Your SlideShare is downloading. ×
  • Like
WSU Presentation
Upcoming SlideShare
Loading in...5

Thanks for flagging this SlideShare!

Oops! An error has occurred.


Now you can save presentations on your phone or tablet

Available for both IPhone and Android

Text the download link to your phone

Standard text messaging rates apply

Tumblr & Pinterest | Visual Communication | Professional & Personal Use

Tumblr & Pinterest | Visual Communication | Professional & Personal Use

Published in Business , Technology
  • Full Name Full Name Comment goes here.
    Are you sure you want to
    Your message goes here
    Be the first to comment
    Be the first to like this
No Downloads


Total Views
On SlideShare
From Embeds
Number of Embeds



Embeds 0

No embeds

Report content

Flagged as inappropriate Flag as inappropriate
Flag as inappropriate

Select your reason for flagging this presentation as inappropriate.

    No notes for slide


  • 1. TUMBLR & PINTERESTVisual CommunicationProfessional & Personal Use
  • 2. About Me Jennifer Strong Worrell K-State Journalism & Mass Communications Account Executive at Nye & Associates Use social media for fun & for work
  • 3. Visual Communication Tell a story Use visuals with a purpose & strategy THINK Before You Post – stands for Truthful, Helpful, Inspiring, Needed & Kind What I like to post about, especially for professional & personal
  • 4. Why Blog? Self expression Practice writing Record keeping Blogging for business
  • 5. Why Tumblr? Collection of photos, links, stories, ideas Simple Visual integrity Community
  • 6. Why Pinterest? Visual inspiration boards Organization People spend a lot of time on the site Drives website and social media traffic
  • 7. Pinterest for Business Tell your brand’s visual story Show your brand’s lifestyle Audience engagement – how can images increase engagement among audiences?
  • 8. How to Use it Pin other pins Create your own pins – from your website or blog Add a Pin It button Tips on how to do this well  Photos  Concise copy & info  Know your target  Contests
  • 9. Examples: Businesses on Pinterest Wichita Business Journal local list Brands I like  Sephora  Gossip Girl  Real Simple  Capitol Federal  PR Daily  Wichita Public Library  Dean & Deluca
  • 10. Examples: Uniqlo Transformed Pinterest into giant branded mosaic. Read more.
  • 11. Examples: House Beautiful &Food Network Magazine Let readers post to Pinterest from print using smartphone apps Read more.
  • 12. Examples: Sponsorship Fiber One sponsored one of Hungry Girls boards to identify moms who are pinning snack ideas for kids. Plus, a coupon. Dove
  • 13. More Examples 9 businesses using Pinterest contests to drive traffic and awareness  Expose your brand to a large audience  Attract new followers  Engage existing followers 3 nonprofits using Pinterest as a marketing tool Platform integration
  • 14. Takeaways Stay curious Read – everything Spend time learning Creating content is fun
  • 15. Contact  Tumblr:  Pinterest:  Twitter:  Email: