting each page of my magazine and comparing them with pages from Q magazine I feel that when it came to typical forms and conventions of music magazines I followed them and developed them more than I actually challenged them. I feel that because there are things you have to keep when creating a magazine or it won’t actually appeal to your target audience let alone anyone as it wouldn’t be a magazine without these features. This includes pictures on the front cover, a list of what’s included in a contents page, and lots of text from an interview to actually provide the reader with what they want. Where I could I developed certain things mainly to attract my target audience of girls aged 16+. So, I could develop my colour use, pictures, text context, making the text informal, using bold words e.t.c. Overall I think that my magazine would attract my target audience as I have really thought through every part of my magazine to make sure it would be what they want.