The Conference Innovators DNA

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Innovation. It's the heartbeat of today's economy. It's also where meeting professionals need to focus their attention, time and resources to compete in the meetings marketplace.

Average meetings are planned by average meeting professionals. Yet, most conference attendees don't want to pay for an average conference. They want a unique experience.

Innovative conferences are planned by innovative meeting professionals. Innovators think and act differently. Discover the Conference Innovators DNA

Published in: Business, Technology
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The Conference Innovators DNA

  1. 1. 1
  2. 2. 2
  3. 3. 1. Identify common traits of todays conference innovators.2. List 4 behaviors & questions to consider that lead to innovation3. Explore idea networks for diversity and innovation. 3
  4. 4. 8
  5. 5. 9
  6. 6. 10
  7. 7. 11
  8. 8. 12
  9. 9. 13
  10. 10. Born with ability 14
  11. 11. 15
  12. 12. Individualism & merit 16
  13. 13. Innovators can be made & notjust born that way 17
  14. 14. Innovation starts with you 18
  15. 15. 19
  16. 16. 20
  17. 17. Paul Salinger 21
  18. 18. 22
  19. 19. 23
  20. 20. Questioning 24
  21. 21. Questioning 25
  22. 22. Gain understanding & empathy Questioning 26
  23. 23. Gain understanding & empathy QuestioningWhat is? 27
  24. 24. Gain understanding & empathy QuestioningWhat is?What if ? 28
  25. 25. Gain understanding & empathy QuestioningWhat is?What if ?What caused this to happen? 29
  26. 26. Gain understanding & empathy QuestioningWhat is?What if ?What caused this to happen?Why? 30
  27. 27. Gain understanding & empathy QuestioningWhat is?What if ?What caused this to happen?Why?Why not? 31
  28. 28. 32
  29. 29. Observe customers & watch for workarounds 33
  30. 30. Observe customers & watch for workaroundsLook for surprises; customers don’t behave as expected 34
  31. 31. Observe customers & watch for workaroundsLook for surprises; customers don’t behave as expectedWhy did they do that? 35
  32. 32. Observe customers & watch for workaroundsLook for surprises; customers don’t behave as expectedWhy did they do that?Observe with all senses Power of three 36
  33. 33. 37
  34. 34. Linking ideas in yourarea with ideas of otherswho play in differentSandboxes, outside yourtypical sphere 38
  35. 35. We typically network for Resources Further Careers Jobs 39
  36. 36. During networking we target People like us People with resources, power authority, influence 40
  37. 37. Innovators network for Ideas Learning new things Gain new perspectives 41
  38. 38. In networking innovators target People not like them Experts & non-experts w/ different backgrounds & perspectives 42
  39. 39. Innovators createIdea NetworksLook for diversity & innovation 43
  40. 40. Experimenting 44
  41. 41. Experimenting 45
  42. 42. Questioning, observing Experimentingnetworking providedata about past andpresent. Experimentinggives data about future. 46
  43. 43. A. Try New Experiences Experimenting Cross borders Try new foods Develop new skills 47
  44. 44. B. Take apart processes, services Experimenting products Deconstruct ideas Map processes Disassemble a process 48
  45. 45. C. Test New Ideas Experimenting Pilot a project Launch a new initiative 25%-30% experiment 49
  46. 46. Associating or AssociationalThinking 50
  47. 47. 51
  48. 48. Associating Associating or Associational Thinking1. Create odd combinations 52
  49. 49. Associating Associating or Associational Thinking1. Create odd combinations2. Zoom in & zoom out 53
  50. 50. Associating Associating or Associational Thinking1. Create odd combinations2. Zoom in & zoom out3. Lego Thinking 54
  51. 51. Associating Associating or Associational Thinking1. Create odd combinations2. Zoom in & zoom out3. Lego Thinking4. Create metaphors 55
  52. 52. 4 Behaviors1. Questioning2. Observing3. Experimenting4. Networking Which do you need to work on? 56
  53. 53. 57
  54. 54. 58
  55. 55. 59
  56. 56. Planning & Serving Meetings & Events… Not A Piece Of Cake 60
  57. 57. Adult Ed & Meetings 61
  58. 58. Images by:• AlexKess • josef.stuefer • Tonivc• Images History • KatBPhotography • Gulfu• Larskflem • ezioman • Lightplay• Stuck In Customs • BRosen • ant.photos• dankos-unlmtd • X-Ray Delta One • Biscarotte• Troy Holden • Kamal H. • See-ming Lee• Garry - • like, totally • Unhindered by Talent visionandimagination. • Paolo Margari • ansik com • Laughing Squid • JKonig• NuageDeNuit • Beer Bergman • RDECOM• an untrained eye • Bobbigmac • Pink Sherbet• 3ammo • Betchaboy
  59. 59. Jeff Hurtjhurt@velvetchainsaw.comvelvetchainsaw.com 64

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