Your SlideShare is downloading. ×
CP11   @twitter, facebook, and more...what's it all about?
CP11   @twitter, facebook, and more...what's it all about?
CP11   @twitter, facebook, and more...what's it all about?
CP11   @twitter, facebook, and more...what's it all about?
CP11   @twitter, facebook, and more...what's it all about?
CP11   @twitter, facebook, and more...what's it all about?
CP11   @twitter, facebook, and more...what's it all about?
CP11   @twitter, facebook, and more...what's it all about?
CP11   @twitter, facebook, and more...what's it all about?
CP11   @twitter, facebook, and more...what's it all about?
CP11   @twitter, facebook, and more...what's it all about?
CP11   @twitter, facebook, and more...what's it all about?
CP11   @twitter, facebook, and more...what's it all about?
CP11   @twitter, facebook, and more...what's it all about?
CP11   @twitter, facebook, and more...what's it all about?
CP11   @twitter, facebook, and more...what's it all about?
CP11   @twitter, facebook, and more...what's it all about?
CP11   @twitter, facebook, and more...what's it all about?
CP11   @twitter, facebook, and more...what's it all about?
Upcoming SlideShare
Loading in...5
×

Thanks for flagging this SlideShare!

Oops! An error has occurred.

×
Saving this for later? Get the SlideShare app to save on your phone or tablet. Read anywhere, anytime – even offline.
Text the download link to your phone
Standard text messaging rates apply

CP11 @twitter, facebook, and more...what's it all about?

332

Published on

A presentation given at Greater Cleveland Council's BPI in 2012 covering an introduction to social media use and your scouting Unit.

A presentation given at Greater Cleveland Council's BPI in 2012 covering an introduction to social media use and your scouting Unit.

Published in: Technology
0 Comments
0 Likes
Statistics
Notes
  • Be the first to comment

  • Be the first to like this

No Downloads
Views
Total Views
332
On Slideshare
0
From Embeds
0
Number of Embeds
0
Actions
Shares
0
Downloads
0
Comments
0
Likes
0
Embeds 0
No embeds

Report content
Flagged as inappropriate Flag as inappropriate
Flag as inappropriate

Select your reason for flagging this presentation as inappropriate.

Cancel
No notes for slide

Transcript

  • 1. @Twitter, Facebook and More... Whats It All About? 2012 - Greater Cleveland Council Baden-Powell Institute #CP11#gccBPI 1@JeffreyGifford
  • 2. Twitter Twitter is an online social networking service and microblogging service that enables its users to send and read text-based posts of up to 140 characters, known as "tweets". Wikipedia: “Twitter”
  • 3. Twitter Who hears you? Your Followers! • Public account (default): everyone • Private account: only people you approve • Spammers • Scouts and Scouters searching Open to those 13 and older#gccBPI@JeffreyGifford 3
  • 4. Whats Twitter Good For? • Putting out short bits of information – Status updates – Reminders – Text and links to photos, blog posts, articles – What you had for breakfast (????) • Interacting with your followers • Staying connected • Supporting your “brand”#gccBPI@JeffreyGifford 4
  • 5. Twitter • Who would use –Scouts –Leaders –Unit: @Troop123gcc or @P4CleHeights (example) –District: @GlacierRidgeGCC & @CCDistrictTweet –Council: (not yet) • Mechanics @ = @JeffreyGifford people # = #gccBPI topics DM = DM JeffreyGifford Direct Message RT = RT @JeffreyGifford . . . ReTweet#gccBPI@JeffreyGifford 5
  • 6. Facebook What is it? – “Wall” posting (status updates) – Blog – Instant messaging – Email – Websites – Community group pages – Location-based – Oh, and games, apps, photos, music, blah, blah, etc. (What isnt it?) Privacy issues Over-sharing 13 and older#gccBPI@JeffreyGifford 6
  • 7. Facebook • Groups & Pages – Greater Cleveland Council, BSA – Beaumont Scout Reservation • Cancellations, events, forms – Cuyahoga Lodge 17 • All Events (Ordeals, Fellowships, Meetings) – Boys Life magazine – etc, etc, etc. • Events – BPI – Eagle Courts of Honor – Greater Cleveland Councils Banquet#gccBPI@JeffreyGifford 7
  • 8. Linkedin • Like Facebook for work – Colleagues, coworkers, etc. – Rather than “friends” – More of a professional network • Can create Groups and Networks • More for the Leaders (18 and older)#gccBPI@JeffreyGifford 8
  • 9. Google+ One of the newest Social Media sites With many of the same opportunities (and issues) as Facebook Where are all the people? 13 and older#gccBPI@JeffreyGifford 9
  • 10. Video: YouTube & Vimeo • User-content video • YouTube is 2nd-largest search engine – 13 hours of video uploaded every minute – 412 years to view every YouTube video • GCC on YouTube – http://www.youtube.com/user/GCCBSA440 – Tinnerman: http://youtu.be/eO6fgth-Km8?a – Glacier Ridge Daycamp: http://youtu.be/TOb20unm8gI – Jamboree Storm: http://youtu.be/NksaHMxXmWg • Vimeo – More polished (?) than YouTube#gccBPI@JeffreyGifford 10
  • 11. Blogging A “web log” for your Unit/District/Council – Campout reports – Blue & Gold, Pinewood Derby pictures – Event announcements – Outing updates Platforms – WordPress.com and WordPress.org (self-hosted) – Blogger.com – Sites.Google.com Analytics (Googles is free) Shameless plug for CP21 – Put it On the Web#gccBPI@JeffreyGifford 11
  • 12. Location: FourSquare & Gowalla foursquare.com – Location-specific social-media – Uses mobile device (phone) – Social “points” for checking in Places – Your Charter Organization – Beaumont – GCC Service Center Mechanics – Where you are, what doing and when – Tweet to world? – Just your 4square friends?#gccBPI@JeffreyGifford 12
  • 13. Photos: Flicker & Picassa Platforms – flicker.com – picasaweb.com – shutterfly.com, Facebook.com, blog, etc. Image/Photo sharing – Photo albums – Event records – Face tagging – Location/Geo tagging Annual Health and Medical Record – Talent Release Agreement/Statement#gccBPI – Get one of these signed before posting photos of Scouts@JeffreyGifford 13
  • 14. Scout-specific things to think about The Guide to Safe Scouting is pretty quiet Thoughts on how to apply “Two-Deep Leadership” online: – Dont be too private maintain two-deep leadership by staying out in the open – Dont be too personal stay on the Scouting topic – Dont share too much publicly on blogs, etc. • Names and photos • Places • Dates • Plans#gccBPI@JeffreyGifford 14
  • 15. Whats a Unit/Scouter to do? ***Determine your goal*** – Recruiting – Branding – Communicating – Connecting with • Scouts • Scouters • Parents • Alumni • Community – Being where the action is? – Exploring? Being relevant? – Something else?#gccBPI@JeffreyGifford 15
  • 16. Whats a Unit/Scouter to do? Determine your platform – Where are your people now? – Staying current (whats the next Twitter/Facebook/etc) – Does that platform fit your goal • How does it aid in recruiting • Is it a consistent communication platform • Are people already there (using it) • Just for fun Open Group? Closed Group? Content?#gccBPI@JeffreyGifford 16
  • 17. Whats a Unit/Scouter to do? Who is going to do it? – Adding content – Engaging members/community – Updates How often are “they” going to do it?#gccBPI@JeffreyGifford 17
  • 18. Whats a Unit/Scouter to do? In review: – Plan it out • who, what, where, when, how, how much – Do it • post, tweet, update, link, share, click – Check it out with audience/community • is it being used • whats the impact – Make mid-course corrections • platform, tool • content, frequency • engagement#gccBPI@JeffreyGifford 18
  • 19. @Twitter, Facebook and More... Whats It All About? Slides will be posted to: http://www.slideshare.net/JeffreyGifford 2012 - Greater Cleveland Council Baden-Powell Institute #CP11#gccBPI 19@JeffreyGifford

×